Honda Jazz Audience in Germany
Honda Jazz has an estimated audience of 342,630 people in Germany. 32.7% are female, 67.3% are male, average age 40.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Honda HR-V, Mitsubishi Pajero, Mitsubishi Mirage, Mitsubishi Triton, Honda Accord.
The average Honda Jazz fan in Germany is 40.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Honda HR-V, Mitsubishi Pajero, Mitsubishi Mirage, with strongest over-indexing on Honda HR-V (203.88× the country average). Demographically, the Honda Jazz audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Early Adopter Mentality, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model
Demographics of Honda Jazz fans
| Metric | Value |
|---|---|
| Female | 32.7% |
| Male | 67.3% |
| Average age | 40.3 |
| Estimated audience size | 342,630 |
Audience persona
The typical Honda Jazz fan in Germany is more male, around 40.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Honda HR-V.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 93,827 | 1.25× |
| Bayern | 52,598 | 0.96× |
| Baden-Württemberg | 47,671 | 1.02× |
| Niedersachsen | 32,345 | 0.97× |
| Hessen | 26,087 | 1× |
| Sachsen | 16,808 | 1× |
| Rheinland-Pfalz | 16,691 | 0.97× |
| Berlin | 16,231 | 1.06× |
| Brandenburg | 12,113 | 1.14× |
| Schleswig-Holstein | 10,268 | 0.83× |
| Hamburg | 9,395 | 1.21× |
| Thüringen | 8,495 | 0.97× |
| Sachsen-Anhalt | 7,992 | 0.9× |
| Mecklenburg-Vorpommern | 6,315 | 0.97× |
| Saarland | 3,529 | 0.84× |
| Bremen | 2,653 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Honda HR-V | 203.88× | Cars & Mobility |
| Mitsubishi Pajero | 192.72× | Cars & Mobility |
| Mitsubishi Mirage | 297.92× | Cars & Mobility |
| Mitsubishi Triton | 157.69× | Cars & Mobility |
| Honda Accord | 132.33× | Cars & Mobility |
| Mazda CX-5 | 64.47× | Cars & Mobility |
| Honda Fit | 198.58× | Cars & Mobility |
| Nissan Micra | 78.07× | Cars & Mobility |
| Holden | 123.74× | Cars & Mobility |
| Compact car | 19.46× | Cars & Mobility |
| Fiat | 21.4× | Cars & Mobility |
| Honda | 18.18× | Cars & Mobility |
| Toyota Alphard | 100.24× | Cars & Mobility |
| Green building | 18.37× | Home & Garden |
| Toyota Land Cruiser | 28.08× | Cars & Mobility |
| Honda CR-V | 29.58× | Cars & Mobility |
| Subaru | 19.58× | Cars & Mobility |
| Mitsubishi Motors | 27.45× | Cars & Mobility |
| Wolt | 17.11× | Food & Beverages |
| Ubereats | 17.11× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 3.46 |
| Quality Awareness | PREMIUM | 2.87 |
| Luxury Orientation | PREMIUM | 1.86 |
| DIY Mentality | THRILL | 1.67 |
| Urban Lifestyle | OPEN | 1.33 |
| Extroversion | THRILL | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| Thailand | 8.9% |
| Indonesia | 8.7% |
| India | 7.4% |
See Honda Jazz audiences in other countries
More Cars & Mobility audiences in Germany
- Volkswagen Golf (2,530,029)
- Volkswagen Tiguan (2,448,581)
- Skoda Kodiaq (2,380,498)
- Škoda Kodiaq (2,054,261)
- Volkswagen T-Roc (1,799,230)
Frequently asked questions
How many fans does Honda Jazz have in Germany?
Honda Jazz has an estimated audience of 342,630 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Honda Jazz fans?
32.7% of Honda Jazz fans are female, 67.3% are male, with an average age of 40.3 years.
Which brands do Honda Jazz fans like most?
Honda Jazz fans show strongest brand affinity for Honda HR-V (203.88×), Mitsubishi Pajero (192.72×), and Mitsubishi Mirage (297.92×) over the country average.
Where do Honda Jazz fans live in Germany?
Honda Jazz fans in Germany are most concentrated in Nordrhein-Westfalen (reach 93,827), Bayern (reach 52,598), and Baden-Württemberg (reach 47,671). These three regions account for the largest share of the active audience.
What other brands do Honda Jazz fans also like?
Beyond Honda Jazz itself, the audience over-indexes on Mitsubishi Pajero (192.72×), Mitsubishi Mirage (297.92×), Mitsubishi Triton (157.69×), and Honda Accord (132.33×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Honda Jazz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.