Ecosystem Audience in United States

Ecosystem logo

Ecosystem has an estimated audience of 8,369,013 people in United States. 53.5% are female, 46.5% are male, average age 43.6. Top regions: Texas, California, Florida. Top brand affinities: Finnair, Capital One, Google Maps, Diane Keaton, AccuWeather.

The average Ecosystem fan in United States is 43.6 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Finnair, Capital One, Google Maps, with strongest over-indexing on Finnair (675× the country average). Demographically, the Ecosystem audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Urban Lifestyle, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Ecosystem fans

Demographic split for Ecosystem audience in United States
MetricValue
Female53.5%
Male46.5%
Average age43.6
Estimated audience size8,369,013

Audience persona

The typical Ecosystem fan in United States is balanced, around 43.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Ecosystem in United States
RegionReachAffinity
Texas1,197,6091.66×
California1,186,8221.29×
Florida753,4261.33×
New York500,5401.07×
Georgia419,1031.63×
North Carolina338,9521.35×
Virginia293,8431.44×
Pennsylvania267,5910.95×
Illinois247,0720.89×
Ohio207,4020.8×
New Jersey204,8320.96×
Michigan201,1720.92×
Washington197,2381.17×
Arizona193,0341.13×
Tennessee174,6041.04×
Massachusetts155,2850.94×
Maryland153,3141.07×
South Carolina146,7051.17×
Louisiana142,1771.32×
Indiana138,9440.91×
Missouri129,4850.96×
Alabama117,7151.01×
Mississippi113,4241.65×
Colorado113,2230.86×
Oklahoma108,4971.17×
Minnesota93,8910.78×
Oregon92,6320.97×
Kentucky89,7040.85×
Wisconsin82,1930.65×
Connecticut76,4150.91×
Nevada68,8590.85×
Utah67,3620.9×
Arkansas63,1050.92×
Kansas63,0260.96×
New Mexico55,2011.32×
Iowa54,3830.79×
West Virginia46,2101.19×
Hawaii40,1681.12×
Nebraska36,1940.86×
Washington, District of Columbia32,3931.29×
Idaho32,1920.77×
Rhode Island21,7160.82×
New Hampshire20,9300.63×
Maine20,8430.7×
North Dakota17,2841.01×
Delaware16,7520.73×
Montana14,3400.62×
Alaska13,8880.78×
South Dakota13,6900.71×
Vermont9,1990.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ecosystem audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Capital One16.34×Business & Career
Google Maps10.37×Internet & Social Media
Diane Keaton15.3×Movies & TV
AccuWeather14.16×Home & Garden
Billy Bob Thornton18.7×Movies & TV
Indeed.com8.57×Business & Career
CarGurus11.6×Cars & Mobility
Google News11.13×News
Demi Moore17.29×Movies & TV
Albert Einstein24.63×Technology & Electronics
Clint Eastwood15.97×Movies & TV
Bruce Willis12.71×Movies & TV
Beetlejuice8.32×Movies & TV
DeviantArt12.02×Internet & Social Media
Aaron Rodgers10.74×Sports
Google Earth16.68×Internet & Social Media
Matthew McConaughey14.65×Movies & TV
Circle K11.2×Shopping
Stephen Hawking20×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ecosystem audience
TraitClusterScore
Urban LifestyleOPEN1.99
SustainabilityBALANCE1.69
PatriotismCONSERVATISM1.69
IndividualismJOY1.59
TravellingTHRILL1.54
Convenience OrientationPREMIUM1.42

Worldwide distribution

Worldwide audience distribution share by country for Ecosystem
CountryShare
United States25.6%
United Kingdom5.5%
India4.1%

See Ecosystem audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Ecosystem have in United States?

Ecosystem has an estimated audience of 8,369,013 people in United States, concentrated in Texas and California.

What is the gender split and age of Ecosystem fans?

53.5% of Ecosystem fans are female, 46.5% are male, with an average age of 43.6 years.

Which brands do Ecosystem fans like most?

Ecosystem fans show strongest brand affinity for Finnair (675×), Capital One (16.34×), and Google Maps (10.37×) over the country average.

Where do Ecosystem fans live in United States?

Ecosystem fans in United States are most concentrated in Texas (reach 1,197,609), California (reach 1,186,822), and Florida (reach 753,426). These three regions account for the largest share of the active audience.

What other brands do Ecosystem fans also like?

Beyond Ecosystem itself, the audience over-indexes on Capital One (16.34×), Google Maps (10.37×), Diane Keaton (15.3×), and AccuWeather (14.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ecosystem. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.