Rascasse Audience Intelligence

Al-Hilal FC Audience in Germany

Name: Al-Hilal FC — Germany
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Al-Hilal FC in Germany — modelled from more than twelve digital signal sources. Al-Hilal FC has an estimated audience of 416,628 people in Germany.

#330among Soccer in Germany #201among Team in Germany #1063in Sports

The average Al-Hilal FC fan in Germany is 33.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include BP, RDS, Sideboard, with strongest over-indexing on BP (49.28× the country average).

Demographically, the Al-Hilal FC audience skews more female with an average age of 33.7, and over-indexes on personality traits such as Healthy Lifestyle, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Al-Hilal FC fan in Germany is more female, around 33.7 years old, with strong Healthy Lifestyle tendencies and a notable affinity for BP.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Al-Hilal FC profile in Germany.

Audience size

417K

in Germany

Gender

59.9%♀

40.1% male

Age

33.7

average years

Country rank

#13544

Team in Germany

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Al-Hilal FC fans

59.9% are female, 40.1% are male, average age 33.7.

Fig. 02

Gender split

59.9%

Female

40.1%

Male

Demographic split for Al-Hilal FC audience in Germany
Metric	Value
Female	59.9%
Male	40.1%
Average age	33.7
Estimated audience size	416,628

Fig. 03

Age distribution

Age distribution of the Al-Hilal FC audience in Germany
Age bracket	Share	%
16-19		35%
20-29		23%
30-39		15%
40-49		14%
50+		13%

Fig. 04

Worldwide distribution

1.7%

of the worldwide Al-Hilal FC audience comes from Germany.

Worldwide audience distribution share by country for Al-Hilal FC
Country	Share
Brazil	14.4%
United States	7.2%
Saudi Arabia	5.8%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Al-Hilal FC audience in Germany is strongest.

Fig. 05

Top regions by affinity

Al-Hilal FC fans by region: top regions in Germany
#	Region	Reach	×
01	Hamburg	~10K	1.26×
02	Bremen	~5K	1.25×
03	Baden-Württemberg	~70K	1.22×
04	Nordrhein-Westfalen	~100K	1.20×
05	Hessen	~40K	1.18×
06	Saarland	~6K	1.09×
07	Berlin	~20K	1.06×
08	Niedersachsen	~40K	1.03×
09	Rheinland-Pfalz	~20K	1.03×
10	Bayern	~70K	1.01×
11	Schleswig-Holstein	~10K	0.92×
12	Brandenburg	~10K	0.81×
13	Sachsen	~20K	0.77×
14	Sachsen-Anhalt	~9K	0.75×
15	Thüringen	~8K	0.74×
16	Mecklenburg-Vorpommern	~6K	0.72×

Affinity by region — Al-Hilal FC, Germany

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Al-Hilal FC audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Al-Hilal FC audience
#	Interest	Category	×
01	Seloger.com	Home & Garden	53.75×
02	BP	Cars & Mobility	49.28×
03	Koch Industries	Business & Career	48.74×
04	Exxon	Cars & Mobility	43.70×
05	RDS	Movies & TV	39.95×
06	Khobar	Travel & Leisure	34.70×
07	Sideboard	Home & Garden	33.80×
08	ExxonMobil	Cars & Mobility	32.15×
09	Coal	Home & Garden	28.50×
10	Food storage	Home & Garden	25.58×
11	Gold mining	Business & Career	24.33×
12	Hydropower	Business & Career	21.52×
13	Petroleum industry	Business & Career	20.55×
14	Fossil fuel	Politics & Society	19.99×
15	Al Nassr FC	Sports	17.63×
16	Food preservation	Food & Beverages	15.49×
17	Petroleum	Cars & Mobility	13.98×
18	Charcoal	Home & Garden	13.73×
19	Salma Hayek	Movies & TV	10.52×
20	Food processing	Food & Beverages	10.48×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Al-Hilal FC audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Al-Hilal FC audience · What stands out
Trait	Cluster	Score
Healthy Lifestyle	BALANCE	2.14×
Quality Awareness	PREMIUM	1.87×
Pet Ownership	JOY	1.80×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Al-Hilal FC audience · Rather not
Trait	Cluster	Score
Family Orientation	CONSERVATISM	0.90×
Patriotism	CONSERVATISM	0.93×
DIY Mentality	THRILL	0.98×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Al-Hilal FC have in Germany?

Al-Hilal FC has an estimated audience of 416,628 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Al-Hilal FC fans?

59.9% of Al-Hilal FC fans are female, 40.1% are male, with an average age of 33.7 years.

Which brands do Al-Hilal FC fans like most?

Al-Hilal FC fans show strongest brand affinity for BP (49.28×), RDS (39.95×), and Sideboard (33.8×) over the country average.

Where do Al-Hilal FC fans live in Germany?

Al-Hilal FC fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Baden-Württemberg (reach ~70K), and Bayern (reach ~70K). These three regions account for the largest share of the active audience.

What other brands do Al-Hilal FC fans also like?

Beyond Al-Hilal FC itself, the audience over-indexes on RDS (39.95×), Sideboard (33.8×), Gold mining (24.33×), and Koch Industries (48.74×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Germany

FC Bayern Munich (33,195,457)
FIFA World Cup (30,175,392)
Borussia Dortmund (25,313,763)
Bundesliga (24,998,911)
UEFA Champions League (19,101,805)

See Al-Hilal FC audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Al-Hilal FC. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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