LKA-Longhorn Audience in Germany

LKA-Longhorn has an estimated audience of 432,067 people in Germany. 48.4% are female, 51.6% are male, average age 38.8. Top regions: Baden-Württemberg, Bayern, Hessen. Top brand affinities: Stradivarius, KLIX (AM), Israel, Škoda Kodiaq, Volvo V60.
The average LKA-Longhorn fan in Germany is 38.8 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Hessen. Top brand affinities include Stradivarius, KLIX (AM), Israel, with strongest over-indexing on Stradivarius (1.97× the country average). Demographically, the LKA-Longhorn audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Indulgence, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: POI · Subtype: Night club
Demographics of LKA-Longhorn fans
| Metric | Value |
|---|---|
| Female | 48.4% |
| Male | 51.6% |
| Average age | 38.8 |
| Estimated audience size | 432,067 |
Audience persona
The typical LKA-Longhorn fan in Germany is balanced, around 38.8 years old, with strong Indulgence tendencies and a notable affinity for Stradivarius.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 324,051 | 13.49× |
| Bayern | 30,859 | 0.44× |
| Hessen | 10,933 | 0.33× |
| Nordrhein-Westfalen | 10,014 | 0.11× |
| Rheinland-Pfalz | 9,026 | 0.42× |
| Niedersachsen | 3,327 | 0.08× |
| Berlin | 2,565 | 0.13× |
| Saarland | 1,972 | 0.37× |
| Sachsen | 1,946 | 0.09× |
| Thüringen | 1,303 | 0.12× |
| Hamburg | 1,053 | 0.11× |
| Schleswig-Holstein | 834 | 0.05× |
| Brandenburg | 816 | 0.06× |
| Mecklenburg-Vorpommern | 605 | 0.07× |
| Sachsen-Anhalt | 468 | 0.04× |
| Bremen | 307 | 0.08× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stradivarius | 1.97× | Shopping |
| KLIX (AM) | 2.33× | Music & Radio |
| Israel | 1.79× | Travel & Leisure |
| Škoda Kodiaq | 1.62× | Cars & Mobility |
| Volvo V60 | 2.64× | Cars & Mobility |
| Golem | 1.76× | Technology & Electronics |
| Theocracy | 4.72× | Music & Radio |
| Coworking | 1.83× | Business & Career |
| Buddy – The Buddy Holly Story | 2.18× | Music & Radio |
| Keeper (password manager) | 1.81× | Technology & Electronics |
| Carrie (novel) | 2.39× | Literature |
| Zagreb | 1.61× | Travel & Leisure |
| Building insulation | 1.7× | Home & Garden |
| Chalkidiki | 1.64× | Travel & Leisure |
| Esra Erol | 2.12× | Movies & TV |
| Glashütte | 1.63× | Travel & Leisure |
| Phil Campbell (musician) | 1.86× | Music & Radio |
| Pantsuit | 2.35× | Fashion & Accessoires |
| The Equalizer | 1.74× | Movies & TV |
| Gender-neutral language | 1.88× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.29 |
| Tradition | CONSERVATISM | 1.15 |
| Patriotism | CONSERVATISM | 1.09 |
| Luxury Orientation | PREMIUM | 1.09 |
| Sports Activity | POWER | 1.08 |
| DIY Mentality | THRILL | 1.04 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 97.2% |
| Switzerland | 0.6% |
| Austria | 0.3% |
See LKA-Longhorn audiences in other countries
More Night club audiences in Germany
- Fabric (club) (3,604,750)
- KitKatClub (899,208)
- Soda Club Berlin (820,195)
- Ritter Butzke (663,459)
- Berghain (649,386)
Frequently asked questions
How many fans does LKA-Longhorn have in Germany?
LKA-Longhorn has an estimated audience of 432,067 people in Germany, concentrated in Baden-Württemberg and Bayern.
What is the gender split and age of LKA-Longhorn fans?
48.4% of LKA-Longhorn fans are female, 51.6% are male, with an average age of 38.8 years.
Which brands do LKA-Longhorn fans like most?
LKA-Longhorn fans show strongest brand affinity for Stradivarius (1.97×), KLIX (AM) (2.33×), and Israel (1.79×) over the country average.
Where do LKA-Longhorn fans live in Germany?
LKA-Longhorn fans in Germany are most concentrated in Baden-Württemberg (reach 324,051), Bayern (reach 30,859), and Hessen (reach 10,933). These three regions account for the largest share of the active audience.
What other brands do LKA-Longhorn fans also like?
Beyond LKA-Longhorn itself, the audience over-indexes on KLIX (AM) (2.33×), Israel (1.79×), Škoda Kodiaq (1.62×), and Volvo V60 (2.64×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for LKA-Longhorn. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.