Khmer language Audience in Germany
Khmer language has an estimated audience of 259,687 people in Germany. 35.7% are female, 64.3% are male, average age 39.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Pillow, Natural rubber, Cachorros, Eindhoven, 3D printing.
The average Khmer language fan in Germany is 39.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Pillow, Natural rubber, Cachorros, with strongest over-indexing on Pillow (2.35× the country average). Demographically, the Khmer language audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Convenience Orientation, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic · Subtype: Language
Demographics of Khmer language fans
| Metric | Value |
|---|---|
| Female | 35.7% |
| Male | 64.3% |
| Average age | 39.3 |
| Estimated audience size | 259,687 |
Audience persona
The typical Khmer language fan in Germany is more male, around 39.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Pillow.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 56,851 | 1× |
| Bayern | 43,105 | 1.03× |
| Baden-Württemberg | 36,989 | 1.04× |
| Niedersachsen | 23,296 | 0.92× |
| Hessen | 23,129 | 1.17× |
| Berlin | 21,213 | 1.83× |
| Sachsen | 12,913 | 1.01× |
| Rheinland-Pfalz | 12,102 | 0.93× |
| Schleswig-Holstein | 8,590 | 0.92× |
| Brandenburg | 7,314 | 0.91× |
| Hamburg | 6,111 | 1.04× |
| Sachsen-Anhalt | 5,609 | 0.83× |
| Thüringen | 5,297 | 0.8× |
| Mecklenburg-Vorpommern | 3,810 | 0.77× |
| Saarland | 2,503 | 0.78× |
| Bremen | 2,224 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 2.35× | Home & Garden |
| Natural rubber | 2.13× | Cars & Mobility |
| Cachorros | 7.49× | Pets & Animals |
| Eindhoven | 1.51× | Travel & Leisure |
| 3D printing | 1.52× | Technology & Electronics |
| Justice | 1.95× | Politics & Society |
| Google Wallet | 2.59× | Technology & Electronics |
| IPKO | 2.38× | Business & Career |
| Baiersbronn | 3.29× | Travel & Leisure |
| Fast Five | 1.91× | Movies & TV |
| Schweinshaxe | 1.66× | Food & Beverages |
| Buenavista (Madrid) | 1.93× | Travel & Leisure |
| Lebanese cuisine | 1.56× | Food & Beverages |
| Life of Pi | 2.2× | Movies & TV |
| Antoine Griezmann | 2.11× | Sports |
| Salman Khan | 1.71× | Movies & TV |
| Yves Klein | 1.82× | Fashion & Accessoires |
| Cadbury World | 2.06× | Travel & Leisure |
| IPsec | 2.9× | |
| McGregor, Iowa | 1.73× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.82 |
| Spirituality | BALANCE | 1.59 |
| Need for Security | CONSERVATISM | 1.3 |
| Urban Lifestyle | OPEN | 1.23 |
| Tradition | CONSERVATISM | 1.16 |
| Patriotism | CONSERVATISM | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| Vietnam | 19.3% |
| Cambodia | 11.4% |
| United States | 10.7% |
See Khmer language audiences in other countries
More Language audiences in Germany
- German language (11,110,001)
- Italian language (4,964,356)
- English language (4,312,364)
- Turkish language (3,901,937)
- French language (3,302,079)
Frequently asked questions
How many fans does Khmer language have in Germany?
Khmer language has an estimated audience of 259,687 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Khmer language fans?
35.7% of Khmer language fans are female, 64.3% are male, with an average age of 39.3 years.
Which brands do Khmer language fans like most?
Khmer language fans show strongest brand affinity for Pillow (2.35×), Natural rubber (2.13×), and Cachorros (7.49×) over the country average.
Where do Khmer language fans live in Germany?
Khmer language fans in Germany are most concentrated in Nordrhein-Westfalen (reach 56,851), Bayern (reach 43,105), and Baden-Württemberg (reach 36,989). These three regions account for the largest share of the active audience.
What other brands do Khmer language fans also like?
Beyond Khmer language itself, the audience over-indexes on Natural rubber (2.13×), Cachorros (7.49×), Eindhoven (1.51×), and 3D printing (1.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Khmer language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.