Dacia Jogger Audience in Germany
Dacia Jogger has an estimated audience of 1,645,369 people in Germany. 30.2% are female, 69.8% are male, average age 48.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Test pilot, The Perks of Being a Wallflower (film), Unique Gifts, Sighthound, Metamorphoses.
The average Dacia Jogger fan in Germany is 48.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Test pilot, The Perks of Being a Wallflower (film), Unique Gifts, with strongest over-indexing on Test pilot (20.91× the country average). Demographically, the Dacia Jogger audience skews more male with an average age of 48.1, and over-indexes on personality traits such as Quality Awareness, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model · Subtype: Car type
Demographics of Dacia Jogger fans
| Metric | Value |
|---|---|
| Female | 30.2% |
| Male | 69.8% |
| Average age | 48.1 |
| Estimated audience size | 1,645,369 |
Audience persona
The typical Dacia Jogger fan in Germany is more male, around 48.1 years old, with strong Quality Awareness tendencies and a notable affinity for Test pilot.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 383,993 | 1.07× |
| Bayern | 277,881 | 1.05× |
| Baden-Württemberg | 239,794 | 1.07× |
| Niedersachsen | 160,375 | 1× |
| Hessen | 130,482 | 1.04× |
| Sachsen | 97,828 | 1.21× |
| Rheinland-Pfalz | 92,885 | 1.13× |
| Schleswig-Holstein | 57,650 | 0.98× |
| Berlin | 55,834 | 0.76× |
| Brandenburg | 50,134 | 0.98× |
| Thüringen | 47,776 | 1.14× |
| Sachsen-Anhalt | 38,835 | 0.91× |
| Hamburg | 30,797 | 0.83× |
| Mecklenburg-Vorpommern | 27,812 | 0.89× |
| Saarland | 26,898 | 1.33× |
| Bremen | 8,709 | 0.62× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Test pilot | 20.91× | |
| The Perks of Being a Wallflower (film) | 14.92× | Movies & TV |
| Unique Gifts | 2.45× | Shopping |
| Sighthound | 14.87× | Pets & Animals |
| Metamorphoses | 5.22× | Literature |
| Underarm hair | 11.45× | Beauty & Wellness |
| Birthday Gifts | 2.4× | Kids & Family |
| Haberler | 1.87× | News |
| CAC 40 | 1.87× | Business & Career |
| Israel | 2.48× | Travel & Leisure |
| Stradivarius | 1.97× | Shopping |
| Hipster | 7.28× | Politics & Society |
| Leverage (TV series) | 5.55× | Movies & TV |
| Digital literacy | 21.93× | Internet & Social Media |
| Apostrophe | 3.97× | Literature |
| I-Witness | 8.33× | Movies & TV |
| Alsancak | 17.62× | |
| Esra Erol | 3.92× | Movies & TV |
| KLIX (AM) | 1.76× | Music & Radio |
| Corona (band) | 1.71× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 3.09 |
| Need for Security | CONSERVATISM | 1.69 |
| Community Orientation | OPEN | 1.47 |
| Early Adopter Mentality | POWER | 1.31 |
| Price Sensitivity | PREMIUM | 1.24 |
| Family Orientation | CONSERVATISM | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 22.3% |
| France | 17.7% |
| Italy | 10.3% |
See Dacia Jogger audiences in other countries
More Car type audiences in Germany
- SUVs (10,724,718)
- RVs (10,510,586)
- Used car (9,687,214)
- Electric car (9,135,585)
- Electric vehicle (6,004,034)
Frequently asked questions
How many fans does Dacia Jogger have in Germany?
Dacia Jogger has an estimated audience of 1,645,369 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Dacia Jogger fans?
30.2% of Dacia Jogger fans are female, 69.8% are male, with an average age of 48.1 years.
Which brands do Dacia Jogger fans like most?
Dacia Jogger fans show strongest brand affinity for Test pilot (20.91×), The Perks of Being a Wallflower (film) (14.92×), and Unique Gifts (2.45×) over the country average.
Where do Dacia Jogger fans live in Germany?
Dacia Jogger fans in Germany are most concentrated in Nordrhein-Westfalen (reach 383,993), Bayern (reach 277,881), and Baden-Württemberg (reach 239,794). These three regions account for the largest share of the active audience.
What other brands do Dacia Jogger fans also like?
Beyond Dacia Jogger itself, the audience over-indexes on The Perks of Being a Wallflower (film) (14.92×), Unique Gifts (2.45×), Sighthound (14.87×), and Metamorphoses (5.22×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dacia Jogger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.