Global cuisine Audience in Germany
Global cuisine has an estimated audience of 800,732 people in Germany. 51.1% are female, 48.9% are male, average age 42.6. Top regions: Baden-Württemberg, Rheinland-Pfalz, Bayern. Top brand affinities: Progressive rock, Litter box, Home construction, 3D printing, Este, Veneto.
The average Global cuisine fan in Germany is 42.6 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Rheinland-Pfalz, Bayern. Top brand affinities include Progressive rock, Litter box, Home construction, with strongest over-indexing on Progressive rock (4.07× the country average). Demographically, the Global cuisine audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Convenience Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 7 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Cuisine
Demographics of Global cuisine fans
| Metric | Value |
|---|---|
| Female | 51.1% |
| Male | 48.9% |
| Average age | 42.6 |
| Estimated audience size | 800,732 |
Audience persona
The typical Global cuisine fan in Germany is balanced, around 42.6 years old, with strong Convenience Orientation tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 131,750 | 1.21× |
| Rheinland-Pfalz | 69,770 | 1.74× |
| Bayern | 68,391 | 0.53× |
| Nordrhein-Westfalen | 63,507 | 0.36× |
| Niedersachsen | 62,328 | 0.8× |
| Sachsen | 60,709 | 1.55× |
| Hessen | 49,658 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 4.07× | Music & Radio |
| Litter box | 2.37× | Pets & Animals |
| Home construction | 1.67× | Home & Garden |
| 3D printing | 3.71× | Technology & Electronics |
| Este, Veneto | 3.82× | Travel & Leisure |
| Urban Outfitters | 2.22× | Shopping |
| VfL Wolfsburg | 2.22× | Sports |
| Pillow | 1.88× | Home & Garden |
| Stradivarius | 1.97× | Shopping |
| Natural rubber | 2.61× | Cars & Mobility |
| Unique Gifts | 1.53× | Shopping |
| Minestrone | 2.83× | Food & Beverages |
| Nationality | 2.77× | Politics & Society |
| Eindhoven | 2× | Travel & Leisure |
| Information technology consulting | 3.57× | Technology & Electronics |
| Israel | 1.64× | Travel & Leisure |
| IPKO | 4.43× | Business & Career |
| MK | 2.2× | Music & Radio |
| Home Delivery | 1.93× | Food & Beverages |
| IS (Infinite Stratos) | 2.98× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.94 |
| Indulgence | JOY | 1.79 |
| Spirituality | BALANCE | 1.69 |
| Patriotism | CONSERVATISM | 1.58 |
| Pet Ownership | JOY | 1.5 |
| Sustainability | BALANCE | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.8% |
| United Kingdom | 10.0% |
| Italy | 6.1% |
See Global cuisine audiences in other countries
More Cuisine audiences in Germany
- Vegetarian cuisine (9,791,846)
- Italian cuisine (7,464,844)
- German cuisine (3,938,448)
- French cuisine (3,127,726)
- Japanese cuisine (3,002,004)
Frequently asked questions
How many fans does Global cuisine have in Germany?
Global cuisine has an estimated audience of 800,732 people in Germany, concentrated in Baden-Württemberg and Rheinland-Pfalz.
What is the gender split and age of Global cuisine fans?
51.1% of Global cuisine fans are female, 48.9% are male, with an average age of 42.6 years.
Which brands do Global cuisine fans like most?
Global cuisine fans show strongest brand affinity for Progressive rock (4.07×), Litter box (2.37×), and Home construction (1.67×) over the country average.
Where do Global cuisine fans live in Germany?
Global cuisine fans in Germany are most concentrated in Baden-Württemberg (reach 131,750), Rheinland-Pfalz (reach 69,770), and Bayern (reach 68,391). These three regions account for the largest share of the active audience.
What other brands do Global cuisine fans also like?
Beyond Global cuisine itself, the audience over-indexes on Litter box (2.37×), Home construction (1.67×), 3D printing (3.71×), and Este, Veneto (3.82×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Global cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.