Rascasse Audience Intelligence

Renault Captur Audience in Germany

A data profile of the people who buy, follow and care about Renault Captur in Germany — modelled from more than twelve digital signal sources. Renault Captur has an estimated audience of 913,454 people in Germany.

#91among Car type in Germany#69among Car Model in Germany#340in Cars & Mobility

The average Renault Captur fan in Germany is 45.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Renault Twingo, Renault Trafic, Renault Scénic, with strongest over-indexing on Renault Twingo (13.17× the country average).

Demographically, the Renault Captur audience skews more male with an average age of 45.4, and over-indexes on personality traits such as Healthy Lifestyle, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Renault Captur fan in Germany is more male, around 45.4 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Renault Twingo.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Renault Captur profile in Germany.

Audience size
913K
in Germany
Gender
26.5%♀
73.5% male
Age
45.4
average years
Country rank
#7055
Car Model in Germany
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Renault Captur fans

26.5% are female, 73.5% are male, average age 45.4.

Fig. 02

Gender split

26.5%
Female
73.5%
Male
Demographic split for Renault Captur audience in Germany
MetricValue
Female26.5%
Male73.5%
Average age45.4
Estimated audience size913,454
Fig. 03

Age distribution

Ø 45.4
average years
Age distribution of the Renault Captur audience in Germany
Age bracketShare%
16-196%
20-2913%
30-3920%
40-4931%
50+30%
Fig. 04

Worldwide distribution

8.7%

of the worldwide Renault Captur audience comes from Germany.

Worldwide audience distribution share by country for Renault Captur
CountryShare
Italy14.2%
France9.0%
Germany8.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Renault Captur audience in Germany is strongest.

Fig. 05

Top regions by affinity

Renault Captur fans by region: top regions in Germany
#RegionReachAffinity×
01Brandenburg~40K1.20×
02Nordrhein-Westfalen~200K1.19×
03Saarland~10K1.15×
04Baden-Württemberg~100K1.08×
05Rheinland-Pfalz~50K1.05×
06Hessen~70K1.03×
07Niedersachsen~90K1.01×
08Berlin~40K1.01×
09Sachsen-Anhalt~20K1.01×
10Thüringen~20K1.01×
11Sachsen~50K0.99×
12Schleswig-Holstein~30K0.97×
13Mecklenburg-Vorpommern~20K0.88×
14Bayern~100K0.87×
15Hamburg~20K0.86×
16Bremen~6K0.73×
Fig. 06

Affinity by region

Affinity by region — Renault Captur, Germany
0.73×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Renault Captur audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Renault Captur audience
#·InterestCategoryAffinity×
01Renault KoleosCars & Mobility14.91×
02Renault KadjarCars & Mobility14.38×
03Renault ScénicCars & Mobility13.54×
04Renault TwingoCars & Mobility13.17×
05Renault TraficCars & Mobility12.35×
06Renault KangooCars & Mobility10.63×
07Renault ZoeCars & Mobility5.69×
08Dacia DusterCars & Mobility3.65×
09Infant bodysuitKids & Family2.98×
10RenaultCars & Mobility2.82×
11Compact carCars & Mobility2.20×
12WoolworthsShopping1.95×
13ImmobilienBusiness & Career1.91×
14CHECK24Business & Career1.84×
15Plug-in hybridCars & Mobility1.82×
16Ernsting's familyShopping1.72×
17BonprixShopping1.71×
18SparkasseBusiness & Career1.64×
19CommerzbankBusiness & Career1.58×
20ImmoweltHome & Garden1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Renault Captur audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Renault Captur audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.28×
Family OrientationCONSERVATISM1.25×
Quality AwarenessPREMIUM1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Renault Captur audience · Rather not
TraitClusterDeviationScore
IndividualismJOY0.61×
Risk AppetiteTHRILL0.70×
SustainabilityBALANCE0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Renault Captur have in Germany?

Renault Captur has an estimated audience of 913,454 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Renault Captur fans?

26.5% of Renault Captur fans are female, 73.5% are male, with an average age of 45.4 years.

03

Which brands do Renault Captur fans like most?

Renault Captur fans show strongest brand affinity for Renault Twingo (13.17×), Renault Trafic (12.35×), and Renault Scénic (13.54×) over the country average.

04

Where do Renault Captur fans live in Germany?

Renault Captur fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Baden-Württemberg (reach ~100K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Renault Captur fans also like?

Beyond Renault Captur itself, the audience over-indexes on Renault Trafic (12.35×), Renault Scénic (13.54×), Renault Kadjar (14.38×), and Renault Kangoo (10.63×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Car type audiences in Germany

See Renault Captur audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Renault Captur. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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