A data profile of the people who buy, follow and care about Einfach mal Luppen in Germany — modelled from more than twelve digital signal sources. Einfach mal Luppen has an estimated audience of 258,083 people in Germany.
The average Einfach mal Luppen fan in Germany is 35.8 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include FC Bayern Munich, Borussia Dortmund, VfB Stuttgart, with strongest over-indexing on FC Bayern Munich (2.31× the country average).
Demographically, the Einfach mal Luppen audience skews more male with an average age of 35.8, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Einfach mal Luppen fan in Germany is more male, around 35.8 years old, with strong Patriotism tendencies and a notable affinity for FC Bayern Munich.
The key figures that characterise the Einfach mal Luppen profile in Germany.
37.6% are female, 62.4% are male, average age 35.8.
| Metric | Value |
|---|---|
| Female | 37.6% |
| Male | 62.4% |
| Average age | 35.8 |
| Estimated audience size | 258,083 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 20% | |
| 30-39 | 18% | |
| 40-49 | 17% | |
| 50+ | 15% |
of the worldwide Einfach mal Luppen audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 77.2% |
| Austria | 2.7% |
| Switzerland | 2.5% |
Where the Einfach mal Luppen audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mecklenburg-Vorpommern | ~10K | 2.17× | |
| 02 | Sachsen | ~10K | 1.10× | |
| 03 | Sachsen-Anhalt | ~7K | 1.09× | |
| 04 | Berlin | ~10K | 1.05× | |
| 05 | Brandenburg | ~8K | 1.03× | |
| 06 | Hamburg | ~6K | 1.00× | |
| 07 | Baden-Württemberg | ~30K | 0.96× | |
| 08 | Schleswig-Holstein | ~9K | 0.96× | |
| 09 | Niedersachsen | ~20K | 0.95× | |
| 10 | Thüringen | ~6K | 0.93× | |
| 11 | Saarland | ~3K | 0.93× | |
| 12 | Rheinland-Pfalz | ~10K | 0.87× | |
| 13 | Bremen | ~2K | 0.83× | |
| 14 | Bayern | ~30K | 0.81× | |
| 15 | Hessen | ~20K | 0.81× | |
| 16 | Nordrhein-Westfalen | ~40K | 0.77× |
The strongest cross-interests of the Einfach mal Luppen audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Casemiro | Sports | 21.92× | ||
| 02 | Toni Kroos | Sports | 10.50× | ||
| 03 | Bayer 04 Leverkusen | Sports | 3.87× | ||
| 04 | Manuel Neuer | Sports | 3.22× | ||
| 05 | VfB Stuttgart | Sports | 3.11× | ||
| 06 | 3. Liga | Sports | 3.09× | ||
| 07 | Hertha BSC | Sports | 3.08× | ||
| 08 | Borussia Mönchengladbach | Sports | 2.99× | ||
| 09 | RB Leipzig | Sports | 2.97× | ||
| 10 | SV Werder Bremen | Sports | 2.62× | ||
| 11 | Tipico | Games | 2.62× | ||
| 12 | Borussia Dortmund | Sports | 2.56× | ||
| 13 | 2. Bundesliga | Sports | 2.40× | ||
| 14 | Transfermarkt | Sports | 2.32× | ||
| 15 | FC Bayern Munich | Sports | 2.31× | ||
| 16 | Podcast | Music & Radio | 2.18× | ||
| 17 | Sportschau | Sports | 2.16× | ||
| 18 | Bundesliga | Sports | 2.06× | ||
| 19 | FIFA World Cup | Sports | 1.79× | ||
| 20 | UEFA Champions League | Sports | 1.78× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.23× | |
| Spirituality | BALANCE | 1.20× | |
| Career Orientation | POWER | 1.14× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.72× | |
| Design Affinity | PREMIUM | 0.73× | |
| DIY Mentality | THRILL | 0.80× |
Einfach mal Luppen has an estimated audience of 258,083 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
37.6% of Einfach mal Luppen fans are female, 62.4% are male, with an average age of 35.8 years.
Einfach mal Luppen fans show strongest brand affinity for FC Bayern Munich (2.31×), Borussia Dortmund (2.56×), and VfB Stuttgart (3.11×) over the country average.
Einfach mal Luppen fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~40K), Baden-Württemberg (reach ~30K), and Bayern (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Einfach mal Luppen itself, the audience over-indexes on Borussia Dortmund (2.56×), VfB Stuttgart (3.11×), SV Werder Bremen (2.62×), and Bundesliga (2.06×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Einfach mal Luppen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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