Rascasse Audience Intelligence

Body painting Audience in United States

A data profile of the people who buy, follow and care about Body painting in United States — modelled from more than twelve digital signal sources. Body painting has an estimated audience of 4,258,773 people in United States.

#10among Body in United States#4159among Topic in United States#145in Beauty & Wellness

The average Body painting fan in United States is 36.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mehndi, Tattoos, Britney Spears, with strongest over-indexing on Mehndi (15.4× the country average).

Demographically, the Body painting audience skews more female with an average age of 36.2, and over-indexes on personality traits such as Extroversion, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Body painting fan in United States is more female, around 36.2 years old, with strong Extroversion tendencies and a notable affinity for Mehndi.

Category: Beauty & Wellness · Type: Topic · Subtype: Body

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Body painting profile in United States.

Audience size
4.3M
in United States
Gender
71.5%♀
28.5% male
Age
36.2
average years
Country rank
#7622
Topic in United States
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Body painting fans

71.5% are female, 28.5% are male, average age 36.2.

Fig. 02

Gender split

71.5%
Female
28.5%
Male
Demographic split for Body painting audience in United States
MetricValue
Female71.5%
Male28.5%
Average age36.2
Estimated audience size4,258,773
Fig. 03

Age distribution

Ø 36.2
average years
Age distribution of the Body painting audience in United States
Age bracketShare%
16-1925%
20-2924%
30-3918%
40-4917%
50+15%
Fig. 04

Worldwide distribution

24.2%

of the worldwide Body painting audience comes from United States.

Worldwide audience distribution share by country for Body painting
CountryShare
United States24.2%
Germany8.1%
United Kingdom6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Body painting audience in United States is strongest.

Fig. 05

Top regions by affinity

Body painting fans by region: top regions in United States
#RegionReachAffinity×
01Utah~60K1.65×
02Iowa~50K1.53×
03Idaho~30K1.43×
04Nevada~60K1.41×
05Alaska~10K1.28×
06Kansas~40K1.27×
07Montana~10K1.26×
08Nebraska~30K1.25×
09Alabama~70K1.18×
10Missouri~80K1.17×
11Wyoming~7K1.16×
12Indiana~90K1.15×
13Wisconsin~70K1.15×
14North Dakota~10K1.15×
15South Dakota~10K1.14×
16Minnesota~70K1.12×
17Arkansas~40K1.12×
18Tennessee~90K1.11×
19Oregon~50K1.09×
20Oklahoma~50K1.06×
21Michigan~100K1.05×
22Maine~20K1.02×
23Colorado~70K1.01×
24Washington~80K0.99×
25Ohio~100K0.98×
26West Virginia~20K0.96×
27New Hampshire~20K0.96×
28Louisiana~50K0.95×
29Kentucky~50K0.95×
30Arizona~80K0.94×
31New Mexico~20K0.94×
32North Carolina~100K0.93×
33Mississippi~30K0.92×
34Pennsylvania~100K0.90×
35Georgia~100K0.90×
36South Carolina~60K0.89×
37Illinois~100K0.87×
38Hawaii~20K0.85×
39Texas~300K0.83×
40Virginia~80K0.80×
41Florida~200K0.77×
42Delaware~9K0.75×
43Maryland~50K0.71×
44Connecticut~30K0.71×
45Rhode Island~10K0.71×
46California~300K0.68×
47Massachusetts~60K0.67×
48Washington, District of Columbia~9K0.67×
49New York~100K0.62×
50New Jersey~70K0.60×
Fig. 06

Affinity by region

Affinity by region — Body painting, United States
0.60×1.00×1.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Body painting audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Body painting audience
#·InterestCategoryAffinity×
01MehndiFashion & Accessoires15.40×
02CorsetFashion & Accessoires4.82×
03Britney SpearsMusic & Radio2.92×
04BeetlejuiceMovies & TV2.36×
05TattoosFashion & Accessoires2.23×
06Instant messagingInternet & Social Media1.88×
07Dollar TreeShopping1.77×
08FriendshipKids & Family1.73×
09SkinBeauty & Wellness1.68×
10DressesFashion & Accessoires1.65×
11PinterestInternet & Social Media1.64×
12BoutiquesFashion & Accessoires1.63×
13Beauty salonsBeauty & Wellness1.62×
14SpasBeauty & Wellness1.60×
15Music videosMusic & Radio1.59×
16MotherhoodKids & Family1.55×
17DanceBusiness & Career1.55×
18Women's clothingFashion & Accessoires1.53×
19CatsPets & Animals1.51×
20CraftsHome & Garden1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Body painting audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Body painting audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.63×
TraditionCONSERVATISM1.48×
CreativityOPEN1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Body painting audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.79×
MindfulnessBALANCE0.84×
Quality AwarenessPREMIUM0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Body painting have in United States?

Body painting has an estimated audience of 4,258,773 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Body painting fans?

71.5% of Body painting fans are female, 28.5% are male, with an average age of 36.2 years.

03

Which brands do Body painting fans like most?

Body painting fans show strongest brand affinity for Mehndi (15.4×), Tattoos (2.23×), and Britney Spears (2.92×) over the country average.

04

Where do Body painting fans live in United States?

Body painting fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Body painting fans also like?

Beyond Body painting itself, the audience over-indexes on Tattoos (2.23×), Britney Spears (2.92×), Pinterest (1.64×), and Friendship (1.73×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Body audiences in United States

See Body painting audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Body painting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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