Audi E-Tron GT Audience in Germany
Audi E-Tron GT has an estimated audience of 418,905 people in Germany. 34.2% are female, 65.8% are male, average age 39.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: CAC 40, Gil Ofarim, Progressive rock, Jonah, Intraocular lens.
The average Audi E-Tron GT fan in Germany is 39.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include CAC 40, Gil Ofarim, Progressive rock, with strongest over-indexing on CAC 40 (2.73× the country average). Demographically, the Audi E-Tron GT audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model · Subtype: Car type
Demographics of Audi E-Tron GT fans
| Metric | Value |
|---|---|
| Female | 34.2% |
| Male | 65.8% |
| Average age | 39.2 |
| Estimated audience size | 418,905 |
Audience persona
The typical Audi E-Tron GT fan in Germany is more male, around 39.2 years old, with strong Luxury Orientation tendencies and a notable affinity for CAC 40.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 110,570 | 1.2× |
| Bayern | 97,763 | 1.45× |
| Baden-Württemberg | 72,033 | 1.26× |
| Niedersachsen | 50,955 | 1.25× |
| Hessen | 44,971 | 1.4× |
| Rheinland-Pfalz | 22,435 | 1.07× |
| Sachsen | 18,563 | 0.9× |
| Berlin | 17,803 | 0.95× |
| Schleswig-Holstein | 12,858 | 0.85× |
| Hamburg | 12,580 | 1.33× |
| Brandenburg | 9,506 | 0.73× |
| Thüringen | 8,028 | 0.75× |
| Sachsen-Anhalt | 6,785 | 0.62× |
| Mecklenburg-Vorpommern | 4,729 | 0.59× |
| Saarland | 4,423 | 0.86× |
| Bremen | 2,860 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| CAC 40 | 2.73× | Business & Career |
| Gil Ofarim | 2.08× | Music & Radio |
| Progressive rock | 2.48× | Music & Radio |
| Jonah | 8.09× | |
| Intraocular lens | 10.23× | Health |
| Assisi | 6.5× | Travel & Leisure |
| Woodchipper | 23.71× | Home & Garden |
| Metamorphoses | 2.62× | Literature |
| Hipster | 5.31× | Politics & Society |
| Acoustic music | 2.68× | Music & Radio |
| Apostrophe | 3.28× | Literature |
| Building insulation | 2.81× | Home & Garden |
| Hypertext | 1.86× | Technology & Electronics |
| Hammock camping | 4.44× | Travel & Leisure |
| MK | 1.76× | Music & Radio |
| Icon (magazine) | 1.52× | Arts & Culture |
| Totally Spies! | 5.41× | Movies & TV |
| Noodle (Gorillaz) | 1.76× | Music & Radio |
| Eden Lake | 2.63× | Movies & TV |
| Equinix | 5.26× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.53 |
| Quality Awareness | PREMIUM | 1.46 |
| Sustainability | BALANCE | 1.45 |
| Need for Security | CONSERVATISM | 1.43 |
| Early Adopter Mentality | POWER | 1.39 |
| DIY Mentality | THRILL | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.9% |
| Germany | 14.8% |
| United Kingdom | 9.3% |
See Audi E-Tron GT audiences in other countries
More Car type audiences in Germany
- SUVs (10,724,718)
- RVs (10,510,586)
- Used car (9,687,214)
- Electric car (9,135,585)
- Electric vehicle (6,004,034)
Frequently asked questions
How many fans does Audi E-Tron GT have in Germany?
Audi E-Tron GT has an estimated audience of 418,905 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Audi E-Tron GT fans?
34.2% of Audi E-Tron GT fans are female, 65.8% are male, with an average age of 39.2 years.
Which brands do Audi E-Tron GT fans like most?
Audi E-Tron GT fans show strongest brand affinity for CAC 40 (2.73×), Gil Ofarim (2.08×), and Progressive rock (2.48×) over the country average.
Where do Audi E-Tron GT fans live in Germany?
Audi E-Tron GT fans in Germany are most concentrated in Nordrhein-Westfalen (reach 110,570), Bayern (reach 97,763), and Baden-Württemberg (reach 72,033). These three regions account for the largest share of the active audience.
What other brands do Audi E-Tron GT fans also like?
Beyond Audi E-Tron GT itself, the audience over-indexes on Gil Ofarim (2.08×), Progressive rock (2.48×), Jonah (8.09×), and Intraocular lens (10.23×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Audi E-Tron GT. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.