Ecosystem Audience in Germany

Ecosystem logo

Ecosystem has an estimated audience of 695,620 people in Germany. 48.6% are female, 51.4% are male, average age 41.9. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Niedersachsen. Top brand affinities: Satire, Allgäu, Ryanair, Tagesschau, German television comedy.

The average Ecosystem fan in Germany is 41.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Niedersachsen. Top brand affinities include Satire, Allgäu, Ryanair, with strongest over-indexing on Satire (8.81× the country average). Demographically, the Ecosystem audience skews balanced with an average age of 41.9, and over-indexes on personality traits such as Patriotism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Ecosystem fans

Demographic split for Ecosystem audience in Germany
MetricValue
Female48.6%
Male51.4%
Average age41.9
Estimated audience size695,620

Audience persona

The typical Ecosystem fan in Germany is balanced, around 41.9 years old, with strong Patriotism tendencies and a notable affinity for Satire.

Top regions in Germany

Top regions ranked by reach for Ecosystem in Germany
RegionReachAffinity
Nordrhein-Westfalen148,0430.97×
Baden-Württemberg79,3980.84×
Niedersachsen72,6571.08×
Bayern62,1670.56×
Hessen43,2250.82×
Rheinland-Pfalz34,3680.99×
Sachsen31,6600.93×
Schleswig-Holstein30,1881.21×
Berlin29,1410.94×
Brandenburg20,8580.97×
Hamburg20,7951.32×
Thüringen20,6061.16×
Mecklenburg-Vorpommern14,1951.07×
Sachsen-Anhalt13,5330.75×
Bremen8,7501.47×
Saarland8,0450.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ecosystem audience
BrandAffinityCategory
Satire8.81×Literature
Allgäu9.62×Travel & Leisure
Ryanair3.91×Travel & Leisure
Tagesschau2.36×Movies & TV
German television comedy6.72×Movies & TV
Livemusic3.8×Music & Radio
Lake Constance9.51×Travel & Leisure
Wizz Air7.24×Travel & Leisure
Houseplant4.43×Home & Garden
Western Union4.47×Business & Career
Country rap6.15×Music & Radio
Real property4.78×Home & Garden
Fressnapf3.71×Shopping
Public administration8.83×Business & Career
Firefox6.23×Internet & Social Media
Pets1.77×Pets & Animals
Ornamental plant3.48×Home & Garden
Headphones5.1×Technology & Electronics
Bicycle wheel7.1×Cars & Mobility
FIS Alpine Ski World Cup6.84×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ecosystem audience
TraitClusterScore
PatriotismCONSERVATISM2.09
SustainabilityBALANCE1.92
Pet OwnershipJOY1.88
Sports ActivityPOWER1.88
Urban LifestyleOPEN1.87
Design AffinityPREMIUM1.82

Worldwide distribution

Worldwide audience distribution share by country for Ecosystem
CountryShare
United States25.6%
United Kingdom5.5%
India4.1%

See Ecosystem audiences in other countries

More Politics & Society audiences in Germany

Frequently asked questions

How many fans does Ecosystem have in Germany?

Ecosystem has an estimated audience of 695,620 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Ecosystem fans?

48.6% of Ecosystem fans are female, 51.4% are male, with an average age of 41.9 years.

Which brands do Ecosystem fans like most?

Ecosystem fans show strongest brand affinity for Satire (8.81×), Allgäu (9.62×), and Ryanair (3.91×) over the country average.

Where do Ecosystem fans live in Germany?

Ecosystem fans in Germany are most concentrated in Nordrhein-Westfalen (reach 148,043), Baden-Württemberg (reach 79,398), and Niedersachsen (reach 72,657). These three regions account for the largest share of the active audience.

What other brands do Ecosystem fans also like?

Beyond Ecosystem itself, the audience over-indexes on Allgäu (9.62×), Ryanair (3.91×), Tagesschau (2.36×), and German television comedy (6.72×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ecosystem. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.