LKA-Longhorn Audience in Germany

LKA-Longhorn logo

LKA-Longhorn has an estimated audience of 432,067 people in Germany. 48.4% are female, 51.6% are male, average age 38.8. Top regions: Baden-Württemberg, Bayern, Hessen. Top brand affinities: Stradivarius, KLIX (AM), Israel, Škoda Kodiaq, Volvo V60.

The average LKA-Longhorn fan in Germany is 38.8 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Hessen. Top brand affinities include Stradivarius, KLIX (AM), Israel, with strongest over-indexing on Stradivarius (1.97× the country average). Demographically, the LKA-Longhorn audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Indulgence, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: POI · Subtype: Night club

Demographics of LKA-Longhorn fans

Demographic split for LKA-Longhorn audience in Germany
MetricValue
Female48.4%
Male51.6%
Average age38.8
Estimated audience size432,067

Audience persona

The typical LKA-Longhorn fan in Germany is balanced, around 38.8 years old, with strong Indulgence tendencies and a notable affinity for Stradivarius.

Top regions in Germany

Top regions ranked by reach for LKA-Longhorn in Germany
RegionReachAffinity
Baden-Württemberg324,05113.49×
Bayern30,8590.44×
Hessen10,9330.33×
Nordrhein-Westfalen10,0140.11×
Rheinland-Pfalz9,0260.42×
Niedersachsen3,3270.08×
Berlin2,5650.13×
Saarland1,9720.37×
Sachsen1,9460.09×
Thüringen1,3030.12×
Hamburg1,0530.11×
Schleswig-Holstein8340.05×
Brandenburg8160.06×
Mecklenburg-Vorpommern6050.07×
Sachsen-Anhalt4680.04×
Bremen3070.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for LKA-Longhorn audience
BrandAffinityCategory
Stradivarius1.97×Shopping
KLIX (AM)2.33×Music & Radio
Israel1.79×Travel & Leisure
Škoda Kodiaq1.62×Cars & Mobility
Volvo V602.64×Cars & Mobility
Golem1.76×Technology & Electronics
Theocracy4.72×Music & Radio
Coworking1.83×Business & Career
Buddy – The Buddy Holly Story2.18×Music & Radio
Keeper (password manager)1.81×Technology & Electronics
Carrie (novel)2.39×Literature
Zagreb1.61×Travel & Leisure
Building insulation1.7×Home & Garden
Chalkidiki1.64×Travel & Leisure
Esra Erol2.12×Movies & TV
Glashütte1.63×Travel & Leisure
Phil Campbell (musician)1.86×Music & Radio
Pantsuit2.35×Fashion & Accessoires
The Equalizer1.74×Movies & TV
Gender-neutral language1.88×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by LKA-Longhorn audience
TraitClusterScore
IndulgenceJOY1.29
TraditionCONSERVATISM1.15
PatriotismCONSERVATISM1.09
Luxury OrientationPREMIUM1.09
Sports ActivityPOWER1.08
DIY MentalityTHRILL1.04

Worldwide distribution

Worldwide audience distribution share by country for LKA-Longhorn
CountryShare
Germany97.2%
Switzerland0.6%
Austria0.3%

See LKA-Longhorn audiences in other countries

More Night club audiences in Germany

Frequently asked questions

How many fans does LKA-Longhorn have in Germany?

LKA-Longhorn has an estimated audience of 432,067 people in Germany, concentrated in Baden-Württemberg and Bayern.

What is the gender split and age of LKA-Longhorn fans?

48.4% of LKA-Longhorn fans are female, 51.6% are male, with an average age of 38.8 years.

Which brands do LKA-Longhorn fans like most?

LKA-Longhorn fans show strongest brand affinity for Stradivarius (1.97×), KLIX (AM) (2.33×), and Israel (1.79×) over the country average.

Where do LKA-Longhorn fans live in Germany?

LKA-Longhorn fans in Germany are most concentrated in Baden-Württemberg (reach 324,051), Bayern (reach 30,859), and Hessen (reach 10,933). These three regions account for the largest share of the active audience.

What other brands do LKA-Longhorn fans also like?

Beyond LKA-Longhorn itself, the audience over-indexes on KLIX (AM) (2.33×), Israel (1.79×), Škoda Kodiaq (1.62×), and Volvo V60 (2.64×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for LKA-Longhorn. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.