Gasoline Audience in Germany
Gasoline has an estimated audience of 1,600,142 people in Germany. 36.3% are female, 63.7% are male, average age 38.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: AutoScout24, FRITZ!Box, Solar energy, Traffic, Tire.
The average Gasoline fan in Germany is 38.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include AutoScout24, FRITZ!Box, Solar energy, with strongest over-indexing on AutoScout24 (2.94× the country average). Demographically, the Gasoline audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic · Subtype: Engine type
Demographics of Gasoline fans
| Metric | Value |
|---|---|
| Female | 36.3% |
| Male | 63.7% |
| Average age | 38.9 |
| Estimated audience size | 1,600,142 |
Audience persona
The typical Gasoline fan in Germany is more male, around 38.9 years old, with strong Patriotism tendencies and a notable affinity for AutoScout24.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 305,434 | 0.87× |
| Bayern | 244,734 | 0.95× |
| Baden-Württemberg | 233,767 | 1.07× |
| Niedersachsen | 134,191 | 0.86× |
| Hessen | 119,682 | 0.98× |
| Sachsen | 96,680 | 1.23× |
| Rheinland-Pfalz | 86,953 | 1.08× |
| Berlin | 62,070 | 0.87× |
| Brandenburg | 58,782 | 1.18× |
| Schleswig-Holstein | 51,068 | 0.89× |
| Thüringen | 44,876 | 1.1× |
| Mecklenburg-Vorpommern | 44,090 | 1.44× |
| Sachsen-Anhalt | 43,669 | 1.05× |
| Hamburg | 34,483 | 0.95× |
| Saarland | 28,460 | 1.45× |
| Bremen | 9,742 | 0.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| AutoScout24 | 2.94× | Cars & Mobility |
| FRITZ!Box | 3.59× | Technology & Electronics |
| Solar energy | 3.27× | Home & Garden |
| Traffic | 6.01× | Cars & Mobility |
| Tire | 2.71× | Cars & Mobility |
| Land use | 4.87× | Home & Garden |
| Postbank | 2.18× | Business & Career |
| Aral AG | 1.91× | Cars & Mobility |
| Road | 3.6× | Travel & Leisure |
| EBay | 1.66× | Shopping |
| Electric car | 2.32× | Cars & Mobility |
| Lieferando.de | 1.81× | Food & Beverages |
| Diesel fuel | 5.03× | Cars & Mobility |
| Controlled-access highway | 5.74× | Travel & Leisure |
| Esso | 3.18× | Cars & Mobility |
| Hornbach | 1.72× | Shopping |
| Automotive design | 2.52× | Business & Career |
| Traffic congestion | 6.24× | Cars & Mobility |
| Used car | 2.02× | Cars & Mobility |
| ADAC | 2.13× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.53 |
| Need for Security | CONSERVATISM | 1.44 |
| DIY Mentality | THRILL | 1.25 |
| Family Orientation | CONSERVATISM | 1.15 |
| Luxury Orientation | PREMIUM | 1.15 |
| Tradition | CONSERVATISM | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.5% |
| Italy | 5.3% |
| Brazil | 4.5% |
See Gasoline audiences in other countries
More Engine type audiences in Germany
- Electric motor (6,005,070)
- Diesel engine (3,230,325)
- Diesel fuel (1,815,164)
- Biofuel (652,655)
- Aircraft engine (606,151)
Frequently asked questions
How many fans does Gasoline have in Germany?
Gasoline has an estimated audience of 1,600,142 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Gasoline fans?
36.3% of Gasoline fans are female, 63.7% are male, with an average age of 38.9 years.
Which brands do Gasoline fans like most?
Gasoline fans show strongest brand affinity for AutoScout24 (2.94×), FRITZ!Box (3.59×), and Solar energy (3.27×) over the country average.
Where do Gasoline fans live in Germany?
Gasoline fans in Germany are most concentrated in Nordrhein-Westfalen (reach 305,434), Bayern (reach 244,734), and Baden-Württemberg (reach 233,767). These three regions account for the largest share of the active audience.
What other brands do Gasoline fans also like?
Beyond Gasoline itself, the audience over-indexes on FRITZ!Box (3.59×), Solar energy (3.27×), Traffic (6.01×), and Tire (2.71×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Gasoline. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.