Gießener Anzeiger Audience in Germany

Gießener Anzeiger has an estimated audience of 587,699 people in Germany. 52.8% are female, 47.2% are male, average age 42.7. Top brand affinities: Tagesschau, Transfermarkt, Breaking news, Livemusic, Fox News Channel.

Top brand affinities include Tagesschau, Transfermarkt, Breaking news, with strongest over-indexing on Tagesschau (2.6× the country average). Demographically, the Gießener Anzeiger audience skews balanced with an average age of 42.7, and over-indexes on personality traits such as Indulgence, LGBTQ+ Identity.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of Gießener Anzeiger fans

Demographic split for Gießener Anzeiger audience in Germany
MetricValue
Female52.8%
Male47.2%
Average age42.7
Estimated audience size587,699

Audience persona

The typical Gießener Anzeiger fan in Germany is balanced, around 42.7 years old, with strong Indulgence tendencies and a notable affinity for Tagesschau.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gießener Anzeiger audience
BrandAffinityCategory
Tagesschau2.6×Movies & TV
Transfermarkt2.83×Sports
Breaking news2.67×Movies & TV
Livemusic2.81×Music & Radio
Fox News Channel8.9×Movies & TV
Satire3.73×Literature
Carbonated water8.9×Food & Beverages
German language1.97×Politics & Society
Westdeutscher Rundfunk2.57×Movies & TV
German television comedy3.94×Movies & TV
Maine Coon3.13×Pets & Animals
Vacations1.89×Travel & Leisure
Hairstyle2.09×Beauty & Wellness
Solidarity3.6×Politics & Society
Hygiene1.98×Beauty & Wellness
North Rhine-Westphalia1.6×Travel & Leisure
F.C. Hansa Rostock2.59×Sports
Western Union2.45×Business & Career
Indeed.com1.8×Business & Career
Volunteering2.01×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gießener Anzeiger audience
TraitClusterScore
IndulgenceJOY1.4
LGBTQ+ IdentityOPEN1.33
Sports ActivityPOWER1.32
Community OrientationOPEN1.24
Pet OwnershipJOY1.22
Family OrientationCONSERVATISM1.2

Worldwide distribution

Worldwide audience distribution share by country for Gießener Anzeiger
CountryShare
Germany98.1%
Spain0.4%
Austria0.3%

See Gießener Anzeiger audiences in other countries

More Newspaper audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Gießener Anzeiger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.