Jeep Grand Cherokee Audience in Germany
Jeep Grand Cherokee has an estimated audience of 631,708 people in Germany. 21.1% are female, 78.9% are male, average age 44.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: TikTok, Backcountry skiing, Reading, Soccer, Jeep Wrangler.
The average Jeep Grand Cherokee fan in Germany is 44.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include TikTok, Backcountry skiing, Reading, with strongest over-indexing on TikTok (2.71× the country average). Demographically, the Jeep Grand Cherokee audience skews more male with an average age of 44.5, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model
Demographics of Jeep Grand Cherokee fans
| Metric | Value |
|---|---|
| Female | 21.1% |
| Male | 78.9% |
| Average age | 44.5 |
| Estimated audience size | 631,708 |
Audience persona
The typical Jeep Grand Cherokee fan in Germany is more male, around 44.5 years old, with strong Luxury Orientation tendencies and a notable affinity for TikTok.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 139,338 | 1.01× |
| Bayern | 114,434 | 1.13× |
| Baden-Württemberg | 106,117 | 1.23× |
| Niedersachsen | 55,399 | 0.9× |
| Hessen | 54,873 | 1.14× |
| Rheinland-Pfalz | 35,847 | 1.13× |
| Sachsen | 28,490 | 0.92× |
| Berlin | 23,857 | 0.84× |
| Schleswig-Holstein | 22,676 | 1× |
| Brandenburg | 22,108 | 1.13× |
| Sachsen-Anhalt | 15,354 | 0.94× |
| Thüringen | 15,224 | 0.95× |
| Hamburg | 14,607 | 1.02× |
| Mecklenburg-Vorpommern | 13,915 | 1.15× |
| Saarland | 7,508 | 0.97× |
| Bremen | 2,924 | 0.54× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| TikTok | 2.71× | Internet & Social Media |
| Backcountry skiing | 6.33× | Sports |
| Reading | 2.09× | Literature |
| Soccer | 2.53× | Sports |
| Jeep Wrangler | 11.43× | Cars & Mobility |
| Dog health | 4.32× | Pets & Animals |
| Chevrolet Silverado | 14.97× | Cars & Mobility |
| All-terrain vehicle | 5.5× | Cars & Mobility |
| Superman | 3.29× | Movies & TV |
| Dog collar | 3.69× | Pets & Animals |
| Stranger Things | 3.33× | Movies & TV |
| Automobiles | 2.2× | Cars & Mobility |
| Dodge Ram | 13.61× | Cars & Mobility |
| Extreme sport | 4.23× | Sports |
| Fitness and wellness | 2.04× | Sports |
| Auto maintenance | 4.29× | Cars & Mobility |
| Ski resort | 4.05× | Travel & Leisure |
| SUVs | 2.95× | Cars & Mobility |
| Dog harness | 3.82× | Pets & Animals |
| Snapchat | 4.55× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.08 |
| Quality Awareness | PREMIUM | 1.76 |
| Patriotism | CONSERVATISM | 1.55 |
| Need for Security | CONSERVATISM | 1.53 |
| Family Orientation | CONSERVATISM | 1.31 |
| Indulgence | JOY | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 45.1% |
| Canada | 4.8% |
| Italy | 4.1% |
See Jeep Grand Cherokee audiences in other countries
More Cars & Mobility audiences in Germany
- Volkswagen Golf (2,530,029)
- Volkswagen Tiguan (2,448,581)
- Skoda Kodiaq (2,380,498)
- Škoda Kodiaq (2,054,261)
- Volkswagen T-Roc (1,799,230)
Frequently asked questions
How many fans does Jeep Grand Cherokee have in Germany?
Jeep Grand Cherokee has an estimated audience of 631,708 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Jeep Grand Cherokee fans?
21.1% of Jeep Grand Cherokee fans are female, 78.9% are male, with an average age of 44.5 years.
Which brands do Jeep Grand Cherokee fans like most?
Jeep Grand Cherokee fans show strongest brand affinity for TikTok (2.71×), Backcountry skiing (6.33×), and Reading (2.09×) over the country average.
Where do Jeep Grand Cherokee fans live in Germany?
Jeep Grand Cherokee fans in Germany are most concentrated in Nordrhein-Westfalen (reach 139,338), Bayern (reach 114,434), and Baden-Württemberg (reach 106,117). These three regions account for the largest share of the active audience.
What other brands do Jeep Grand Cherokee fans also like?
Beyond Jeep Grand Cherokee itself, the audience over-indexes on Backcountry skiing (6.33×), Reading (2.09×), Soccer (2.53×), and Jeep Wrangler (11.43×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Jeep Grand Cherokee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.