Grizzlys Wolfsburg Audience in Germany

Grizzlys Wolfsburg has an estimated audience of 281,898 people in Germany. Top regions: Niedersachsen, Bayern, Nordrhein-Westfalen. Top brand affinities: Stanley Cup, USA Hockey, Stanley Cup playoffs, NHL Hockey, Hockey Canada.
Grizzlys Wolfsburg fans in Germany are concentrated in Niedersachsen, with strong brand affinity for Stanley Cup. The audience is concentrated in Niedersachsen, Bayern, Nordrhein-Westfalen. Top brand affinities include Stanley Cup, USA Hockey, Stanley Cup playoffs, with strongest over-indexing on Stanley Cup (16.59× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Ice hockey
Demographics of Grizzlys Wolfsburg fans
| Metric | Value |
|---|---|
| Estimated audience size | 281,898 |
Audience persona
The typical Grizzlys Wolfsburg fan in Germany shows strong Indulgence tendencies and a notable affinity for Stanley Cup.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Niedersachsen | 185,087 | 6.76× |
| Bayern | 28,743 | 0.63× |
| Nordrhein-Westfalen | 28,199 | 0.46× |
| Baden-Württemberg | 14,047 | 0.37× |
| Sachsen-Anhalt | 13,843 | 1.9× |
| Hessen | 9,881 | 0.46× |
| Sachsen | 7,652 | 0.55× |
| Berlin | 7,245 | 0.57× |
| Hamburg | 6,738 | 1.06× |
| Brandenburg | 5,609 | 0.64× |
| Schleswig-Holstein | 4,722 | 0.47× |
| Rheinland-Pfalz | 3,145 | 0.22× |
| Bremen | 2,347 | 0.97× |
| Mecklenburg-Vorpommern | 1,744 | 0.32× |
| Thüringen | 1,517 | 0.21× |
| Saarland | 325 | 0.09× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stanley Cup | 16.59× | Sports |
| USA Hockey | 15.72× | Sports |
| Stanley Cup playoffs | 15.61× | Sports |
| NHL Hockey | 15.29× | Sports |
| Hockey Canada | 15.0× | Sports |
| Edmonton Oilers | 14.81× | Sports |
| Florida Panthers | 14.72× | Sports |
| Hockey Night in Canada | 14.55× | Sports |
| Deutsche Eishockey Liga | 14.47× | Sports |
| New York Islanders | 14.4× | Sports |
| Bauer Hockey | 14.23× | Sports |
| Montreal Canadiens | 14.01× | Sports |
| Tampa Bay Lightning | 14.0× | Sports |
| Pittsburgh Penguins | 13.42× | Sports |
| Ottawa Senators | 13.35× | Sports |
| New York Rangers | 13.32× | Sports |
| San Jose Sharks | 13.25× | Sports |
| Detroit Red Wings | 12.92× | Sports |
| Dallas Stars | 12.9× | Sports |
| Winnipeg Jets | 12.88× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 2.24 |
| Individualism | JOY | 1.77 |
| Healthy Lifestyle | BALANCE | 1.67 |
| Convenience Orientation | PREMIUM | 1.61 |
| Design Affinity | PREMIUM | 1.5 |
| Social Media Usage | JOY | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 98.8% |
| United States | 1.0% |
| Italy | 0.2% |
See Grizzlys Wolfsburg audiences in other countries
More Ice hockey audiences in Germany
- NHL (1,832,687)
- Will Smith (1,514,353)
- Eisbären Berlin (1,035,402)
- Leon Draisaitl (919,846)
- Stanley Cup (854,974)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Grizzlys Wolfsburg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.