Action games Audience in Germany
Action games has an estimated audience of 6,487,607 people in Germany. 39.9% are female, 60.1% are male, average age 36.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tagesschau, Godzilla, Peacemaker, Mobile game, Twitch.
The average Action games fan in Germany is 36.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tagesschau, Godzilla, Peacemaker, with strongest over-indexing on Tagesschau (1.67× the country average). Demographically, the Action games audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Sports Activity, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Topic · Subtype: Gaming genre
Demographics of Action games fans
| Metric | Value |
|---|---|
| Female | 39.9% |
| Male | 60.1% |
| Average age | 36.9 |
| Estimated audience size | 6,487,607 |
Audience persona
The typical Action games fan in Germany is more male, around 36.9 years old, with strong Sports Activity tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,560,295 | 1.1× |
| Bayern | 872,232 | 0.84× |
| Baden-Württemberg | 668,121 | 0.75× |
| Niedersachsen | 653,174 | 1.04× |
| Sachsen | 427,445 | 1.34× |
| Hessen | 403,880 | 0.82× |
| Berlin | 308,834 | 1.06× |
| Rheinland-Pfalz | 283,323 | 0.87× |
| Brandenburg | 224,105 | 1.11× |
| Schleswig-Holstein | 211,855 | 0.91× |
| Sachsen-Anhalt | 205,922 | 1.23× |
| Hamburg | 173,250 | 1.18× |
| Thüringen | 159,400 | 0.96× |
| Mecklenburg-Vorpommern | 132,200 | 1.07× |
| Saarland | 72,111 | 0.91× |
| Bremen | 49,512 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 1.67× | Movies & TV |
| Godzilla | 3.02× | Movies & TV |
| Peacemaker | 2.63× | Movies & TV |
| Mobile game | 2.17× | Games |
| Twitch | 1.78× | Games |
| Massively multiplayer online games | 2.5× | Games |
| Strategy games | 2.53× | Games |
| Massively multiplayer online role-playing games | 2.41× | Games |
| Role-playing games | 1.92× | Games |
| Hovercraft | 3.59× | Cars & Mobility |
| Adventure game | 1.54× | Games |
| Steam | 1.73× | Games |
| Action role-playing game | 2.49× | Games |
| Curing (food preservation) | 1.52× | Food & Beverages |
| Wirtz | 1.57× | Music & Radio |
| Pedro Pascal | 2.42× | Movies & TV |
| World of Warcraft | 1.95× | Games |
| Pokémon (video game series) | 2.29× | Games |
| Puzzle video games | 1.73× | Games |
| Ernsting's family | 1.55× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.1 |
| Social Media Usage | JOY | 1.07 |
| Early Adopter Mentality | POWER | 1.07 |
| DIY Mentality | THRILL | 1.05 |
| Patriotism | CONSERVATISM | 1.03 |
| Family Orientation | CONSERVATISM | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.2% |
| China | 6.8% |
| India | 6.6% |
See Action games audiences in other countries
More Gaming genre audiences in Germany
- Video games (15,840,709)
- Mobile game (9,316,059)
- Online games (8,924,196)
- Adventure game (8,104,093)
- First-person shooter games (6,744,154)
Frequently asked questions
How many fans does Action games have in Germany?
Action games has an estimated audience of 6,487,607 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Action games fans?
39.9% of Action games fans are female, 60.1% are male, with an average age of 36.9 years.
Which brands do Action games fans like most?
Action games fans show strongest brand affinity for Tagesschau (1.67×), Godzilla (3.02×), and Peacemaker (2.63×) over the country average.
Where do Action games fans live in Germany?
Action games fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,560,295), Bayern (reach 872,232), and Baden-Württemberg (reach 668,121). These three regions account for the largest share of the active audience.
What other brands do Action games fans also like?
Beyond Action games itself, the audience over-indexes on Godzilla (3.02×), Peacemaker (2.63×), Mobile game (2.17×), and Twitch (1.78×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Action games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.