Rascasse Audience Intelligence

Body painting Audience in Germany

A data profile of the people who buy, follow and care about Body painting in Germany — modelled from more than twelve digital signal sources. Body painting has an estimated audience of 1,426,046 people in Germany.

#9among Body in Germany#2489among Topic in Germany#105in Beauty & Wellness

The average Body painting fan in Germany is 37.3 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Lip gloss, Foundation (cosmetics), Lip balm, with strongest over-indexing on Lip gloss (10.57× the country average).

Demographically, the Body painting audience skews more female with an average age of 37.3, and over-indexes on personality traits such as Extroversion, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Body painting fan in Germany is more female, around 37.3 years old, with strong Extroversion tendencies and a notable affinity for Lip gloss.

Category: Beauty & Wellness · Type: Topic · Subtype: Body

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Body painting profile in Germany.

Audience size
1.4M
in Germany
Gender
75.7%♀
24.3% male
Age
37.3
average years
Country rank
#4675
Topic in Germany
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Body painting fans

75.7% are female, 24.3% are male, average age 37.3.

Fig. 02

Gender split

75.7%
Female
24.3%
Male
Demographic split for Body painting audience in Germany
MetricValue
Female75.7%
Male24.3%
Average age37.3
Estimated audience size1,426,046
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Body painting audience in Germany
Age bracketShare%
16-1923%
20-2919%
30-3922%
40-4922%
50+14%
Fig. 04

Worldwide distribution

8.1%

of the worldwide Body painting audience comes from Germany.

Worldwide audience distribution share by country for Body painting
CountryShare
United States24.2%
Germany8.1%
United Kingdom6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Body painting audience in Germany is strongest.

Fig. 05

Top regions by affinity

Body painting fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~100K1.53×
02Baden-Württemberg~200K1.25×
03Hessen~100K1.24×
04Bayern~300K1.10×
05Niedersachsen~100K1.07×
06Thüringen~40K1.05×
07Rheinland-Pfalz~70K1.03×
08Sachsen~70K1.00×
09Hamburg~30K0.95×
10Schleswig-Holstein~50K0.94×
11Brandenburg~40K0.92×
12Nordrhein-Westfalen~300K0.90×
13Saarland~20K0.90×
14Bremen~10K0.88×
15Sachsen-Anhalt~30K0.86×
16Mecklenburg-Vorpommern~20K0.85×
Fig. 06

Affinity by region

Affinity by region — Body painting, Germany
0.85×1.00×1.53×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Body painting audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Body painting audience
#·InterestCategoryAffinity×
01Lip linerBeauty & Wellness15.18×
02Health sciencesBusiness & Career14.62×
03Lip balmBeauty & Wellness10.77×
04Lip glossBeauty & Wellness10.57×
05Foundation (cosmetics)Beauty & Wellness10.23×
06LipBeauty & Wellness7.46×
07Eye linerBeauty & Wellness7.43×
08Eyelash extensionsBeauty & Wellness6.96×
09Face powderBeauty & Wellness6.95×
10Makeup brushBeauty & Wellness6.79×
11Body artBeauty & Wellness5.97×
12Happy New Year (2014 film)Movies & TV5.46×
13Stranger ThingsMovies & TV4.25×
14Harry PotterMovies & TV2.26×
15TagesschauMovies & TV2.21×
16MoviesMovies & TV1.96×
17Consumer electronicsTechnology & Electronics1.94×
18SportsSports1.91×
19Arts and musicArts & Culture1.74×
20dB’sMusic & Radio1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Body painting audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Body painting audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.81×
MindfulnessBALANCE2.19×
IndividualismJOY2.14×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Body painting audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.92×
Early Adopter MentalityPOWER1.01×
Quality AwarenessPREMIUM1.02×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Body painting have in Germany?

Body painting has an estimated audience of 1,426,046 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Body painting fans?

75.7% of Body painting fans are female, 24.3% are male, with an average age of 37.3 years.

03

Which brands do Body painting fans like most?

Body painting fans show strongest brand affinity for Lip gloss (10.57×), Foundation (cosmetics) (10.23×), and Lip balm (10.77×) over the country average.

04

Where do Body painting fans live in Germany?

Body painting fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Body painting fans also like?

Beyond Body painting itself, the audience over-indexes on Foundation (cosmetics) (10.23×), Lip balm (10.77×), Health sciences (14.62×), and Body art (5.97×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Body audiences in Germany

See Body painting audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Body painting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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