Benx Audience in Germany
A data profile of the people who buy, follow and care about Benx in Germany — modelled from more than twelve digital signal sources. Benx has an estimated audience of 513,630 people in Germany.
The average Benx fan in Germany is 25.6 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Steam, Electronic sports, Counter-Strike: Global Offensive, with strongest over-indexing on Steam (6.27× the country average).
Demographically, the Benx audience skews more male with an average age of 25.6, and over-indexes on personality traits such as Social Media Usage, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Benx fan in Germany is more male, around 25.6 years old, with strong Social Media Usage tendencies and a notable affinity for Steam.
At a glance
The key figures that characterise the Benx profile in Germany.
Search interest · 12-month trend
Demographics of Benx fans
27.1% are female, 72.9% are male, average age 25.6.
Gender split
| Metric | Value |
|---|---|
| Female | 27.1% |
| Male | 72.9% |
| Average age | 25.6 |
| Estimated audience size | 513,630 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 65% | |
| 20-29 | 17% | |
| 30-39 | 8% | |
| 40-49 | 6% | |
| 50+ | 4% |
Worldwide distribution
of the worldwide Benx audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 75.2% |
| Austria | 5.0% |
| Switzerland | 4.4% |
Geography
Where the Benx audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~40K | 1.56× | |
| 02 | Brandenburg | ~20K | 1.42× | |
| 03 | Thüringen | ~20K | 1.25× | |
| 04 | Schleswig-Holstein | ~20K | 1.22× | |
| 05 | Sachsen-Anhalt | ~10K | 1.13× | |
| 06 | Bayern | ~80K | 1.04× | |
| 07 | Rheinland-Pfalz | ~30K | 1.03× | |
| 08 | Niedersachsen | ~50K | 1.02× | |
| 09 | Baden-Württemberg | ~60K | 0.94× | |
| 10 | Mecklenburg-Vorpommern | ~9K | 0.92× | |
| 11 | Nordrhein-Westfalen | ~90K | 0.85× | |
| 12 | Hessen | ~30K | 0.81× | |
| 13 | Saarland | ~5K | 0.80× | |
| 14 | Hamburg | ~9K | 0.79× | |
| 15 | Berlin | ~20K | 0.76× | |
| 16 | Bremen | ~3K | 0.65× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Benx audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Alienware | Technology & Electronics | 15.88× | ||
| 02 | Multiplayer online battle arena | Games | 9.85× | ||
| 03 | Electronic sports | Sports | 8.21× | ||
| 04 | Counter-Strike: Global Offensive | Games | 7.53× | ||
| 05 | PlayStation Store | Games | 7.31× | ||
| 06 | Steam | Games | 6.27× | ||
| 07 | Fortnite | Games | 4.62× | ||
| 08 | Xbox | Games | 4.36× | ||
| 09 | Call of Duty | Games | 3.97× | ||
| 10 | World of Warcraft | Games | 3.85× | ||
| 11 | Mobile game | Games | 3.75× | ||
| 12 | League of Legends | Games | 3.75× | ||
| 13 | Robert Redford | Movies & TV | 3.35× | ||
| 14 | Twitch | Games | 3.33× | ||
| 15 | Internet & Social Media | 2.31× | |||
| 16 | Transfermarkt | Sports | 2.21× | ||
| 17 | Batman | Movies & TV | 2.16× | ||
| 18 | FIFA World Cup | Sports | 1.76× | ||
| 19 | Bundesliga | Sports | 1.71× | ||
| 20 | UEFA Champions League | Sports | 1.70× |
Personality of the Benx audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.45× | |
| Early Adopter Mentality | POWER | 1.40× | |
| Risk Appetite | THRILL | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.64× | |
| Creativity | OPEN | 0.73× | |
| Sustainability | BALANCE | 0.78× |
Frequently asked questions
How many fans does Benx have in Germany?
Benx has an estimated audience of 513,630 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Benx fans?
27.1% of Benx fans are female, 72.9% are male, with an average age of 25.6 years.
Which brands do Benx fans like most?
Benx fans show strongest brand affinity for Steam (6.27×), Electronic sports (8.21×), and Counter-Strike: Global Offensive (7.53×) over the country average.
Where do Benx fans live in Germany?
Benx fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~80K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.
What other brands do Benx fans also like?
Beyond Benx itself, the audience over-indexes on Electronic sports (8.21×), Counter-Strike: Global Offensive (7.53×), Mobile game (3.75×), and Alienware (15.88×) compared to the Germany average.
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How to read this data
Audience size is the estimated number of people in Germany who actively search for Benx. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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