Atlanta Audience in Germany

Atlanta has an estimated audience of 755,834 people in Germany. 54.2% are female, 45.8% are male, average age 32.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Livemusic, Satire, Country rap, Borussia Dortmund, Batman.

The average Atlanta fan in Germany is 32.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Livemusic, Satire, Country rap, with strongest over-indexing on Livemusic (6.07× the country average). Demographically, the Atlanta audience skews balanced with an average age of 32.7, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Atlanta fans

Demographic split for Atlanta audience in Germany
MetricValue
Female54.2%
Male45.8%
Average age32.7
Estimated audience size755,834

Audience persona

The typical Atlanta fan in Germany is balanced, around 32.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Livemusic.

Top regions in Germany

Top regions ranked by reach for Atlanta in Germany
RegionReachAffinity
Nordrhein-Westfalen186,1071.13×
Bayern149,4291.23×
Baden-Württemberg131,9011.28×
Hessen78,9311.37×
Niedersachsen68,6680.94×
Berlin41,1321.22×
Rheinland-Pfalz40,2991.06×
Sachsen32,3330.87×
Schleswig-Holstein23,6670.87×
Hamburg19,1131.12×
Brandenburg18,4150.79×
Thüringen15,9290.83×
Sachsen-Anhalt13,9490.71×
Mecklenburg-Vorpommern9,8150.68×
Saarland8,1880.88×
Bremen6,6461.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Atlanta audience
BrandAffinityCategory
Livemusic6.07×Music & Radio
SatireLiterature
Country rap6.13×Music & Radio
Borussia Dortmund1.53×Sports
Batman2.66×Movies & TV
The IT Crowd37.02×Movies & TV
Self care3.28×Health
Maine Coon4.14×Pets & Animals
Vacations2.52×Travel & Leisure
Flowering plant4.07×Home & Garden
New Amsterdam11.65×Movies & TV
Car wash4.62×Cars & Mobility
Spiegel Online1.79×News
Bob the Builder9.44×Movies & TV
YouTube Music3.63×Internet & Social Media
IHF World Men's Handball Championship2.94×Sports
Western Union3.31×Business & Career
Family1.63×Kids & Family
Felix Baumgartner3.65×Sports
Canada2.51×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Atlanta audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.78
Early Adopter MentalityPOWER1.78
TravellingTHRILL1.57
Community OrientationOPEN1.51
TraditionCONSERVATISM1.46
SustainabilityBALANCE1.43

Worldwide distribution

Worldwide audience distribution share by country for Atlanta
CountryShare
United States63.1%
Brazil4.8%
United Kingdom2.6%

See Atlanta audiences in other countries

More City audiences in Germany

Frequently asked questions

How many fans does Atlanta have in Germany?

Atlanta has an estimated audience of 755,834 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Atlanta fans?

54.2% of Atlanta fans are female, 45.8% are male, with an average age of 32.7 years.

Which brands do Atlanta fans like most?

Atlanta fans show strongest brand affinity for Livemusic (6.07×), Satire (5×), and Country rap (6.13×) over the country average.

Where do Atlanta fans live in Germany?

Atlanta fans in Germany are most concentrated in Nordrhein-Westfalen (reach 186,107), Bayern (reach 149,429), and Baden-Württemberg (reach 131,901). These three regions account for the largest share of the active audience.

What other brands do Atlanta fans also like?

Beyond Atlanta itself, the audience over-indexes on Satire (5×), Country rap (6.13×), Borussia Dortmund (1.53×), and Batman (2.66×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Atlanta. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.