Curing (food preservation) Audience in Germany
Curing (food preservation) has an estimated audience of 3,404,908 people in Germany. 61.6% are female, 38.4% are male, average age 48.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Banking, Bundesliga, FIFA World Cup, Alpine skiing, Art exhibition.
The average Curing (food preservation) fan in Germany is 48.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Banking, Bundesliga, FIFA World Cup, with strongest over-indexing on Banking (3.14× the country average). Demographically, the Curing (food preservation) audience skews more female with an average age of 48.1, and over-indexes on personality traits such as Urban Lifestyle, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic
Demographics of Curing (food preservation) fans
| Metric | Value |
|---|---|
| Female | 61.6% |
| Male | 38.4% |
| Average age | 48.1 |
| Estimated audience size | 3,404,908 |
Audience persona
The typical Curing (food preservation) fan in Germany is more female, around 48.1 years old, with strong Urban Lifestyle tendencies and a notable affinity for Banking.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,676,104 | 1.02× |
| Bayern | 1,358,579 | 1.12× |
| Baden-Württemberg | 1,030,644 | 1.01× |
| Niedersachsen | 765,549 | 1.05× |
| Hessen | 550,599 | 0.96× |
| Sachsen | 459,469 | 1.25× |
| Rheinland-Pfalz | 359,003 | 0.95× |
| Berlin | 333,583 | 0.99× |
| Schleswig-Holstein | 293,685 | 1.09× |
| Brandenburg | 226,143 | 0.97× |
| Sachsen-Anhalt | 200,242 | 1.03× |
| Thüringen | 199,251 | 1.04× |
| Hamburg | 175,110 | 1.03× |
| Mecklenburg-Vorpommern | 136,155 | 0.95× |
| Saarland | 67,676 | 0.73× |
| Bremen | 51,975 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Banking | 3.14× | Business & Career |
| Bundesliga | 1.53× | Sports |
| FIFA World Cup | 1.55× | Sports |
| Alpine skiing | 1.88× | Sports |
| Art exhibition | 2.18× | Arts & Culture |
| Idealo | 1.72× | Shopping |
| Premier League | 1.73× | Sports |
| Strategy games | 2.46× | Games |
| FC Schalke 04 | 1.59× | Sports |
| Role-playing games | 1.82× | Games |
| Minecraft | 2.8× | Games |
| World of Warcraft | 2.01× | Games |
| Real estate investing | 2.96× | Business & Career |
| Fast casual restaurants | 2.2× | Food & Beverages |
| UEFA Europa League | 1.51× | Sports |
| Electronic sports | 2.19× | Sports |
| Action games | 1.52× | Games |
| Fortnite | 1.74× | Games |
| Sports betting | 2.64× | Games |
| Media Markt | 1.7× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.71 |
| Sustainability | BALANCE | 1.66 |
| Convenience Orientation | PREMIUM | 1.62 |
| Patriotism | CONSERVATISM | 1.45 |
| Pet Ownership | JOY | 1.38 |
| Sports Activity | POWER | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 72.2% |
| United States | 9.4% |
| Brazil | 6.5% |
See Curing (food preservation) audiences in other countries
- Curing (food preservation) — United States
- Curing (food preservation) — United Kingdom
- Curing (food preservation) — France
- Curing (food preservation) — Italy
- Curing (food preservation) — Spain
- Curing (food preservation) — Brazil
- Curing (food preservation) — Japan
- Curing (food preservation) — South Korea
- Curing (food preservation) — India
More Food & Beverages audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Curing (food preservation) have in Germany?
Curing (food preservation) has an estimated audience of 3,404,908 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Curing (food preservation) fans?
61.6% of Curing (food preservation) fans are female, 38.4% are male, with an average age of 48.1 years.
Which brands do Curing (food preservation) fans like most?
Curing (food preservation) fans show strongest brand affinity for Banking (3.14×), Bundesliga (1.53×), and FIFA World Cup (1.55×) over the country average.
Where do Curing (food preservation) fans live in Germany?
Curing (food preservation) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,676,104), Bayern (reach 1,358,579), and Baden-Württemberg (reach 1,030,644). These three regions account for the largest share of the active audience.
What other brands do Curing (food preservation) fans also like?
Beyond Curing (food preservation) itself, the audience over-indexes on Bundesliga (1.53×), FIFA World Cup (1.55×), Alpine skiing (1.88×), and Art exhibition (2.18×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Curing (food preservation). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.