Grizzlys Wolfsburg Audience in Germany

Grizzlys Wolfsburg logo

Grizzlys Wolfsburg has an estimated audience of 281,898 people in Germany. Top regions: Niedersachsen, Bayern, Nordrhein-Westfalen. Top brand affinities: Stanley Cup, USA Hockey, Stanley Cup playoffs, NHL Hockey, Hockey Canada.

Grizzlys Wolfsburg fans in Germany are concentrated in Niedersachsen, with strong brand affinity for Stanley Cup. The audience is concentrated in Niedersachsen, Bayern, Nordrhein-Westfalen. Top brand affinities include Stanley Cup, USA Hockey, Stanley Cup playoffs, with strongest over-indexing on Stanley Cup (16.59× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Ice hockey

Demographics of Grizzlys Wolfsburg fans

Demographic split for Grizzlys Wolfsburg audience in Germany
MetricValue
Estimated audience size281,898

Audience persona

The typical Grizzlys Wolfsburg fan in Germany shows strong Indulgence tendencies and a notable affinity for Stanley Cup.

Top regions in Germany

Top regions ranked by reach for Grizzlys Wolfsburg in Germany
RegionReachAffinity
Niedersachsen185,0876.76×
Bayern28,7430.63×
Nordrhein-Westfalen28,1990.46×
Baden-Württemberg14,0470.37×
Sachsen-Anhalt13,8431.9×
Hessen9,8810.46×
Sachsen7,6520.55×
Berlin7,2450.57×
Hamburg6,7381.06×
Brandenburg5,6090.64×
Schleswig-Holstein4,7220.47×
Rheinland-Pfalz3,1450.22×
Bremen2,3470.97×
Mecklenburg-Vorpommern1,7440.32×
Thüringen1,5170.21×
Saarland3250.09×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Grizzlys Wolfsburg audience
BrandAffinityCategory
Stanley Cup16.59×Sports
USA Hockey15.72×Sports
Stanley Cup playoffs15.61×Sports
NHL Hockey15.29×Sports
Hockey Canada15.0×Sports
Edmonton Oilers14.81×Sports
Florida Panthers14.72×Sports
Hockey Night in Canada14.55×Sports
Deutsche Eishockey Liga14.47×Sports
New York Islanders14.4×Sports
Bauer Hockey14.23×Sports
Montreal Canadiens14.01×Sports
Tampa Bay Lightning14.0×Sports
Pittsburgh Penguins13.42×Sports
Ottawa Senators13.35×Sports
New York Rangers13.32×Sports
San Jose Sharks13.25×Sports
Detroit Red Wings12.92×Sports
Dallas Stars12.9×Sports
Winnipeg Jets12.88×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Grizzlys Wolfsburg audience
TraitClusterScore
IndulgenceJOY2.24
IndividualismJOY1.77
Healthy LifestyleBALANCE1.67
Convenience OrientationPREMIUM1.61
Design AffinityPREMIUM1.5
Social Media UsageJOY1.48

Worldwide distribution

Worldwide audience distribution share by country for Grizzlys Wolfsburg
CountryShare
Germany98.8%
United States1.0%
Italy0.2%

See Grizzlys Wolfsburg audiences in other countries

More Ice hockey audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Grizzlys Wolfsburg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.