Rascasse Audience Intelligence

Renault Clio Audience in Germany

A data profile of the people who buy, follow and care about Renault Clio in Germany — modelled from more than twelve digital signal sources. Renault Clio has an estimated audience of 983,445 people in Germany.

The average Renault Clio fan in Germany is 44.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Peugeot 308, Peugeot 208, Opel GT, with strongest over-indexing on Peugeot 308 (16.79× the country average).

Demographically, the Renault Clio audience skews more male with an average age of 44.7, and over-indexes on personality traits such as Family Orientation, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Renault Clio fan in Germany is more male, around 44.7 years old, with strong Family Orientation tendencies and a notable affinity for Peugeot 308.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Renault Clio profile in Germany.

Audience size
983K
in Germany
Gender
28.3%
71.7% male
Age
44.7
average years
Country rank
#6641
Car Model in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Renault Clio fans

28.3% are female, 71.7% are male, average age 44.7.

Fig. 02

Gender split

28.3%
Female
71.7%
Male
Demographic split for Renault Clio audience in Germany
MetricValue
Female28.3%
Male71.7%
Average age44.7
Estimated audience size983,445
Fig. 03

Age distribution

Ø 44.7
average years
Age distribution of the Renault Clio audience in Germany
Age bracketShare%
16-1913%
20-2912%
30-3916%
40-4923%
50+36%
Fig. 04

Worldwide distribution

6.9%

of the worldwide Renault Clio audience comes from Germany.

Worldwide audience distribution share by country for Renault Clio
CountryShare
Italy12.5%
France7.1%
Germany6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Renault Clio audience in Germany is strongest.

Fig. 05

Top regions by affinity

Renault Clio fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~300K1.22×
02Baden-Württemberg~200K1.16×
03Saarland~10K1.11×
04Sachsen~50K1.09×
05Hessen~80K1.08×
06Berlin~50K1.05×
07Rheinland-Pfalz~50K1.04×
08Brandenburg~30K1.04×
09Thüringen~30K1.03×
10Niedersachsen~90K0.98×
11Hamburg~20K0.96×
12Bayern~100K0.93×
13Sachsen-Anhalt~20K0.92×
14Schleswig-Holstein~30K0.88×
15Mecklenburg-Vorpommern~10K0.79×
16Bremen~6K0.77×
Fig. 06

Affinity by region

Affinity by region — Renault Clio, Germany
0.77×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Renault Clio audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Renault Clio audience
#·InterestCategoryAffinity×
01Kia CeratoCars & Mobility21.29×
02Opel GTCars & Mobility20.93×
03Peugeot 308Cars & Mobility16.79×
04DaihatsuCars & Mobility14.74×
05Fiat PuntoCars & Mobility14.60×
06Peugeot 208Cars & Mobility13.19×
07Fiat 500Cars & Mobility11.05×
08Peugeot 2008Cars & Mobility9.79×
09Kia PicantoCars & Mobility8.68×
10Renault TwingoCars & Mobility8.25×
11Ford FiestaCars & Mobility7.48×
12SEAT IbizaCars & Mobility7.37×
13Renault CapturCars & Mobility6.93×
14Kia SportageCars & Mobility6.05×
15Albert HeijnShopping6.03×
16Dacia JoggerCars & Mobility5.47×
17City carCars & Mobility5.37×
18Opel CorsaCars & Mobility5.09×
19Family carCars & Mobility3.62×
20HyundaiCars & Mobility3.21×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Renault Clio audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Renault Clio audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.53×
Risk AppetiteTHRILL1.44×
IndividualismJOY1.42×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Renault Clio audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.91×
SustainabilityBALANCE0.94×
ExtroversionTHRILL0.94×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Renault Clio have in Germany?

Renault Clio has an estimated audience of 983,445 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Renault Clio fans?

28.3% of Renault Clio fans are female, 71.7% are male, with an average age of 44.7 years.

03

Which brands do Renault Clio fans like most?

Renault Clio fans show strongest brand affinity for Peugeot 308 (16.79×), Peugeot 208 (13.19×), and Opel GT (20.93×) over the country average.

04

Where do Renault Clio fans live in Germany?

Renault Clio fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Baden-Württemberg (reach ~200K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Renault Clio fans also like?

Beyond Renault Clio itself, the audience over-indexes on Peugeot 208 (13.19×), Opel GT (20.93×), City car (5.37×), and Fiat 500 (11.05×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Renault Clio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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