Mitsubishi Triton Audience in Germany

Mitsubishi Triton has an estimated audience of 223,805 people in Germany. 44.0% are female, 56.0% are male, average age 40.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Nissan Navara, Google Maps, Ford Ranger, Toyota Camry, Toyota Hilux.
The average Mitsubishi Triton fan in Germany is 40.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Nissan Navara, Google Maps, Ford Ranger, with strongest over-indexing on Nissan Navara (44.83× the country average). Demographically, the Mitsubishi Triton audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Luxury Orientation, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model
Demographics of Mitsubishi Triton fans
| Metric | Value |
|---|---|
| Female | 44.0% |
| Male | 56.0% |
| Average age | 40.1 |
| Estimated audience size | 223,805 |
Audience persona
The typical Mitsubishi Triton fan in Germany is more male, around 40.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Nissan Navara.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 43,217 | 0.73× |
| Bayern | 42,866 | 0.99× |
| Baden-Württemberg | 33,837 | 0.92× |
| Niedersachsen | 23,132 | 0.89× |
| Sachsen | 20,142 | 1.53× |
| Hessen | 20,062 | 0.98× |
| Rheinland-Pfalz | 13,994 | 1.04× |
| Brandenburg | 11,029 | 1.32× |
| Thüringen | 10,715 | 1.56× |
| Berlin | 9,499 | 0.79× |
| Sachsen-Anhalt | 9,492 | 1.36× |
| Schleswig-Holstein | 7,603 | 0.79× |
| Mecklenburg-Vorpommern | 7,102 | 1.38× |
| Hamburg | 4,707 | 0.77× |
| Saarland | 1,452 | 0.44× |
| Bremen | 1,163 | 0.51× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nissan Navara | 44.83× | Cars & Mobility |
| Google Maps | 7.13× | Internet & Social Media |
| Ford Ranger | 20.73× | Cars & Mobility |
| Toyota Camry | 27.59× | Cars & Mobility |
| Toyota Hilux | 19.4× | Cars & Mobility |
| Honda City | 32.18× | Cars & Mobility |
| Honda HR-V | 29.31× | Cars & Mobility |
| Nissan X-Trail | 21.22× | Cars & Mobility |
| Suzuki Jimny | 13.17× | Cars & Mobility |
| Mazda CX-5 | 10.56× | Cars & Mobility |
| TikTok | 2.23× | Internet & Social Media |
| Suzuki Swift | 15.32× | Cars & Mobility |
| Superman | 3.54× | Movies & TV |
| Lada Niva | 20.32× | Cars & Mobility |
| Auto maintenance | 4.75× | Cars & Mobility |
| All-terrain vehicle | 5.48× | Cars & Mobility |
| Toyota Land Cruiser | 9.14× | Cars & Mobility |
| SUVs | 2.99× | Cars & Mobility |
| Volkswagen Amarok | 12.82× | Cars & Mobility |
| Backcountry skiing | 4.68× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.64 |
| DIY Mentality | THRILL | 1.57 |
| Patriotism | CONSERVATISM | 1.5 |
| Quality Awareness | PREMIUM | 1.47 |
| Need for Security | CONSERVATISM | 1.35 |
| Sports Activity | POWER | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| Australia | 18.7% |
| Philippines | 9.1% |
| Malaysia | 9.0% |
See Mitsubishi Triton audiences in other countries
More Cars & Mobility audiences in Germany
- Volkswagen Golf (2,530,029)
- Volkswagen Tiguan (2,448,581)
- Skoda Kodiaq (2,380,498)
- Škoda Kodiaq (2,054,261)
- Volkswagen T-Roc (1,799,230)
Frequently asked questions
How many fans does Mitsubishi Triton have in Germany?
Mitsubishi Triton has an estimated audience of 223,805 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Mitsubishi Triton fans?
44.0% of Mitsubishi Triton fans are female, 56.0% are male, with an average age of 40.1 years.
Which brands do Mitsubishi Triton fans like most?
Mitsubishi Triton fans show strongest brand affinity for Nissan Navara (44.83×), Google Maps (7.13×), and Ford Ranger (20.73×) over the country average.
Where do Mitsubishi Triton fans live in Germany?
Mitsubishi Triton fans in Germany are most concentrated in Nordrhein-Westfalen (reach 43,217), Bayern (reach 42,866), and Baden-Württemberg (reach 33,837). These three regions account for the largest share of the active audience.
What other brands do Mitsubishi Triton fans also like?
Beyond Mitsubishi Triton itself, the audience over-indexes on Google Maps (7.13×), Ford Ranger (20.73×), Toyota Camry (27.59×), and Toyota Hilux (19.4×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Mitsubishi Triton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.