Rascasse Audience Intelligence

Geographical indications and traditional specialities in the European Union Audience in Germany

A data profile of the people who buy, follow and care about Geographical indications and traditional specialities in the European Union in Germany — modelled from more than twelve digital signal sources. Geographical indications and traditional specialities in the European Union has an estimated audience of 296,836 people in Germany.

#6184among Topic in Germany#869in Politics & Society

Geographical indications and traditional specialities in the European Union has an estimated audience of 296,836 people in Germany. 50.4% are female, 49.6% are male, average age 45.2. Top brand affinities: WE Fashion, Non-alcoholic beverage, Sparkling wine, Mineral water, Müller (company).

Top brand affinities include WE Fashion, Non-alcoholic beverage, Sparkling wine, with strongest over-indexing on WE Fashion (17.83× the country average).

Demographically, the Geographical indications and traditional specialities in the European Union audience skews balanced with an average age of 45.2, and over-indexes on personality traits such as Convenience Orientation, Indulgence.

The typical Geographical indications and traditional specialities in the European Union fan in Germany is balanced, around 45.2 years old, with strong Convenience Orientation tendencies and a notable affinity for WE Fashion.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Geographical indications and traditional specialities in the European Union profile in Germany.

Audience size
297K
in Germany
Gender
50.4%♀
49.6% male
Age
45.2
average years
Country rank
#17477
Topic in Germany
Section 02

Demographics of Geographical indications and traditional specialities in the European Union fans

50.4% are female, 49.6% are male, average age 45.2.

Fig. 02

Gender split

50.4%
Female
49.6%
Male
Demographic split for Geographical indications and traditional specialities in the European Union audience in Germany
MetricValue
Female50.4%
Male49.6%
Average age45.2
Estimated audience size296,836
Fig. 03

Age distribution

Ø 45.2
average years
Age distribution of the Geographical indications and traditional specialities in the European Union audience in Germany
Age bracketShare%
16-198%
20-2913%
30-3919%
40-4928%
50+32%
Fig. 04

Worldwide distribution

2.3%

of the worldwide Geographical indications and traditional specialities in the European Union audience comes from Germany.

Worldwide audience distribution share by country for Geographical indications and traditional specialities in the European Union
CountryShare
Italy34.9%
United States26.2%
United Kingdom5.3%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Geographical indications and traditional specialities in the European Union audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Geographical indications and traditional specialities in the European Union audience
#·InterestCategoryAffinity×
01High School DxDMovies & TV20.00×
02Brenda SongFashion & Accessoires20.00×
03Wizards of Waverly PlaceMovies & TV20.00×
04WE FashionFashion & Accessoires17.83×
05BahlsenFood & Beverages16.75×
06Once upon a timeMovies & TV14.72×
07Frozen foodFood & Beverages13.43×
08HisenseTechnology & Electronics13.43×
09Non-alcoholic beverageFood & Beverages12.14×
10TefalHome & Garden10.07×
11Mineral waterFood & Beverages9.11×
12Sparkling wineFood & Beverages8.36×
13AlltoursTravel & Leisure6.64×
14NordseeFood & Beverages6.18×
15HugendubelShopping3.26×
16Aral AGCars & Mobility3.13×
17Müller (company)Food & Beverages2.99×
18PostbankBusiness & Career2.86×
19TagesschauMovies & TV1.86×
20NatureHome & Garden1.84×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Geographical indications and traditional specialities in the European Union audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Geographical indications and traditional specialities in the European Union audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM3.19×
IndulgenceJOY2.25×
Quality AwarenessPREMIUM1.86×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Geographical indications and traditional specialities in the European Union audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.40×
Sports ActivityPOWER0.73×
Social Media UsageJOY0.74×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Geographical indications and traditional specialities in the European Union. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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