Historical fiction Audience in Germany
Historical fiction has an estimated audience of 932,642 people in Germany. 56.9% are female, 43.1% are male, average age 39.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: New-adult fiction, Throne of Glass, Harry Potter, The Vampire Diaries, Hugendubel.
The average Historical fiction fan in Germany is 39.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include New-adult fiction, Throne of Glass, Harry Potter, with strongest over-indexing on New-adult fiction (15.53× the country average). Demographically, the Historical fiction audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Sports Activity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Topic · Subtype: Literary genre
Demographics of Historical fiction fans
| Metric | Value |
|---|---|
| Female | 56.9% |
| Male | 43.1% |
| Average age | 39.9 |
| Estimated audience size | 932,642 |
Audience persona
The typical Historical fiction fan in Germany is more female, around 39.9 years old, with strong Sports Activity tendencies and a notable affinity for New-adult fiction.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 97,167 | 0.48× |
| Bayern | 79,907 | 0.53× |
| Baden-Württemberg | 66,808 | 0.53× |
| Niedersachsen | 50,746 | 0.56× |
| Rheinland-Pfalz | 32,967 | 0.71× |
| Hessen | 30,791 | 0.43× |
| Thüringen | 29,803 | 1.25× |
| Berlin | 29,103 | 0.7× |
| Sachsen-Anhalt | 28,945 | 1.2× |
| Brandenburg | 26,827 | 0.93× |
| Sachsen | 26,391 | 0.58× |
| Mecklenburg-Vorpommern | 25,457 | 1.43× |
| Saarland | 25,307 | 2.21× |
| Bremen | 24,125 | 3.02× |
| Schleswig-Holstein | 23,717 | 0.71× |
| Hamburg | 15,607 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| New-adult fiction | 15.53× | Literature |
| Throne of Glass | 34.51× | Literature |
| Harry Potter | 3.36× | Movies & TV |
| The Vampire Diaries | 12.93× | Movies & TV |
| Hugendubel | 7.85× | Shopping |
| The White Lotus | 5.77× | Movies & TV |
| Barbie | 4.33× | Movies & TV |
| Stranger Things | 4.27× | Movies & TV |
| Assassin's Creed | 9.07× | Games |
| Germany | 2.15× | Travel & Leisure |
| Happy New Year (2014 film) | 6.41× | Movies & TV |
| Mads Mikkelsen | 9.48× | Movies & TV |
| Love Actually | 9.3× | Movies & TV |
| Shopping | 2.07× | Shopping |
| Brandon Sanderson | 26.5× | Literature |
| Reading | 2.09× | Literature |
| Movies | 2.12× | Movies & TV |
| Video games | 3× | Games |
| Clothing | 2.08× | Fashion & Accessoires |
| Pretty Little Liars (TV series) | 10.57× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.54 |
| Early Adopter Mentality | POWER | 1.4 |
| Tradition | CONSERVATISM | 1.35 |
| Sustainability | BALANCE | 1.31 |
| LGBTQ+ Identity | OPEN | 1.31 |
| Pet Ownership | JOY | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.8% |
| United Kingdom | 9.2% |
| Japan | 6.6% |
See Historical fiction audiences in other countries
More Literary genre audiences in Germany
- Humour (12,050,199)
- Fiction books (9,137,692)
- Fairy tale (7,195,530)
- Bestseller (6,261,458)
- Manga (5,559,993)
Frequently asked questions
How many fans does Historical fiction have in Germany?
Historical fiction has an estimated audience of 932,642 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Historical fiction fans?
56.9% of Historical fiction fans are female, 43.1% are male, with an average age of 39.9 years.
Which brands do Historical fiction fans like most?
Historical fiction fans show strongest brand affinity for New-adult fiction (15.53×), Throne of Glass (34.51×), and Harry Potter (3.36×) over the country average.
Where do Historical fiction fans live in Germany?
Historical fiction fans in Germany are most concentrated in Nordrhein-Westfalen (reach 97,167), Bayern (reach 79,907), and Baden-Württemberg (reach 66,808). These three regions account for the largest share of the active audience.
What other brands do Historical fiction fans also like?
Beyond Historical fiction itself, the audience over-indexes on Throne of Glass (34.51×), Harry Potter (3.36×), The Vampire Diaries (12.93×), and Hugendubel (7.85×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Historical fiction. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.