High-definition video Audience in Germany
High-definition video has an estimated audience of 253,611 people in Germany. 28.4% are female, 71.6% are male, average age 39.8. Top regions: Hessen, Nordrhein-Westfalen, Bayern. Top brand affinities: Medieval fantasy, Captain Fantastic (film), Unique Gifts, CAC 40, Haberler.
The average High-definition video fan in Germany is 39.8 years old, more male, and lives primarily in Hessen. The audience is concentrated in Hessen, Nordrhein-Westfalen, Bayern. Top brand affinities include Medieval fantasy, Captain Fantastic (film), Unique Gifts, with strongest over-indexing on Medieval fantasy (22.04× the country average). Demographically, the High-definition video audience skews more male with an average age of 39.8, and over-indexes on personality traits such as Early Adopter Mentality, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic
Demographics of High-definition video fans
| Metric | Value |
|---|---|
| Female | 28.4% |
| Male | 71.6% |
| Average age | 39.8 |
| Estimated audience size | 253,611 |
Audience persona
The typical High-definition video fan in Germany is more male, around 39.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Medieval fantasy.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Hessen | 85,492 | 4.42× |
| Nordrhein-Westfalen | 54,525 | 0.98× |
| Bayern | 43,010 | 1.06× |
| Baden-Württemberg | 23,738 | 0.69× |
| Niedersachsen | 16,208 | 0.66× |
| Rheinland-Pfalz | 15,069 | 1.19× |
| Berlin | 9,372 | 0.83× |
| Sachsen | 8,932 | 0.72× |
| Schleswig-Holstein | 4,863 | 0.53× |
| Brandenburg | 4,655 | 0.59× |
| Sachsen-Anhalt | 4,337 | 0.66× |
| Thüringen | 3,996 | 0.62× |
| Mecklenburg-Vorpommern | 2,811 | 0.58× |
| Hamburg | 2,708 | 0.47× |
| Saarland | 2,595 | 0.83× |
| Bremen | 2,546 | 1.17× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Medieval fantasy | 22.04× | Literature |
| Captain Fantastic (film) | 11.82× | Movies & TV |
| Unique Gifts | 1.77× | Shopping |
| CAC 40 | 1.71× | Business & Career |
| Haberler | 1.5× | News |
| Esenyurt | 19.19× | Travel & Leisure |
| Graham Greene (actor) | 4.26× | |
| Alaska | 3.65× | Travel & Leisure |
| Christmas Gift | 1.68× | Kids & Family |
| Birthday Gifts | 1.62× | Kids & Family |
| 3D printing | 1.99× | Technology & Electronics |
| Handmade Gifts | 1.84× | Kids & Family |
| Esra Erol | 3.85× | Movies & TV |
| Icon (magazine) | 1.75× | Arts & Culture |
| Apostrophe | 3.34× | Literature |
| Google Analytics | 1.64× | Internet & Social Media |
| Information sensitivity | 2.96× | Technology & Electronics |
| Sailor | 2.69× | Travel & Leisure |
| Goon | 3.36× | Movies & TV |
| Hope Springs (2012 film) | 6.91× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.3 |
| Quality Awareness | PREMIUM | 1.29 |
| Sports Activity | POWER | 1.19 |
| Need for Security | CONSERVATISM | 1.18 |
| Price Sensitivity | PREMIUM | 1.14 |
| Patriotism | CONSERVATISM | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.7% |
| United Kingdom | 5.3% |
| China | 4.7% |
See High-definition video audiences in other countries
More Movies & TV audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does High-definition video have in Germany?
High-definition video has an estimated audience of 253,611 people in Germany, concentrated in Hessen and Nordrhein-Westfalen.
What is the gender split and age of High-definition video fans?
28.4% of High-definition video fans are female, 71.6% are male, with an average age of 39.8 years.
Which brands do High-definition video fans like most?
High-definition video fans show strongest brand affinity for Medieval fantasy (22.04×), Captain Fantastic (film) (11.82×), and Unique Gifts (1.77×) over the country average.
Where do High-definition video fans live in Germany?
High-definition video fans in Germany are most concentrated in Hessen (reach 85,492), Nordrhein-Westfalen (reach 54,525), and Bayern (reach 43,010). These three regions account for the largest share of the active audience.
What other brands do High-definition video fans also like?
Beyond High-definition video itself, the audience over-indexes on Captain Fantastic (film) (11.82×), Unique Gifts (1.77×), CAC 40 (1.71×), and Haberler (1.5×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for High-definition video. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.