Rascasse Audience Intelligence

Empathy Audience in Germany

A data profile of the people who buy, follow and care about Empathy in Germany — modelled from more than twelve digital signal sources. Empathy has an estimated audience of 451,556 people in Germany.

The average Empathy fan in Germany is 40.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Telegram, Love Actually, Same-sex marriage, with strongest over-indexing on Telegram (15.57× the country average).

Demographically, the Empathy audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Convenience Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Empathy fan in Germany is more female, around 40.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Telegram.

Category: Kids & Family · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Empathy profile in Germany.

Audience size
452K
in Germany
Gender
64.9%
35.1% male
Age
40.7
average years
Country rank
#12725
Topic in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Empathy fans

64.9% are female, 35.1% are male, average age 40.7.

Fig. 02

Gender split

64.9%
Female
35.1%
Male
Demographic split for Empathy audience in Germany
MetricValue
Female64.9%
Male35.1%
Average age40.7
Estimated audience size451,556
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Empathy audience in Germany
Age bracketShare%
16-1916%
20-2917%
30-3922%
40-4926%
50+20%
Fig. 04

Worldwide distribution

1.7%

of the worldwide Empathy audience comes from Germany.

Worldwide audience distribution share by country for Empathy
CountryShare
United States42.8%
Italy11.6%
United Kingdom6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Empathy audience in Germany is strongest.

Fig. 05

Top regions by affinity

Empathy fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~30K1.13×
02Sachsen-Anhalt~10K1.10×
03Thüringen~10K1.09×
04Niedersachsen~50K1.07×
05Brandenburg~10K1.07×
06Schleswig-Holstein~20K1.02×
07Saarland~6K1.02×
08Mecklenburg-Vorpommern~9K1.00×
09Rheinland-Pfalz~20K0.98×
10Baden-Württemberg~60K0.97×
11Hessen~30K0.97×
12Bayern~70K0.95×
13Nordrhein-Westfalen~90K0.94×
14Hamburg~10K0.93×
15Berlin~20K0.91×
16Bremen~3K0.88×
Fig. 06

Affinity by region

Affinity by region — Empathy, Germany
0.88×1.00×1.13×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Empathy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Empathy audience
#·InterestCategoryAffinity×
01Same-sex marriageKids & Family33.75×
02Sustainable cityPolitics & Society27.95×
03Scotland national football teamSports25.25×
04Sustainable gardeningHome & Garden23.58×
05Love ActuallyMovies & TV20.00×
06Earth DayPolitics & Society20.00×
07Wales national football teamSports20.00×
08International Olympic CommitteeSports19.97×
09Home AloneMovies & TV19.72×
10Climate engineeringBusiness & Career18.65×
11Small Business AdministrationBusiness & Career17.63×
12Ramadan (calendar month)Politics & Society16.43×
13New Year's EveHome & Garden16.34×
14TelegramInternet & Social Media15.57×
15Croatia national football teamSports15.48×
16TrelloInternet & Social Media13.90×
17FundraisingBusiness & Career9.43×
18Green teaFood & Beverages9.32×
19MoodleTechnology & Electronics7.34×
20TagesschauMovies & TV2.29×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Empathy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Empathy audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.59×
SpiritualityBALANCE2.23×
ExtroversionTHRILL1.90×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Empathy audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.75×
Price SensitivityPREMIUM0.77×
DIY MentalityTHRILL0.93×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Empathy have in Germany?

Empathy has an estimated audience of 451,556 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Empathy fans?

64.9% of Empathy fans are female, 35.1% are male, with an average age of 40.7 years.

03

Which brands do Empathy fans like most?

Empathy fans show strongest brand affinity for Telegram (15.57×), Love Actually (20×), and Same-sex marriage (33.75×) over the country average.

04

Where do Empathy fans live in Germany?

Empathy fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Empathy fans also like?

Beyond Empathy itself, the audience over-indexes on Love Actually (20×), Same-sex marriage (33.75×), New Year's Eve (16.34×), and Earth Day (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Empathy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →