Rascasse Audience Intelligence

Laser tag Audience in Germany

A data profile of the people who buy, follow and care about Laser tag in Germany — modelled from more than twelve digital signal sources. Laser tag has an estimated audience of 329,208 people in Germany.

#177among Sport in Germany#5876among Topic in Germany#1285in Sports

The average Laser tag fan in Germany is 32.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Business and industry, Bild, Müller (company), with strongest over-indexing on Business and industry (1.51× the country average).

Demographically, the Laser tag audience skews balanced with an average age of 32.2, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Laser tag fan in Germany is balanced, around 32.2 years old, with strong Patriotism tendencies and a notable affinity for Business and industry.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Laser tag profile in Germany.

Audience size
329K
in Germany
Gender
47.8%♀
52.2% male
Age
32.2
average years
Country rank
#16226
Topic in Germany
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Laser tag fans

47.8% are female, 52.2% are male, average age 32.2.

Fig. 02

Gender split

47.8%
Female
52.2%
Male
Demographic split for Laser tag audience in Germany
MetricValue
Female47.8%
Male52.2%
Average age32.2
Estimated audience size329,208
Fig. 03

Age distribution

Ø 32.2
average years
Age distribution of the Laser tag audience in Germany
Age bracketShare%
16-1938%
20-2922%
30-3919%
40-4914%
50+8%
Fig. 04

Worldwide distribution

4.9%

of the worldwide Laser tag audience comes from Germany.

Worldwide audience distribution share by country for Laser tag
CountryShare
United States38.2%
United Kingdom6.1%
France5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Laser tag audience in Germany is strongest.

Fig. 05

Top regions by affinity

Laser tag fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~60K1.29×
02Bremen~3K1.23×
03Bayern~60K1.17×
04Nordrhein-Westfalen~80K1.16×
05Hessen~30K1.14×
06Berlin~20K1.14×
07Rheinland-Pfalz~20K1.12×
08Niedersachsen~30K1.04×
09Hamburg~7K1.00×
10Schleswig-Holstein~10K0.93×
11Brandenburg~9K0.91×
12Mecklenburg-Vorpommern~5K0.85×
13Thüringen~7K0.84×
14Sachsen~10K0.77×
15Saarland~3K0.77×
16Sachsen-Anhalt~6K0.74×
Fig. 06

Affinity by region

Affinity by region — Laser tag, Germany
0.74×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Laser tag audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Laser tag audience
#·InterestCategoryAffinity×
01Tropical Islands ResortTravel & Leisure3.85×
02Center ParcsTravel & Leisure3.54×
03Hannover 96Sports2.95×
04GodzillaMovies & TV2.82×
05Gute Zeiten, schlechte ZeitenMovies & TV2.22×
06Schlager musicMusic & Radio2.16×
07DeichmannShopping2.10×
08TransfermarktSports2.10×
09Müller (company)Food & Beverages2.08×
10SV Werder BremenSports2.04×
11BildNews1.81×
12Google MapsInternet & Social Media1.77×
13RossmannShopping1.72×
14Lieferando.deFood & Beverages1.70×
15LidlShopping1.65×
16KauflandShopping1.64×
17Deutsche BahnCars & Mobility1.64×
18BauhausShopping1.59×
19EdekaShopping1.58×
20Business and industryBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Laser tag audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Laser tag audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.33×
Family OrientationCONSERVATISM1.14×
TraditionCONSERVATISM1.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Laser tag audience · Rather not
TraitClusterDeviationScore
IndividualismJOY0.43×
Design AffinityPREMIUM0.46×
Luxury OrientationPREMIUM0.48×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Laser tag have in Germany?

Laser tag has an estimated audience of 329,208 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Laser tag fans?

47.8% of Laser tag fans are female, 52.2% are male, with an average age of 32.2 years.

03

Which brands do Laser tag fans like most?

Laser tag fans show strongest brand affinity for Business and industry (1.51×), Bild (1.81×), and Müller (company) (2.08×) over the country average.

04

Where do Laser tag fans live in Germany?

Laser tag fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Laser tag fans also like?

Beyond Laser tag itself, the audience over-indexes on Bild (1.81×), Müller (company) (2.08×), SV Werder Bremen (2.04×), and Deichmann (2.1×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in Germany

See Laser tag audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Laser tag. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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