Lego Star Wars (video game series) Audience in Germany

Lego Star Wars (video game series) logo

Lego Star Wars (video game series) has an estimated audience of 252,689 people in Germany. 0.0% are female, 100.0% are male, average age 42.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Artillery, Wacker Neuson, Viator, Erasmus University Rotterdam, Glastonbury.

The average Lego Star Wars (video game series) fan in Germany is 42.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Artillery, Wacker Neuson, Viator, with strongest over-indexing on Artillery (8.3× the country average). Demographically, the Lego Star Wars (video game series) audience skews more male with an average age of 42.3, and over-indexes on personality traits such as Sports Activity, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of Lego Star Wars (video game series) fans

Demographic split for Lego Star Wars (video game series) audience in Germany
MetricValue
Female0.0%
Male100.0%
Average age42.3
Estimated audience size252,689

Audience persona

The typical Lego Star Wars (video game series) fan in Germany is more male, around 42.3 years old, with strong Sports Activity tendencies and a notable affinity for Artillery.

Top regions in Germany

Top regions ranked by reach for Lego Star Wars (video game series) in Germany
RegionReachAffinity
Nordrhein-Westfalen59,2971.07×
Bayern41,4421.02×
Baden-Württemberg34,619
Niedersachsen29,1051.19×
Hessen17,3660.9×
Rheinland-Pfalz13,1281.04×
Sachsen13,0531.05×
Berlin11,0090.97×
Schleswig-Holstein10,8401.19×
Brandenburg8,5021.08×
Sachsen-Anhalt6,4740.99×
Thüringen5,9840.93×
Hamburg5,3360.93×
Mecklenburg-Vorpommern4,7080.98×
Saarland2,3420.75×
Bremen1,9250.89×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lego Star Wars (video game series) audience
BrandAffinityCategory
Artillery8.3×Music & Radio
Wacker Neuson4.01×Business & Career
Viator1.81×Travel & Leisure
Erasmus University Rotterdam1.61×Business & Career
Glastonbury2.49×Travel & Leisure
Polizia di Stato2.08×Politics & Society
Environmental consulting1.7×Business & Career
Caserta2.14×Travel & Leisure
Graham Coxon1.96×Music & Radio
Artur Andrus2.76×Movies & TV
Gezimanya.com1.62×Internet & Social Media
Gezinomi1.89×Travel & Leisure
Be2gether2.36×Music & Radio
Farouk Miya2.91×Sports
ArtPeople2.66×Literature
Enrique Díaz1.6×Movies & TV
Asphalt 3D1.97×Games
Home School Enrichment Magazine2.34×Home & Garden
Enrique Múgica Herzog1.85×Politics & Society
University of Michigan School of Natural Resources and Environment2.03×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lego Star Wars (video game series) audience
TraitClusterScore
Sports ActivityPOWER1.57
Urban LifestyleOPEN1.4
MindfulnessBALANCE1.14
Pet OwnershipJOY1.1
Risk AppetiteTHRILL1.05
Luxury OrientationPREMIUM1

Worldwide distribution

Worldwide audience distribution share by country for Lego Star Wars (video game series)
CountryShare
France22.8%
Poland22.0%
Italy5.9%

See Lego Star Wars (video game series) audiences in other countries

More Games audiences in Germany

Frequently asked questions

How many fans does Lego Star Wars (video game series) have in Germany?

Lego Star Wars (video game series) has an estimated audience of 252,689 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Lego Star Wars (video game series) fans?

0.0% of Lego Star Wars (video game series) fans are female, 100.0% are male, with an average age of 42.3 years.

Which brands do Lego Star Wars (video game series) fans like most?

Lego Star Wars (video game series) fans show strongest brand affinity for Artillery (8.3×), Wacker Neuson (4.01×), and Viator (1.81×) over the country average.

Where do Lego Star Wars (video game series) fans live in Germany?

Lego Star Wars (video game series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 59,297), Bayern (reach 41,442), and Baden-Württemberg (reach 34,619). These three regions account for the largest share of the active audience.

What other brands do Lego Star Wars (video game series) fans also like?

Beyond Lego Star Wars (video game series) itself, the audience over-indexes on Wacker Neuson (4.01×), Viator (1.81×), Erasmus University Rotterdam (1.61×), and Glastonbury (2.49×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Lego Star Wars (video game series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.