Rascasse Audience Intelligence

Dacia Duster Audience in Germany

A data profile of the people who buy, follow and care about Dacia Duster in Germany — modelled from more than twelve digital signal sources. Dacia Duster has an estimated audience of 1,689,710 people in Germany.

#9among Car Model in Germany#188in Cars & Mobility

The average Dacia Duster fan in Germany is 47.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Skoda Kamiq, Dacia Sandero, Skoda Karoq, with strongest over-indexing on Skoda Kamiq (40.83× the country average).

Demographically, the Dacia Duster audience skews more male with an average age of 47.8, and over-indexes on personality traits such as Family Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Dacia Duster fan in Germany is more male, around 47.8 years old, with strong Family Orientation tendencies and a notable affinity for Skoda Kamiq.

Category: Cars & Mobility · Type: Car Model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dacia Duster profile in Germany.

Audience size
1.7M
in Germany
Gender
24.9%♀
75.1% male
Age
47.8
average years
Country rank
#3974
Car Model in Germany
Fig. 01

Search interest · 12-month trend

-7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dacia Duster fans

24.9% are female, 75.1% are male, average age 47.8.

Fig. 02

Gender split

24.9%
Female
75.1%
Male
Demographic split for Dacia Duster audience in Germany
MetricValue
Female24.9%
Male75.1%
Average age47.8
Estimated audience size1,689,710
Fig. 03

Age distribution

Ø 47.8
average years
Age distribution of the Dacia Duster audience in Germany
Age bracketShare%
16-194%
20-296%
30-3920%
40-4938%
50+32%
Fig. 04

Worldwide distribution

12.3%

of the worldwide Dacia Duster audience comes from Germany.

Worldwide audience distribution share by country for Dacia Duster
CountryShare
Italy13.1%
Germany12.3%
France9.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dacia Duster audience in Germany is strongest.

Fig. 05

Top regions by affinity

Dacia Duster fans by region: top regions in Germany
#RegionReachAffinity×
01Saarland~30K1.32×
02Thüringen~50K1.20×
03Rheinland-Pfalz~100K1.18×
04Bayern~300K1.10×
05Brandenburg~60K1.07×
06Baden-Württemberg~200K1.05×
07Sachsen-Anhalt~50K1.04×
08Niedersachsen~200K1.03×
09Hessen~100K1.03×
10Mecklenburg-Vorpommern~30K1.01×
11Nordrhein-Westfalen~400K1.00×
12Sachsen~80K1.00×
13Schleswig-Holstein~60K0.92×
14Hamburg~30K0.81×
15Berlin~50K0.67×
16Bremen~9K0.60×
Fig. 06

Affinity by region

Affinity by region — Dacia Duster, Germany
0.60×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dacia Duster audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dacia Duster audience
#·InterestCategoryAffinity×
01Hyundai ix35Cars & Mobility83.11×
02Dacia LodgyCars & Mobility47.97×
03Dacia LoganCars & Mobility43.60×
04Dacia SanderoCars & Mobility42.88×
05Skoda KamiqCars & Mobility40.83×
06Honda HR-VCars & Mobility37.57×
07Nissan X-TrailCars & Mobility36.30×
08Dacia DokkerCars & Mobility35.73×
09Peugeot 3008Cars & Mobility29.63×
10Hyundai KonaCars & Mobility28.15×
11Skoda KaroqCars & Mobility28.06×
12Seat AronaCars & Mobility27.74×
13Ford KugaCars & Mobility26.67×
14Jeep Grand CherokeeCars & Mobility24.85×
15Honda CR-VCars & Mobility22.99×
16Hyundai TucsonCars & Mobility22.58×
17Suzuki JimnyCars & Mobility22.22×
18Nissan QashqaiCars & Mobility19.88×
19BMW X1Cars & Mobility18.72×
20Opel MokkaCars & Mobility18.44×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dacia Duster audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dacia Duster audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.29×
Need for SecurityCONSERVATISM1.91×
DIY MentalityTHRILL1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dacia Duster audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.58×
Design AffinityPREMIUM0.61×
CreativityOPEN0.64×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dacia Duster have in Germany?

Dacia Duster has an estimated audience of 1,689,710 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Dacia Duster fans?

24.9% of Dacia Duster fans are female, 75.1% are male, with an average age of 47.8 years.

03

Which brands do Dacia Duster fans like most?

Dacia Duster fans show strongest brand affinity for Skoda Kamiq (40.83×), Dacia Sandero (42.88×), and Skoda Karoq (28.06×) over the country average.

04

Where do Dacia Duster fans live in Germany?

Dacia Duster fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Dacia Duster fans also like?

Beyond Dacia Duster itself, the audience over-indexes on Dacia Sandero (42.88×), Skoda Karoq (28.06×), Hyundai Kona (28.15×), and Seat Arona (27.74×) compared to the Germany average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Dacia Duster. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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