Rascasse Audience Intelligence

Renault Twizy Audience in Germany

A data profile of the people who buy, follow and care about Renault Twizy in Germany — modelled from more than twelve digital signal sources. Renault Twizy has an estimated audience of 318,600 people in Germany.

#262among Car type in Germany#257among Car Model in Germany#739in Cars & Mobility

The average Renault Twizy fan in Germany is 46.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Renault Twingo, Hummer, Renault Fluence, with strongest over-indexing on Renault Twingo (31.7× the country average).

Demographically, the Renault Twizy audience skews more male with an average age of 46.8, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Renault Twizy fan in Germany is more male, around 46.8 years old, with strong Need for Security tendencies and a notable affinity for Renault Twingo.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Renault Twizy profile in Germany.

Audience size
319K
in Germany
Gender
31.5%♀
68.5% male
Age
46.8
average years
Country rank
#16593
Car Model in Germany
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Renault Twizy fans

31.5% are female, 68.5% are male, average age 46.8.

Fig. 02

Gender split

31.5%
Female
68.5%
Male
Demographic split for Renault Twizy audience in Germany
MetricValue
Female31.5%
Male68.5%
Average age46.8
Estimated audience size318,600
Fig. 03

Age distribution

Ø 46.8
average years
Age distribution of the Renault Twizy audience in Germany
Age bracketShare%
16-195%
20-2915%
30-3918%
40-4921%
50+41%
Fig. 04

Worldwide distribution

18.1%

of the worldwide Renault Twizy audience comes from Germany.

Worldwide audience distribution share by country for Renault Twizy
CountryShare
Germany18.1%
United Kingdom12.0%
France11.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Renault Twizy audience in Germany is strongest.

Fig. 05

Top regions by affinity

Renault Twizy fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~30K1.21×
02Nordrhein-Westfalen~80K1.19×
03Baden-Württemberg~50K1.19×
04Bayern~60K1.17×
05Saarland~4K1.17×
06Hamburg~8K1.15×
07Niedersachsen~30K1.14×
08Rheinland-Pfalz~20K1.12×
09Sachsen~20K0.99×
10Schleswig-Holstein~10K0.95×
11Brandenburg~8K0.84×
12Thüringen~7K0.83×
13Bremen~2K0.82×
14Berlin~10K0.81×
15Sachsen-Anhalt~6K0.77×
16Mecklenburg-Vorpommern~4K0.73×
Fig. 06

Affinity by region

Affinity by region — Renault Twizy, Germany
0.73×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Renault Twizy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Renault Twizy audience
#·InterestCategoryAffinity×
01Renault FluenceCars & Mobility84.74×
02Renault ScénicCars & Mobility39.67×
03Opel GTCars & Mobility36.31×
04Renault KoleosCars & Mobility36.02×
05HummerCars & Mobility35.83×
06Alfa Romeo GiuliaCars & Mobility35.62×
07Renault KadjarCars & Mobility34.91×
08DaihatsuCars & Mobility33.55×
09Renault MasterCars & Mobility33.09×
10LanciaCars & Mobility32.80×
11Opel AdamCars & Mobility32.24×
12Renault TwingoCars & Mobility31.70×
13Renault KangooCars & Mobility31.19×
14Renault ClioCars & Mobility23.32×
15Renault TraficCars & Mobility22.20×
16Kia SorentoCars & Mobility22.13×
17Kia PicantoCars & Mobility21.26×
18Renault CapturCars & Mobility17.21×
19Tesla MotorsCars & Mobility10.53×
20BYD AutoCars & Mobility6.05×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Renault Twizy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Renault Twizy audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.71×
Career OrientationPOWER1.52×
Convenience OrientationPREMIUM1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Renault Twizy audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.66×
MindfulnessBALANCE0.88×
CreativityOPEN0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Renault Twizy have in Germany?

Renault Twizy has an estimated audience of 318,600 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Renault Twizy fans?

31.5% of Renault Twizy fans are female, 68.5% are male, with an average age of 46.8 years.

03

Which brands do Renault Twizy fans like most?

Renault Twizy fans show strongest brand affinity for Renault Twingo (31.7×), Hummer (35.83×), and Renault Fluence (84.74×) over the country average.

04

Where do Renault Twizy fans live in Germany?

Renault Twizy fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Renault Twizy fans also like?

Beyond Renault Twizy itself, the audience over-indexes on Hummer (35.83×), Renault Fluence (84.74×), Alfa Romeo Giulia (35.62×), and Tesla Motors (10.53×) compared to the Germany average.

Appendix

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See Renault Twizy audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Renault Twizy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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