Empathy Audience in Germany

Empathy logo

Empathy has an estimated audience of 451,556 people in Germany. 64.9% are female, 35.1% are male, average age 40.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Inha University, Stradivarius, Este, Veneto, Euskirchen (district), Friedrich Gulda.

The average Empathy fan in Germany is 40.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Inha University, Stradivarius, Este, Veneto, with strongest over-indexing on Inha University (18.65× the country average). Demographically, the Empathy audience skews more female with an average age of 40.7, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic

Demographics of Empathy fans

Demographic split for Empathy audience in Germany
MetricValue
Female64.9%
Male35.1%
Average age40.7
Estimated audience size451,556

Audience persona

The typical Empathy fan in Germany is more female, around 40.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Inha University.

Top regions in Germany

Top regions ranked by reach for Empathy in Germany
RegionReachAffinity
Nordrhein-Westfalen96,8440.98×
Bayern70,4140.97×
Baden-Württemberg61,1310.99×
Niedersachsen47,8221.09×
Hessen33,4510.97×
Sachsen25,2501.14×
Rheinland-Pfalz22,4980.99×
Berlin19,0360.94×
Schleswig-Holstein16,7251.03×
Brandenburg14,6971.05×
Sachsen-Anhalt12,2811.05×
Thüringen12,0541.05×
Hamburg9,7320.95×
Mecklenburg-Vorpommern8,2790.96×
Saarland5,3720.97×
Bremen3,3090.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Empathy audience
BrandAffinityCategory
Inha University18.65×Business & Career
Stradivarius1.7×Shopping
Este, Veneto2.35×Travel & Leisure
Euskirchen (district)7.08×Travel & Leisure
Friedrich Gulda17.14×Music & Radio
Esra Erol4.46×Movies & TV
Solo climbing2.7×Sports
Gilbert Burns (fighter)9.46×Sports
Volvo V602.47×Cars & Mobility
Brunello Cucinelli2.43×Fashion & Accessoires
Buying and Selling Real Estate3.67×Home & Garden
Keeper (password manager)1.97×Technology & Electronics
Samanyolu Haber1.97×Movies & TV
Parma2.43×Travel & Leisure
Faun (band)1.93×Music & Radio
Socialist Federal Republic of Yugoslavia1.81×Politics & Society
Glashütte1.81×Travel & Leisure
Zagreb1.63×Travel & Leisure
Roaming1.65×Technology & Electronics
Glastonbury3.73×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Empathy audience
TraitClusterScore
LGBTQ+ IdentityOPEN6.44
SustainabilityBALANCE1.69
MindfulnessBALANCE1.66
Pet OwnershipJOY1.63
SpiritualityBALANCE1.59
Design AffinityPREMIUM1.46

Worldwide distribution

Worldwide audience distribution share by country for Empathy
CountryShare
United States42.8%
Italy11.6%
United Kingdom6.4%

See Empathy audiences in other countries

More Kids & Family audiences in Germany

Frequently asked questions

How many fans does Empathy have in Germany?

Empathy has an estimated audience of 451,556 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Empathy fans?

64.9% of Empathy fans are female, 35.1% are male, with an average age of 40.7 years.

Which brands do Empathy fans like most?

Empathy fans show strongest brand affinity for Inha University (18.65×), Stradivarius (1.7×), and Este, Veneto (2.35×) over the country average.

Where do Empathy fans live in Germany?

Empathy fans in Germany are most concentrated in Nordrhein-Westfalen (reach 96,844), Bayern (reach 70,414), and Baden-Württemberg (reach 61,131). These three regions account for the largest share of the active audience.

What other brands do Empathy fans also like?

Beyond Empathy itself, the audience over-indexes on Stradivarius (1.7×), Este, Veneto (2.35×), Euskirchen (district) (7.08×), and Friedrich Gulda (17.14×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Empathy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.