Rascasse Audience Intelligence

Honda CR-V Audience in Germany

A data profile of the people who buy, follow and care about Honda CR-V in Germany — modelled from more than twelve digital signal sources. Honda CR-V has an estimated audience of 867,974 people in Germany.

#100among Car type in Germany#79among Car Model in Germany#356in Cars & Mobility

The average Honda CR-V fan in Germany is 45.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Kia Soul, Family car, Honda HR-V, with strongest over-indexing on Kia Soul (45.53× the country average).

Demographically, the Honda CR-V audience skews more male with an average age of 45.8, and over-indexes on personality traits such as Family Orientation, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Honda CR-V fan in Germany is more male, around 45.8 years old, with strong Family Orientation tendencies and a notable affinity for Kia Soul.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Honda CR-V profile in Germany.

Audience size
868K
in Germany
Gender
24.9%♀
75.1% male
Age
45.8
average years
Country rank
#7364
Car Model in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Honda CR-V fans

24.9% are female, 75.1% are male, average age 45.8.

Fig. 02

Gender split

24.9%
Female
75.1%
Male
Demographic split for Honda CR-V audience in Germany
MetricValue
Female24.9%
Male75.1%
Average age45.8
Estimated audience size867,974
Fig. 03

Age distribution

Ø 45.8
average years
Age distribution of the Honda CR-V audience in Germany
Age bracketShare%
16-197%
20-2912%
30-3920%
40-4927%
50+33%
Fig. 04

Worldwide distribution

3.4%

of the worldwide Honda CR-V audience comes from Germany.

Worldwide audience distribution share by country for Honda CR-V
CountryShare
United States23.1%
Brazil5.8%
Indonesia4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Honda CR-V audience in Germany is strongest.

Fig. 05

Top regions by affinity

Honda CR-V fans by region: top regions in Germany
#RegionReachAffinity×
01Mecklenburg-Vorpommern~20K1.27×
02Brandenburg~30K1.18×
03Thüringen~30K1.17×
04Sachsen-Anhalt~30K1.15×
05Sachsen~50K1.10×
06Hessen~70K1.02×
07Nordrhein-Westfalen~200K1.01×
08Rheinland-Pfalz~40K1.00×
09Baden-Württemberg~100K0.95×
10Bayern~100K0.94×
11Hamburg~20K0.93×
12Niedersachsen~70K0.89×
13Saarland~9K0.89×
14Schleswig-Holstein~30K0.88×
15Berlin~30K0.85×
16Bremen~6K0.82×
Fig. 06

Affinity by region

Affinity by region — Honda CR-V, Germany
0.82×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Honda CR-V audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Honda CR-V audience
#·InterestCategoryAffinity×
01Kia SoulCars & Mobility45.53×
02Honda HR-VCars & Mobility39.67×
03Mazda CX-3Cars & Mobility22.22×
04Renault TwizyCars & Mobility18.10×
05Toyota FortunerCars & Mobility15.14×
06Mazda CX-5Cars & Mobility14.26×
07Opel GTCars & Mobility13.09×
08DaihatsuCars & Mobility13.09×
09Family carCars & Mobility10.69×
10Mazda CX-30Cars & Mobility10.64×
11Kia SportageCars & Mobility10.05×
12Hyundai TucsonCars & Mobility8.12×
13HondaCars & Mobility5.17×
14Max VerstappenSports4.92×
15Used CarsCars & Mobility4.02×
16ImmobilienBusiness & Career3.46×
17WoolworthsShopping2.90×
18Outdoor enthusiastSports2.69×
19Living roomHome & Garden2.34×
20HermèsFashion & Accessoires2.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Honda CR-V audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Honda CR-V audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.14×
Quality AwarenessPREMIUM2.09×
Early Adopter MentalityPOWER1.51×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Honda CR-V audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.80×
PatriotismCONSERVATISM0.89×
Career OrientationPOWER0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Honda CR-V have in Germany?

Honda CR-V has an estimated audience of 867,974 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Honda CR-V fans?

24.9% of Honda CR-V fans are female, 75.1% are male, with an average age of 45.8 years.

03

Which brands do Honda CR-V fans like most?

Honda CR-V fans show strongest brand affinity for Kia Soul (45.53×), Family car (10.69×), and Honda HR-V (39.67×) over the country average.

04

Where do Honda CR-V fans live in Germany?

Honda CR-V fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Honda CR-V fans also like?

Beyond Honda CR-V itself, the audience over-indexes on Family car (10.69×), Honda HR-V (39.67×), Mazda CX-5 (14.26×), and Mazda CX-3 (22.22×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Car type audiences in Germany

See Honda CR-V audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Honda CR-V. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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