A data profile of the people who buy, follow and care about Gas tungsten arc welding in United States — modelled from more than twelve digital signal sources. Gas tungsten arc welding has an estimated audience of 3,845,822 people in United States.
The average Gas tungsten arc welding fan in United States is 37.2 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include ConocoPhillips, Harbor Freight Tools, Planet Fitness, with strongest over-indexing on ConocoPhillips (32.43× the country average).
Demographically, the Gas tungsten arc welding audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Gas tungsten arc welding fan in United States is more male, around 37.2 years old, with strong Patriotism tendencies and a notable affinity for ConocoPhillips.
The key figures that characterise the Gas tungsten arc welding profile in United States.
17.0% are female, 83.0% are male, average age 37.2.
| Metric | Value |
|---|---|
| Female | 17.0% |
| Male | 83.0% |
| Average age | 37.2 |
| Estimated audience size | 3,845,822 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 21% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 16% |
Where the Gas tungsten arc welding audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Texas | ~500K | 1.49× | |
| 02 | South Dakota | ~10K | 1.30× | |
| 03 | New Mexico | ~20K | 1.24× | |
| 04 | Louisiana | ~60K | 1.20× | |
| 05 | California | ~500K | 1.18× | |
| 06 | Oklahoma | ~50K | 1.18× | |
| 07 | Wisconsin | ~70K | 1.17× | |
| 08 | Utah | ~40K | 1.17× | |
| 09 | Washington | ~90K | 1.15× | |
| 10 | Kansas | ~30K | 1.14× | |
| 11 | Idaho | ~20K | 1.14× | |
| 12 | Arizona | ~90K | 1.13× | |
| 13 | North Dakota | ~9K | 1.10× | |
| 14 | Alabama | ~60K | 1.08× | |
| 15 | Nebraska | ~20K | 1.08× | |
| 16 | Alaska | ~9K | 1.08× | |
| 17 | Vermont | ~7K | 1.06× | |
| 18 | Arkansas | ~30K | 1.03× | |
| 19 | Montana | ~10K | 1.03× | |
| 20 | Tennessee | ~80K | 1.02× | |
| 21 | Mississippi | ~30K | 1.02× | |
| 22 | Iowa | ~30K | 1.02× | |
| 23 | Oregon | ~40K | 1.01× | |
| 24 | Georgia | ~100K | 0.99× | |
| 25 | Minnesota | ~50K | 0.99× | |
| 26 | Ohio | ~100K | 0.97× | |
| 27 | Kentucky | ~50K | 0.97× | |
| 28 | West Virginia | ~20K | 0.97× | |
| 29 | Michigan | ~100K | 0.95× | |
| 30 | Maine | ~10K | 0.95× | |
| 31 | Rhode Island | ~10K | 0.95× | |
| 32 | Delaware | ~10K | 0.95× | |
| 33 | Indiana | ~70K | 0.94× | |
| 34 | South Carolina | ~50K | 0.94× | |
| 35 | New Hampshire | ~10K | 0.93× | |
| 36 | Hawaii | ~20K | 0.92× | |
| 37 | Missouri | ~60K | 0.91× | |
| 38 | Washington, District of Columbia | ~10K | 0.91× | |
| 39 | Illinois | ~100K | 0.89× | |
| 40 | Colorado | ~50K | 0.89× | |
| 41 | Connecticut | ~30K | 0.89× | |
| 42 | Nevada | ~30K | 0.89× | |
| 43 | North Carolina | ~100K | 0.86× | |
| 44 | Virginia | ~80K | 0.84× | |
| 45 | Pennsylvania | ~100K | 0.83× | |
| 46 | Maryland | ~50K | 0.75× | |
| 47 | Massachusetts | ~50K | 0.72× | |
| 48 | New Jersey | ~70K | 0.68× | |
| 49 | Florida | ~200K | 0.65× | |
| 50 | New York | ~100K | 0.60× |
The strongest cross-interests of the Gas tungsten arc welding audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | ConocoPhillips | Business & Career | 32.43× | ||
| 02 | Ryobi | Cars & Mobility | 11.06× | ||
| 03 | Harbor Freight Tools | Home & Garden | 8.37× | ||
| 04 | Toyota Land Cruiser | Cars & Mobility | 8.25× | ||
| 05 | Automobile repair shop | Cars & Mobility | 6.67× | ||
| 06 | Carcare | Cars & Mobility | 6.65× | ||
| 07 | Chopper (motorcycle) | Cars & Mobility | 6.30× | ||
| 08 | Touring motorcycle | Cars & Mobility | 5.88× | ||
| 09 | Diesel engine | Cars & Mobility | 5.84× | ||
| 10 | Antique car | Cars & Mobility | 5.81× | ||
| 11 | Motorcycle accessories | Cars & Mobility | 5.80× | ||
| 12 | Multi-tool | Home & Garden | 5.57× | ||
| 13 | Mechanical engineering | Business & Career | 4.42× | ||
| 14 | Discount Tire | Shopping | 4.08× | ||
| 15 | Muscle car | Cars & Mobility | 3.63× | ||
| 16 | O'Reilly Auto Parts | Cars & Mobility | 3.43× | ||
| 17 | Plumbing | Home & Garden | 3.25× | ||
| 18 | Planet Fitness | Sports | 3.15× | ||
| 19 | AutoZone | Cars & Mobility | 3.02× | ||
| 20 | Superman | Movies & TV | 1.89× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 4.25× | |
| Need for Security | CONSERVATISM | 2.09× | |
| DIY Mentality | THRILL | 1.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.61× | |
| Creativity | OPEN | 0.73× | |
| Indulgence | JOY | 0.79× |
Gas tungsten arc welding has an estimated audience of 3,845,822 people in United States, concentrated in California and Texas.
17.0% of Gas tungsten arc welding fans are female, 83.0% are male, with an average age of 37.2 years.
Gas tungsten arc welding fans show strongest brand affinity for ConocoPhillips (32.43×), Harbor Freight Tools (8.37×), and Planet Fitness (3.15×) over the country average.
Gas tungsten arc welding fans in United States are most concentrated in California (reach ~500K), Texas (reach ~500K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Gas tungsten arc welding itself, the audience over-indexes on Harbor Freight Tools (8.37×), Planet Fitness (3.15×), AutoZone (3.02×), and Automobile repair shop (6.67×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Gas tungsten arc welding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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