Rascasse Audience Intelligence

Khmer language Audience in Germany

A data profile of the people who buy, follow and care about Khmer language in Germany — modelled from more than twelve digital signal sources. Khmer language has an estimated audience of 259,687 people in Germany.

#58among Language in Germany#6607among Topic in Germany#958in Politics & Society

The average Khmer language fan in Germany is 39.3 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Malaysia, Tom Cruise, Reddit, with strongest over-indexing on Malaysia (14.95× the country average).

Demographically, the Khmer language audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Convenience Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Khmer language fan in Germany is more male, around 39.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Malaysia.

Category: Politics & Society · Type: Topic · Subtype: Language

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Khmer language profile in Germany.

Audience size
260K
in Germany
Gender
35.7%♀
64.3% male
Age
39.3
average years
Country rank
#19169
Topic in Germany
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Khmer language fans

35.7% are female, 64.3% are male, average age 39.3.

Fig. 02

Gender split

35.7%
Female
64.3%
Male
Demographic split for Khmer language audience in Germany
MetricValue
Female35.7%
Male64.3%
Average age39.3
Estimated audience size259,687
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Khmer language audience in Germany
Age bracketShare%
16-1916%
20-2922%
30-3922%
40-4924%
50+16%
Fig. 04

Worldwide distribution

1.2%

of the worldwide Khmer language audience comes from Germany.

Worldwide audience distribution share by country for Khmer language
CountryShare
Vietnam19.3%
Cambodia11.4%
United States10.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Khmer language audience in Germany is strongest.

Fig. 05

Top regions by affinity

Khmer language fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.64×
02Hessen~20K1.13×
03Bremen~2K1.09×
04Hamburg~6K1.03×
05Baden-Württemberg~40K1.01×
06Sachsen~10K1.01×
07Saarland~3K1.00×
08Nordrhein-Westfalen~60K0.98×
09Bayern~40K0.98×
10Schleswig-Holstein~9K0.94×
11Brandenburg~8K0.94×
12Rheinland-Pfalz~10K0.93×
13Thüringen~6K0.93×
14Niedersachsen~20K0.91×
15Sachsen-Anhalt~6K0.89×
16Mecklenburg-Vorpommern~4K0.88×
Fig. 06

Affinity by region

Affinity by region — Khmer language, Germany
0.88×1.00×1.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Khmer language audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Khmer language audience
#·InterestCategoryAffinity×
01MalaysiaTravel & Leisure14.95×
02Feng shuiHealth10.83×
03Organic chemistryBusiness & Career9.56×
04KaraokeMusic & Radio8.19×
05Tom CruiseMovies & TV4.95×
06Qatar AirwaysTravel & Leisure4.82×
07Non-alcoholic beverageFood & Beverages4.25×
08Internet celebrityInternet & Social Media4.06×
09Solar energyHome & Garden2.67×
10RedditInternet & Social Media2.55×
11Veterinary medicineBusiness & Career2.50×
12PostbankBusiness & Career2.20×
13ReligionBusiness & Career2.18×
14Online newspaperNews2.18×
15RyanairTravel & Leisure2.17×
16EnergyHome & Garden1.88×
17MedicineBusiness & Career1.77×
18BankingBusiness & Career1.71×
19CommerzbankBusiness & Career1.66×
20AutoScout24Cars & Mobility1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Khmer language audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Khmer language audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.87×
SpiritualityBALANCE2.04×
TraditionCONSERVATISM1.79×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Khmer language audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.44×
Pet OwnershipJOY0.55×
Design AffinityPREMIUM0.64×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Khmer language have in Germany?

Khmer language has an estimated audience of 259,687 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Khmer language fans?

35.7% of Khmer language fans are female, 64.3% are male, with an average age of 39.3 years.

03

Which brands do Khmer language fans like most?

Khmer language fans show strongest brand affinity for Malaysia (14.95×), Tom Cruise (4.95×), and Reddit (2.55×) over the country average.

04

Where do Khmer language fans live in Germany?

Khmer language fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Khmer language fans also like?

Beyond Khmer language itself, the audience over-indexes on Tom Cruise (4.95×), Reddit (2.55×), Ryanair (2.17×), and Solar energy (2.67×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Language audiences in Germany

See Khmer language audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Khmer language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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