Gießener Anzeiger Audience in Germany
Gießener Anzeiger has an estimated audience of 587,699 people in Germany. 52.8% are female, 47.2% are male, average age 42.7. Top brand affinities: Progressive rock, Stradivarius, Pillow, Information sensitivity, Oliver Kahn.
Top brand affinities include Progressive rock, Stradivarius, Pillow, with strongest over-indexing on Progressive rock (2.09× the country average). Demographically, the Gießener Anzeiger audience skews balanced with an average age of 42.7, and over-indexes on personality traits such as Indulgence, LGBTQ+ Identity.
Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of Gießener Anzeiger fans
| Metric | Value |
|---|---|
| Female | 52.8% |
| Male | 47.2% |
| Average age | 42.7 |
| Estimated audience size | 587,699 |
Audience persona
The typical Gießener Anzeiger fan in Germany is balanced, around 42.7 years old, with strong Indulgence tendencies and a notable affinity for Progressive rock.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 2.09× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Pillow | 1.77× | Home & Garden |
| Information sensitivity | 3.12× | Technology & Electronics |
| Oliver Kahn | 1.67× | Sports |
| Esra Erol | 2.31× | Movies & TV |
| Therme Erding | 1.77× | Travel & Leisure |
| Glashütte | 1.57× | Travel & Leisure |
| Eden Lake | 1.76× | Movies & TV |
| Viator | 2.23× | Travel & Leisure |
| Hakone, Kanagawa | 2.21× | Travel & Leisure |
| Jason Clarke (actor) | 1.62× | Movies & TV |
| Gender-neutral language | 1.88× | Politics & Society |
| Hachis Parmentier | 4.24× | Food & Beverages |
| Homesteading | 2.14× | Home & Garden |
| The Equalizer | 1.66× | Movies & TV |
| Huck (magazine) | 3.21× | Internet & Social Media |
| Phil Campbell (musician) | 1.72× | Music & Radio |
| Celtic mythology | 1.7× | Arts & Culture |
| Superior Hiking Trail | 3.55× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.4 |
| LGBTQ+ Identity | OPEN | 1.33 |
| Sports Activity | POWER | 1.32 |
| Community Orientation | OPEN | 1.24 |
| Pet Ownership | JOY | 1.22 |
| Family Orientation | CONSERVATISM | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 98.1% |
| Spain | 0.4% |
| Austria | 0.3% |
See Gießener Anzeiger audiences in other countries
More Newspaper audiences in Germany
- Bild (23,266,420)
- Der Spiegel (6,989,095)
- Focus (6,880,800)
- Der Tagesspiegel (6,754,541)
- Die Welt (5,972,493)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Gießener Anzeiger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.