Rascasse Audience Intelligence

Film festival Audience in Germany

A data profile of the people who buy, follow and care about Film festival in Germany — modelled from more than twelve digital signal sources. Film festival has an estimated audience of 2,844,934 people in Germany.

The average Film festival fan in Germany is 38.4 years old, more female, and lives primarily in Baden-Württemberg.

The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern.

Top brand affinities include Shopping, Millie Bobby Brown, TikTok, with strongest over-indexing on Shopping (1.85× the country average).

Demographically, the Film festival audience skews more female with an average age of 38.4, and over-indexes on personality traits such as Mindfulness, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Film festival fan in Germany is more female, around 38.4 years old, with strong Mindfulness tendencies and a notable affinity for Shopping.

Category: Movies & TV · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Film festival profile in Germany.

Audience size
2.8M
in Germany
Gender
58.0%
42.0% male
Age
38.4
average years
Country rank
#2270
Touchpoint in Germany
Fig. 01

Search interest · 12-month trend

-47%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Film festival fans

58.0% are female, 42.0% are male, average age 38.4.

Fig. 02

Gender split

58.0%
Female
42.0%
Male
Demographic split for Film festival audience in Germany
MetricValue
Female58.0%
Male42.0%
Average age38.4
Estimated audience size2,844,934
Fig. 03

Age distribution

Ø 38.4
average years
Age distribution of the Film festival audience in Germany
Age bracketShare%
16-1921%
20-2920%
30-3920%
40-4921%
50+18%
Fig. 04

Worldwide distribution

3.7%

of the worldwide Film festival audience comes from Germany.

Worldwide audience distribution share by country for Film festival
CountryShare
United States15.2%
China9.7%
Japan9.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Film festival audience in Germany is strongest.

Fig. 05

Top regions by affinity

Film festival fans by region: top regions in Germany
#RegionReachAffinity×
01Rheinland-Pfalz~400K2.68×
02Berlin~200K1.54×
03Baden-Württemberg~500K1.26×
04Hamburg~80K1.20×
05Brandenburg~90K1.01×
06Bremen~20K0.99×
07Hessen~200K0.97×
08Saarland~30K0.92×
09Bayern~400K0.88×
10Sachsen~100K0.85×
11Mecklenburg-Vorpommern~50K0.84×
12Thüringen~60K0.83×
13Sachsen-Anhalt~60K0.81×
14Schleswig-Holstein~80K0.80×
15Nordrhein-Westfalen~500K0.77×
16Niedersachsen~200K0.76×
Fig. 06

Affinity by region

Affinity by region — Film festival, Germany
0.76×1.00×2.68×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Film festival audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Film festival audience
#·InterestCategoryAffinity×
01PitchforkMusic & Radio12.32×
02Armie HammerMovies & TV9.23×
03Computer animationBusiness & Career5.47×
04Death in Paradise (TV series)Movies & TV5.40×
05VerivoxShopping4.92×
06Millie Bobby BrownMovies & TV4.67×
07DeviantArtInternet & Social Media3.91×
08Modeling agencyFashion & Accessoires3.03×
09Ethical consumerismShopping2.95×
10BooksellingLiterature2.79×
11Fitness and figure competitionSports2.68×
12Cat play and toysPets & Animals2.60×
13Pomeranian (dog)Pets & Animals2.49×
14Modern artArts & Culture2.39×
15GodzillaMovies & TV2.39×
16Contemporary artArts & Culture2.17×
17KittenPets & Animals2.14×
18Dog walkingPets & Animals2.02×
19TikTokInternet & Social Media1.94×
20ShoppingShopping1.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Film festival audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Film festival audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE2.04×
SustainabilityBALANCE1.67×
Urban LifestyleOPEN1.57×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Film festival audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.73×
Need for SecurityCONSERVATISM0.75×
Social Media UsageJOY0.78×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Film festival have in Germany?

Film festival has an estimated audience of 2,844,934 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.

02

What is the gender split and age of Film festival fans?

58.0% of Film festival fans are female, 42.0% are male, with an average age of 38.4 years.

03

Which brands do Film festival fans like most?

Film festival fans show strongest brand affinity for Shopping (1.85×), Millie Bobby Brown (4.67×), and TikTok (1.94×) over the country average.

04

Where do Film festival fans live in Germany?

Film festival fans in Germany are most concentrated in Baden-Württemberg (reach ~500K), Nordrhein-Westfalen (reach ~500K), and Bayern (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Film festival fans also like?

Beyond Film festival itself, the audience over-indexes on Millie Bobby Brown (4.67×), TikTok (1.94×), Verivox (4.92×), and Computer animation (5.47×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Film festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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