Rascasse Audience Intelligence

Bugatti Veyron Audience in Germany

A data profile of the people who buy, follow and care about Bugatti Veyron in Germany — modelled from more than twelve digital signal sources. Bugatti Veyron has an estimated audience of 283,618 people in Germany.

#284among Car type in Germany#282among Car Model in Germany#790in Cars & Mobility

The average Bugatti Veyron fan in Germany is 34.9 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Vodafone, EBay, AutoScout24, with strongest over-indexing on Vodafone (3.46× the country average).

Demographically, the Bugatti Veyron audience skews more male with an average age of 34.9, and over-indexes on personality traits such as Community Orientation, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bugatti Veyron fan in Germany is more male, around 34.9 years old, with strong Community Orientation tendencies and a notable affinity for Vodafone.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bugatti Veyron profile in Germany.

Audience size
284K
in Germany
Gender
21.4%♀
78.6% male
Age
34.9
average years
Country rank
#18061
Car Model in Germany
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bugatti Veyron fans

21.4% are female, 78.6% are male, average age 34.9.

Fig. 02

Gender split

21.4%
Female
78.6%
Male
Demographic split for Bugatti Veyron audience in Germany
MetricValue
Female21.4%
Male78.6%
Average age34.9
Estimated audience size283,618
Fig. 03

Age distribution

Ø 34.9
average years
Age distribution of the Bugatti Veyron audience in Germany
Age bracketShare%
16-1932%
20-2920%
30-3919%
40-4917%
50+13%
Fig. 04

Worldwide distribution

3.7%

of the worldwide Bugatti Veyron audience comes from Germany.

Worldwide audience distribution share by country for Bugatti Veyron
CountryShare
United States21.6%
United Kingdom7.5%
India5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bugatti Veyron audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bugatti Veyron fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~70K1.50×
02Baden-Württemberg~40K1.19×
03Hessen~20K1.18×
04Nordrhein-Westfalen~70K1.15×
05Hamburg~7K1.12×
06Rheinland-Pfalz~10K1.05×
07Niedersachsen~30K1.04×
08Saarland~3K1.02×
09Schleswig-Holstein~9K0.93×
10Bremen~2K0.93×
11Sachsen~10K0.91×
12Berlin~10K0.88×
13Brandenburg~7K0.85×
14Thüringen~6K0.81×
15Sachsen-Anhalt~6K0.79×
16Mecklenburg-Vorpommern~4K0.77×
Fig. 06

Affinity by region

Affinity by region — Bugatti Veyron, Germany
0.77×1.00×1.50×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bugatti Veyron audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bugatti Veyron audience
#·InterestCategoryAffinity×
01VodafoneTechnology & Electronics3.46×
02AutoScout24Cars & Mobility3.08×
03Rhythm and blues musicMusic & Radio3.07×
04EBayShopping2.83×
05DogsPets & Animals2.76×
06MagazinesLiterature2.67×
07XInternet & Social Media2.62×
08Electronic musicMusic & Radio2.58×
09AnimalPets & Animals2.56×
10WikipediaInternet & Social Media2.51×
11Pop musicMusic & Radio2.44×
12CraftsHome & Garden2.42×
13Comedy moviesMovies & TV2.41×
14Do it yourself (DIY)Home & Garden2.23×
15YouTubeMovies & TV2.09×
16Discount storesShopping1.99×
17TikTokInternet & Social Media1.94×
18Politics and social issuesPolitics & Society1.91×
19SoftwareTechnology & Electronics1.91×
20GermanyTravel & Leisure1.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bugatti Veyron audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bugatti Veyron audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.95×
CreativityOPEN1.90×
DIY MentalityTHRILL1.89×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bugatti Veyron audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.97×
MindfulnessBALANCE1.03×
IndividualismJOY1.03×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bugatti Veyron have in Germany?

Bugatti Veyron has an estimated audience of 283,618 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Bugatti Veyron fans?

21.4% of Bugatti Veyron fans are female, 78.6% are male, with an average age of 34.9 years.

03

Which brands do Bugatti Veyron fans like most?

Bugatti Veyron fans show strongest brand affinity for Vodafone (3.46×), EBay (2.83×), and AutoScout24 (3.08×) over the country average.

04

Where do Bugatti Veyron fans live in Germany?

Bugatti Veyron fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~70K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Bugatti Veyron fans also like?

Beyond Bugatti Veyron itself, the audience over-indexes on EBay (2.83×), AutoScout24 (3.08×), Electronic music (2.58×), and Magazines (2.67×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Car type audiences in Germany

See Bugatti Veyron audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bugatti Veyron. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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