A data profile of the people who buy, follow and care about Ecosystem in Germany — modelled from more than twelve digital signal sources. Ecosystem has an estimated audience of 695,620 people in Germany.
The average Ecosystem fan in Germany is 41.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include Tagesschau, Ryanair, Hugendubel, with strongest over-indexing on Tagesschau (2.42× the country average).
Demographically, the Ecosystem audience skews balanced with an average age of 41.9, and over-indexes on personality traits such as Patriotism, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Ecosystem fan in Germany is balanced, around 41.9 years old, with strong Patriotism tendencies and a notable affinity for Tagesschau.
The key figures that characterise the Ecosystem profile in Germany.
48.6% are female, 51.4% are male, average age 41.9.
| Metric | Value |
|---|---|
| Female | 48.6% |
| Male | 51.4% |
| Average age | 41.9 |
| Estimated audience size | 695,620 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 16% | |
| 30-39 | 22% | |
| 40-49 | 25% | |
| 50+ | 24% |
of the worldwide Ecosystem audience comes from Germany.
| Country | Share |
|---|---|
| United States | 25.6% |
| United Kingdom | 5.5% |
| India | 4.1% |
Where the Ecosystem audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~8K | 1.39× | |
| 02 | Hamburg | ~20K | 1.27× | |
| 03 | Schleswig-Holstein | ~30K | 1.18× | |
| 04 | Thüringen | ~20K | 1.13× | |
| 05 | Mecklenburg-Vorpommern | ~10K | 1.07× | |
| 06 | Niedersachsen | ~70K | 1.04× | |
| 07 | Berlin | ~30K | 1.01× | |
| 08 | Rheinland-Pfalz | ~30K | 0.98× | |
| 09 | Saarland | ~8K | 0.98× | |
| 10 | Brandenburg | ~20K | 0.96× | |
| 11 | Nordrhein-Westfalen | ~100K | 0.95× | |
| 12 | Hessen | ~50K | 0.94× | |
| 13 | Sachsen | ~30K | 0.92× | |
| 14 | Baden-Württemberg | ~80K | 0.86× | |
| 15 | Sachsen-Anhalt | ~10K | 0.80× | |
| 16 | Bayern | ~70K | 0.66× |
The strongest cross-interests of the Ecosystem audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Environmental protection | Politics & Society | 5.50× | ||
| 02 | Wizz Air | Travel & Leisure | 5.40× | ||
| 03 | Voting | Politics & Society | 4.92× | ||
| 04 | Non-alcoholic beverage | Food & Beverages | 4.84× | ||
| 05 | Firefox | Internet & Social Media | 4.06× | ||
| 06 | Library | Literature | 3.76× | ||
| 07 | Forestry | Home & Garden | 3.41× | ||
| 08 | Political science | Business & Career | 3.29× | ||
| 09 | Skyscanner | Travel & Leisure | 3.24× | ||
| 10 | Hugendubel | Shopping | 3.16× | ||
| 11 | Unique Gifts | Shopping | 3.01× | ||
| 12 | Ryanair | Travel & Leisure | 2.62× | ||
| 13 | Modern architecture | Arts & Culture | 2.59× | ||
| 14 | Focus | News | 2.49× | ||
| 15 | Tagesschau | Movies & TV | 2.42× | ||
| 16 | Livemusic | Music & Radio | 2.19× | ||
| 17 | Online newspaper | News | 2.10× | ||
| 18 | Internet & Social Media | 1.92× | |||
| 19 | Müller (company) | Food & Beverages | 1.73× | ||
| 20 | Netto Marken-Discount | Shopping | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.32× | |
| Quality Awareness | PREMIUM | 1.97× | |
| Community Orientation | OPEN | 1.87× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.62× | |
| Creativity | OPEN | 0.87× | |
| Family Orientation | CONSERVATISM | 0.92× |
Ecosystem has an estimated audience of 695,620 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
48.6% of Ecosystem fans are female, 51.4% are male, with an average age of 41.9 years.
Ecosystem fans show strongest brand affinity for Tagesschau (2.42×), Ryanair (2.62×), and Hugendubel (3.16×) over the country average.
Ecosystem fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Baden-Württemberg (reach ~80K), and Bayern (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Ecosystem itself, the audience over-indexes on Ryanair (2.62×), Hugendubel (3.16×), Wizz Air (5.4×), and Non-alcoholic beverage (4.84×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Ecosystem. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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