Rascasse Audience Intelligence

Environmental economics Audience in Germany

A data profile of the people who buy, follow and care about Environmental economics in Germany — modelled from more than twelve digital signal sources. Environmental economics has an estimated audience of 295,766 people in Germany.

#6191among Topic in Germany#1182in Business & Career

The average Environmental economics fan in Germany is 43.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Christmas decoration, Political economy, Adriana Lima, with strongest over-indexing on Christmas decoration (25.71× the country average).

Demographically, the Environmental economics audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Quality Awareness, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Environmental economics fan in Germany is more female, around 43.0 years old, with strong Quality Awareness tendencies and a notable affinity for Christmas decoration.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Environmental economics profile in Germany.

Audience size
296K
in Germany
Gender
58.3%♀
41.7% male
Age
43.0
average years
Country rank
#17519
Topic in Germany
Fig. 01

Search interest · 12-month trend

-39%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Environmental economics fans

58.3% are female, 41.7% are male, average age 43.0.

Fig. 02

Gender split

58.3%
Female
41.7%
Male
Demographic split for Environmental economics audience in Germany
MetricValue
Female58.3%
Male41.7%
Average age43.0
Estimated audience size295,766
Fig. 03

Age distribution

Ø 43.0
average years
Age distribution of the Environmental economics audience in Germany
Age bracketShare%
16-1911%
20-2917%
30-3921%
40-4923%
50+27%
Fig. 04

Worldwide distribution

8.1%

of the worldwide Environmental economics audience comes from Germany.

Worldwide audience distribution share by country for Environmental economics
CountryShare
Italy21.2%
United States12.9%
Germany8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Environmental economics audience in Germany is strongest.

Fig. 05

Top regions by affinity

Environmental economics fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~4K1.57×
02Brandenburg~10K1.12×
03Sachsen-Anhalt~8K1.11×
04Thüringen~8K1.11×
05Schleswig-Holstein~10K1.02×
06Hamburg~7K1.01×
07Mecklenburg-Vorpommern~6K1.00×
08Saarland~4K0.99×
09Rheinland-Pfalz~10K0.98×
10Sachsen~10K0.95×
11Berlin~10K0.90×
12Niedersachsen~20K0.86×
13Hessen~20K0.86×
14Baden-Württemberg~30K0.82×
15Bayern~40K0.81×
16Nordrhein-Westfalen~50K0.78×
Fig. 06

Affinity by region

Affinity by region — Environmental economics, Germany
0.78×1.00×1.57×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Environmental economics audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Environmental economics audience
#·InterestCategoryAffinity×
01Christmas decorationHome & Garden25.71×
02Political economyPolitics & Society25.20×
03Medicinal plantsHealth14.81×
04AromatherapyHome & Garden14.22×
05Adriana LimaFashion & Accessoires13.57×
06Etihad AirwaysTravel & Leisure13.07×
07Hannah ArendtLiterature11.18×
08LavazzaFood & Beverages11.02×
09Plant-based dietHealth10.89×
10Plastic recyclingPolitics & Society10.65×
11Pink FloydMusic & Radio10.35×
12Art DecoArts & Culture10.10×
13Slow FoodFood & Beverages9.70×
14BanksyArts & Culture8.66×
15CrowdfundingBusiness & Career6.30×
16Sex and the CityMovies & TV4.81×
17NFLSports3.73×
18Online newspaperNews3.42×
19Netto Marken-DiscountShopping2.26×
20NatureHome & Garden2.25×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Environmental economics audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Environmental economics audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.62×
Community OrientationOPEN2.41×
PatriotismCONSERVATISM2.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Environmental economics audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.68×
CreativityOPEN0.72×
Healthy LifestyleBALANCE0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Environmental economics have in Germany?

Environmental economics has an estimated audience of 295,766 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Environmental economics fans?

58.3% of Environmental economics fans are female, 41.7% are male, with an average age of 43.0 years.

03

Which brands do Environmental economics fans like most?

Environmental economics fans show strongest brand affinity for Christmas decoration (25.71×), Political economy (25.2×), and Adriana Lima (13.57×) over the country average.

04

Where do Environmental economics fans live in Germany?

Environmental economics fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Environmental economics fans also like?

Beyond Environmental economics itself, the audience over-indexes on Political economy (25.2×), Adriana Lima (13.57×), Pink Floyd (10.35×), and Medicinal plants (14.81×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Environmental economics audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Environmental economics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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