Audi E-Tron GT Audience in Germany
A data profile of the people who buy, follow and care about Audi E-Tron GT in Germany — modelled from more than twelve digital signal sources. Audi E-Tron GT has an estimated audience of 444,191 people in Germany.
The average Audi E-Tron GT fan in Germany is 39.6 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Tesla Model X, Photovoltaic system, Photovoltaics, with strongest over-indexing on Tesla Model X (24.65× the country average).
Demographically, the Audi E-Tron GT audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Quality Awareness, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Audi E-Tron GT fan in Germany is more male, around 39.6 years old, with strong Quality Awareness tendencies and a notable affinity for Tesla Model X.
At a glance
The key figures that characterise the Audi E-Tron GT profile in Germany.
Search interest · 12-month trend
Demographics of Audi E-Tron GT fans
25.8% are female, 74.2% are male, average age 39.6.
Gender split
| Metric | Value |
|---|---|
| Female | 25.8% |
| Male | 74.2% |
| Average age | 39.6 |
| Estimated audience size | 444,191 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 23% | |
| 50+ | 20% |
Worldwide distribution
of the worldwide Audi E-Tron GT audience comes from Germany.
| Country | Share |
|---|---|
| United States | 17.8% |
| Germany | 15.2% |
| United Kingdom | 9.3% |
Geography
Where the Audi E-Tron GT audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bayern | ~90K | 1.34× | |
| 02 | Niedersachsen | ~50K | 1.30× | |
| 03 | Hessen | ~40K | 1.23× | |
| 04 | Hamburg | ~10K | 1.19× | |
| 05 | Nordrhein-Westfalen | ~100K | 1.18× | |
| 06 | Baden-Württemberg | ~70K | 1.18× | |
| 07 | Rheinland-Pfalz | ~20K | 1.02× | |
| 08 | Thüringen | ~10K | 0.92× | |
| 09 | Sachsen | ~20K | 0.91× | |
| 10 | Schleswig-Holstein | ~10K | 0.90× | |
| 11 | Saarland | ~5K | 0.90× | |
| 12 | Bremen | ~3K | 0.88× | |
| 13 | Brandenburg | ~10K | 0.85× | |
| 14 | Berlin | ~20K | 0.80× | |
| 15 | Sachsen-Anhalt | ~9K | 0.80× | |
| 16 | Mecklenburg-Vorpommern | ~7K | 0.80× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Audi E-Tron GT audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tesla Model X | Cars & Mobility | 24.65× | ||
| 02 | Nissan Leaf | Cars & Mobility | 10.92× | ||
| 03 | Tesla Model S | Cars & Mobility | 10.91× | ||
| 04 | Photovoltaic system | Home & Garden | 9.39× | ||
| 05 | Mercedes-Benz GLA-Class | Cars & Mobility | 9.34× | ||
| 06 | BMW i3 | Cars & Mobility | 7.92× | ||
| 07 | Audi e-tron | Cars & Mobility | 7.49× | ||
| 08 | Photovoltaics | Home & Garden | 6.54× | ||
| 09 | Tesla Motors | Cars & Mobility | 4.36× | ||
| 10 | Plug-in hybrid | Cars & Mobility | 4.12× | ||
| 11 | Car wash | Cars & Mobility | 4.11× | ||
| 12 | Tipico | Games | 3.96× | ||
| 13 | Automobile repair shop | Cars & Mobility | 3.75× | ||
| 14 | Hybrid electric vehicle | Cars & Mobility | 3.61× | ||
| 15 | Electric vehicle | Cars & Mobility | 3.51× | ||
| 16 | Solar energy | Home & Garden | 3.27× | ||
| 17 | Michael Schumacher | Sports | 3.13× | ||
| 18 | Used car | Cars & Mobility | 2.89× | ||
| 19 | Efficient energy use | Technology & Electronics | 2.89× | ||
| 20 | AutoScout24 | Cars & Mobility | 2.33× |
Personality of the Audi E-Tron GT audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.92× | |
| Need for Security | CONSERVATISM | 1.72× | |
| Risk Appetite | THRILL | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.62× | |
| Mindfulness | BALANCE | 0.83× | |
| Healthy Lifestyle | BALANCE | 0.84× |
Frequently asked questions
How many fans does Audi E-Tron GT have in Germany?
Audi E-Tron GT has an estimated audience of 444,191 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Audi E-Tron GT fans?
25.8% of Audi E-Tron GT fans are female, 74.2% are male, with an average age of 39.6 years.
Which brands do Audi E-Tron GT fans like most?
Audi E-Tron GT fans show strongest brand affinity for Tesla Model X (24.65×), Photovoltaic system (9.39×), and Photovoltaics (6.54×) over the country average.
Where do Audi E-Tron GT fans live in Germany?
Audi E-Tron GT fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.
What other brands do Audi E-Tron GT fans also like?
Beyond Audi E-Tron GT itself, the audience over-indexes on Photovoltaic system (9.39×), Photovoltaics (6.54×), Tesla Model S (10.91×), and Tipico (3.96×) compared to the Germany average.
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How to read this data
Audience size is the estimated number of people in Germany who actively search for Audi E-Tron GT. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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