Gas tungsten arc welding Audience in Germany

Gas tungsten arc welding logo

Gas tungsten arc welding has an estimated audience of 683,075 people in Germany. 36.6% are female, 63.4% are male, average age 37.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Pumuckl, Progressive rock, Urban Outfitters, Hypertext, Groningen.

The average Gas tungsten arc welding fan in Germany is 37.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Pumuckl, Progressive rock, Urban Outfitters, with strongest over-indexing on Pumuckl (8.5× the country average). Demographically, the Gas tungsten arc welding audience skews more male with an average age of 37.9, and over-indexes on personality traits such as DIY Mentality, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Gas tungsten arc welding fans

Demographic split for Gas tungsten arc welding audience in Germany
MetricValue
Female36.6%
Male63.4%
Average age37.9
Estimated audience size683,075

Audience persona

The typical Gas tungsten arc welding fan in Germany is more male, around 37.9 years old, with strong DIY Mentality tendencies and a notable affinity for Pumuckl.

Top regions in Germany

Top regions ranked by reach for Gas tungsten arc welding in Germany
RegionReachAffinity
Nordrhein-Westfalen94,7770.63×
Bayern74,4130.68×
Baden-Württemberg62,6460.67×
Niedersachsen43,3820.65×
Hessen27,7870.53×
Sachsen26,2180.78×
Rheinland-Pfalz25,8260.75×
Thüringen20,3831.17×
Brandenburg20,0160.94×
Sachsen-Anhalt18,8961.07×
Schleswig-Holstein17,6950.72×
Mecklenburg-Vorpommern16,6191.27×
Saarland16,5211.97×
Bremen16,2132.78×
Berlin15,8320.52×
Hamburg13,1000.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gas tungsten arc welding audience
BrandAffinityCategory
Pumuckl8.5×Movies & TV
Progressive rock1.88×Music & Radio
Urban Outfitters1.58×Shopping
Hypertext2.58×Technology & Electronics
Groningen5.62×Travel & Leisure
Building insulation3.7×Home & Garden
Mechanic1.73×Cars & Mobility
Breel Embolo11.25×Sports
Tuscany3.66×Travel & Leisure
Grappling1.63×Sports
Hennef (Sieg)4.97×Travel & Leisure
ILE (singer)7.39×Music & Radio
Alaska1.97×Travel & Leisure
Erasmus+3.72×Business & Career
Jaguar F-Pace3.47×Cars & Mobility
Vocal harmony4.02×Music & Radio
Indigenous Australian art3.09×Arts & Culture
N1 road (South Africa)3.38×Travel & Leisure
Buddy – The Buddy Holly Story2.47×Music & Radio
Acoustic music1.91×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gas tungsten arc welding audience
TraitClusterScore
DIY MentalityTHRILL1.74
Quality AwarenessPREMIUM1.59
Risk AppetiteTHRILL1.45
Urban LifestyleOPEN1.42
TravellingTHRILL1.36
PatriotismCONSERVATISM1.26

Worldwide distribution

Worldwide audience distribution share by country for Gas tungsten arc welding
CountryShare
United States28.6%
Japan5.6%
Germany5.1%

See Gas tungsten arc welding audiences in other countries

More Business & Career audiences in Germany

Frequently asked questions

How many fans does Gas tungsten arc welding have in Germany?

Gas tungsten arc welding has an estimated audience of 683,075 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Gas tungsten arc welding fans?

36.6% of Gas tungsten arc welding fans are female, 63.4% are male, with an average age of 37.9 years.

Which brands do Gas tungsten arc welding fans like most?

Gas tungsten arc welding fans show strongest brand affinity for Pumuckl (8.5×), Progressive rock (1.88×), and Urban Outfitters (1.58×) over the country average.

Where do Gas tungsten arc welding fans live in Germany?

Gas tungsten arc welding fans in Germany are most concentrated in Nordrhein-Westfalen (reach 94,777), Bayern (reach 74,413), and Baden-Württemberg (reach 62,646). These three regions account for the largest share of the active audience.

What other brands do Gas tungsten arc welding fans also like?

Beyond Gas tungsten arc welding itself, the audience over-indexes on Progressive rock (1.88×), Urban Outfitters (1.58×), Hypertext (2.58×), and Groningen (5.62×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Gas tungsten arc welding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.