A data profile of the people who buy, follow and care about Renault Clio in Germany — modelled from more than twelve digital signal sources. Renault Clio has an estimated audience of 983,445 people in Germany.
The average Renault Clio fan in Germany is 44.7 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include Peugeot 308, Peugeot 208, Opel GT, with strongest over-indexing on Peugeot 308 (16.79× the country average).
Demographically, the Renault Clio audience skews more male with an average age of 44.7, and over-indexes on personality traits such as Family Orientation, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Renault Clio fan in Germany is more male, around 44.7 years old, with strong Family Orientation tendencies and a notable affinity for Peugeot 308.
The key figures that characterise the Renault Clio profile in Germany.
28.3% are female, 71.7% are male, average age 44.7.
| Metric | Value |
|---|---|
| Female | 28.3% |
| Male | 71.7% |
| Average age | 44.7 |
| Estimated audience size | 983,445 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 12% | |
| 30-39 | 16% | |
| 40-49 | 23% | |
| 50+ | 36% |
Where the Renault Clio audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~300K | 1.22× | |
| 02 | Baden-Württemberg | ~200K | 1.16× | |
| 03 | Saarland | ~10K | 1.11× | |
| 04 | Sachsen | ~50K | 1.09× | |
| 05 | Hessen | ~80K | 1.08× | |
| 06 | Berlin | ~50K | 1.05× | |
| 07 | Rheinland-Pfalz | ~50K | 1.04× | |
| 08 | Brandenburg | ~30K | 1.04× | |
| 09 | Thüringen | ~30K | 1.03× | |
| 10 | Niedersachsen | ~90K | 0.98× | |
| 11 | Hamburg | ~20K | 0.96× | |
| 12 | Bayern | ~100K | 0.93× | |
| 13 | Sachsen-Anhalt | ~20K | 0.92× | |
| 14 | Schleswig-Holstein | ~30K | 0.88× | |
| 15 | Mecklenburg-Vorpommern | ~10K | 0.79× | |
| 16 | Bremen | ~6K | 0.77× |
The strongest cross-interests of the Renault Clio audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kia Cerato | Cars & Mobility | 21.29× | ||
| 02 | Opel GT | Cars & Mobility | 20.93× | ||
| 03 | Peugeot 308 | Cars & Mobility | 16.79× | ||
| 04 | Daihatsu | Cars & Mobility | 14.74× | ||
| 05 | Fiat Punto | Cars & Mobility | 14.60× | ||
| 06 | Peugeot 208 | Cars & Mobility | 13.19× | ||
| 07 | Fiat 500 | Cars & Mobility | 11.05× | ||
| 08 | Peugeot 2008 | Cars & Mobility | 9.79× | ||
| 09 | Kia Picanto | Cars & Mobility | 8.68× | ||
| 10 | Renault Twingo | Cars & Mobility | 8.25× | ||
| 11 | Ford Fiesta | Cars & Mobility | 7.48× | ||
| 12 | SEAT Ibiza | Cars & Mobility | 7.37× | ||
| 13 | Renault Captur | Cars & Mobility | 6.93× | ||
| 14 | Kia Sportage | Cars & Mobility | 6.05× | ||
| 15 | Albert Heijn | Shopping | 6.03× | ||
| 16 | Dacia Jogger | Cars & Mobility | 5.47× | ||
| 17 | City car | Cars & Mobility | 5.37× | ||
| 18 | Opel Corsa | Cars & Mobility | 5.09× | ||
| 19 | Family car | Cars & Mobility | 3.62× | ||
| 20 | Hyundai | Cars & Mobility | 3.21× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.53× | |
| Risk Appetite | THRILL | 1.44× | |
| Individualism | JOY | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.91× | |
| Sustainability | BALANCE | 0.94× | |
| Extroversion | THRILL | 0.94× |
Renault Clio has an estimated audience of 983,445 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
28.3% of Renault Clio fans are female, 71.7% are male, with an average age of 44.7 years.
Renault Clio fans show strongest brand affinity for Peugeot 308 (16.79×), Peugeot 208 (13.19×), and Opel GT (20.93×) over the country average.
Renault Clio fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Baden-Württemberg (reach ~200K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Renault Clio itself, the audience over-indexes on Peugeot 208 (13.19×), Opel GT (20.93×), City car (5.37×), and Fiat 500 (11.05×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Renault Clio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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