Rascasse Audience Intelligence

G2A Audience in Germany

A data profile of the people who buy, follow and care about G2A in Germany — modelled from more than twelve digital signal sources. G2A has an estimated audience of 499,873 people in Germany.

The average G2A fan in Germany is 24.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include EA Sports FC, Reddit, Electronic sports, with strongest over-indexing on EA Sports FC (4.98× the country average).

Demographically, the G2A audience skews more male with an average age of 24.4, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical G2A fan in Germany is more male, around 24.4 years old, with strong Patriotism tendencies and a notable affinity for EA Sports FC.

Category: Shopping · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the G2A profile in Germany.

Audience size
500K
in Germany
Gender
0.8%
99.2% male
Age
24.4
average years
Country rank
#11753
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of G2A

0.8% are female, 99.2% are male, average age 24.4.

Fig. 02

Gender split

0.8%
Female
99.2%
Male
Demographic split for G2A audience in Germany
MetricValue
Female0.8%
Male99.2%
Average age24.4
Estimated audience size499,873
Fig. 03

Age distribution

Ø 24.4
average years
Age distribution of the G2A audience in Germany
Age bracketShare%
16-1955%
20-2936%
30-399%
40-490%
50+0%
Fig. 04

Worldwide distribution

5.6%

of the worldwide G2A audience comes from Germany.

Worldwide audience distribution share by country for G2A
CountryShare
United States23.0%
Poland9.0%
Germany5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the G2A audience in Germany is strongest.

Fig. 05

Top regions by affinity

G2A fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~100K1.20×
02Bremen~5K1.20×
03Niedersachsen~50K1.13×
04Rheinland-Pfalz~30K1.12×
05Schleswig-Holstein~20K1.12×
06Baden-Württemberg~70K1.04×
07Hessen~40K1.03×
08Berlin~20K1.01×
09Bayern~80K1.00×
10Saarland~6K0.99×
11Sachsen-Anhalt~10K0.93×
12Sachsen~20K0.88×
13Brandenburg~10K0.88×
14Thüringen~10K0.88×
15Hamburg~9K0.81×
16Mecklenburg-Vorpommern~7K0.81×
Fig. 06

Affinity by region

Affinity by region — G2A, Germany
0.81×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the G2A audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for G2A audience
#·InterestCategoryAffinity×
01Battlefield (series)Games7.15×
02Magic: The GatheringGames6.36×
03Counter-Strike: Global OffensiveGames5.97×
04Electronic sportsSports5.83×
05EA Sports FCGames4.98×
06FIFA (video game series)Games4.98×
07The Legend of ZeldaGames4.47×
08World of WarcraftGames4.43×
09Call of DutyGames3.43×
10XboxGames3.41×
11Strategy gamesGames3.33×
12RedditInternet & Social Media3.30×
13League of LegendsGames3.08×
14Role-playing gamesGames3.00×
15Virtual realityTechnology & Electronics2.96×
16ThomannShopping2.93×
17FortniteGames2.61×
18TipicoGames2.19×
19BatmanMovies & TV2.06×
20Burger KingFood & Beverages1.83×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the G2A audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by G2A audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.57×
Early Adopter MentalityPOWER1.30×
Social Media UsageJOY1.26×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by G2A audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.17×
Design AffinityPREMIUM0.33×
Quality AwarenessPREMIUM0.42×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does G2A have in Germany?

G2A has an estimated audience of 499,873 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of G2A fans?

0.8% of G2A fans are female, 99.2% are male, with an average age of 24.4 years.

03

Which brands do G2A fans like most?

G2A fans show strongest brand affinity for EA Sports FC (4.98×), Reddit (3.3×), and Electronic sports (5.83×) over the country average.

04

Where do G2A fans live in Germany?

G2A fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do G2A fans also like?

Beyond G2A itself, the audience over-indexes on Reddit (3.3×), Electronic sports (5.83×), Counter-Strike: Global Offensive (5.97×), and World of Warcraft (4.43×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for G2A. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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