Honda Jazz Audience in United States

Honda Jazz logo

Honda Jazz has an estimated audience of 460,010 people in United States. 37.1% are female, 62.9% are male, average age 37.9. Top regions: California, Florida, Texas. Top brand affinities: Toyota Avanza, Honda City, Nissan X-Trail, Nissan Micra, Toyota Fortuner.

The average Honda Jazz fan in United States is 37.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Toyota Avanza, Honda City, Nissan X-Trail, with strongest over-indexing on Toyota Avanza (1060.71× the country average). Demographically, the Honda Jazz audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Family Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Car Model

Demographics of Honda Jazz fans

Demographic split for Honda Jazz audience in United States
MetricValue
Female37.1%
Male62.9%
Average age37.9
Estimated audience size460,010

Audience persona

The typical Honda Jazz fan in United States is more male, around 37.9 years old, with strong Family Orientation tendencies and a notable affinity for Toyota Avanza.

Top regions in United States

Top regions ranked by reach for Honda Jazz in United States
RegionReachAffinity
California64,1711.27×
Florida35,2571.13×
Texas35,0190.89×
New York29,0501.13×
Ohio18,2811.29×
Pennsylvania17,8471.15×
North Carolina16,6241.2×
Illinois15,7261.03×
Virginia14,6851.31×
Georgia14,2901.01×
Washington14,0341.52×
New Jersey13,2341.13×
Massachusetts11,3561.25×
Michigan9,5110.79×
Tennessee9,1640.99×
Maryland8,7291.1×
Indiana8,4921.01×
Arizona8,4530.9×
Missouri7,2140.97×
South Carolina6,9571.01×
Wisconsin6,5580.95×
Colorado6,5560.9×
Oregon6,4951.23×
Minnesota6,1030.93×
Kentucky5,6370.98×
Connecticut5,4561.18×
Alabama5,2940.82×
Louisiana4,9500.83×
Oklahoma4,8360.95×
Nevada4,5151.01×
Utah3,7030.9×
Kansas3,4630.96×
Hawaii3,2011.62×
Arkansas3,0370.8×
Iowa3,0050.79×
Mississippi2,5880.68×
New Hampshire2,1921.21×
Idaho2,0100.87×
West Virginia1,8540.87×
Nebraska1,8540.8×
Maine1,7951.09×
New Mexico1,7150.74×
Rhode Island1,5071.03×
Washington, District of Columbia1,4521.05×
Delaware1,1490.91×
Vermont9781.21×
Montana9120.71×
Alaska8850.9×
South Dakota7270.68×
North Dakota6400.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Honda Jazz audience
BrandAffinityCategory
Toyota Avanza1060.71×Cars & Mobility
Honda City595.24×Cars & Mobility
Nissan X-Trail853.33×Cars & Mobility
Nissan Micra671.43×Cars & Mobility
Toyota Fortuner227.94×Cars & Mobility
Mitsubishi Pajero326.53×Cars & Mobility
Toyota Yaris182.63×Cars & Mobility
Nissan Note403.78×Cars & Mobility
Toyota Land Cruiser60.24×Cars & Mobility
Mitsubishi Mirage133.48×Cars & Mobility
Toyota HiAce215.95×Cars & Mobility
Nissan 180SX249.43×Cars & Mobility
Toyota Hilux72.88×Cars & Mobility
Ford Focus (third generation)154.17×Cars & Mobility
Dailymotion43.28×Movies & TV
Honda Civic Hybrid170.96×Cars & Mobility
Honda Civic Si146.1×Cars & Mobility
Honda CR-V40.21×Cars & Mobility
Nissan Juke100.53×Cars & Mobility
Toyota 8687.3×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Honda Jazz audience
TraitClusterScore
Family OrientationCONSERVATISM3.42
Quality AwarenessPREMIUM1.33
Early Adopter MentalityPOWER1.29
Luxury OrientationPREMIUM1.19
Urban LifestyleOPEN1.17
Need for SecurityCONSERVATISM1.17

Worldwide distribution

Worldwide audience distribution share by country for Honda Jazz
CountryShare
Thailand8.9%
Indonesia8.7%
India7.4%

See Honda Jazz audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Honda Jazz have in United States?

Honda Jazz has an estimated audience of 460,010 people in United States, concentrated in California and Florida.

What is the gender split and age of Honda Jazz fans?

37.1% of Honda Jazz fans are female, 62.9% are male, with an average age of 37.9 years.

Which brands do Honda Jazz fans like most?

Honda Jazz fans show strongest brand affinity for Toyota Avanza (1060.71×), Honda City (595.24×), and Nissan X-Trail (853.33×) over the country average.

Where do Honda Jazz fans live in United States?

Honda Jazz fans in United States are most concentrated in California (reach 64,171), Florida (reach 35,257), and Texas (reach 35,019). These three regions account for the largest share of the active audience.

What other brands do Honda Jazz fans also like?

Beyond Honda Jazz itself, the audience over-indexes on Honda City (595.24×), Nissan X-Trail (853.33×), Nissan Micra (671.43×), and Toyota Fortuner (227.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Honda Jazz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.