Patty Audience in Germany
Patty has an estimated audience of 903,019 people in Germany. 50.1% are female, 49.9% are male, average age 31.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Burger King, Subway, Pizza Hut, Fast food, McDonald's.
The average Patty fan in Germany is 31.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Burger King, Subway, Pizza Hut, with strongest over-indexing on Burger King (8.34× the country average). Demographically, the Patty audience skews balanced with an average age of 31.7, and over-indexes on personality traits such as Community Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Dish
Demographics of Patty fans
| Metric | Value |
|---|---|
| Female | 50.1% |
| Male | 49.9% |
| Average age | 31.7 |
| Estimated audience size | 903,019 |
Audience persona
The typical Patty fan in Germany is balanced, around 31.7 years old, with strong Community Orientation tendencies and a notable affinity for Burger King.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 207,552 | 1.05× |
| Bayern | 155,728 | 1.07× |
| Baden-Württemberg | 137,495 | 1.12× |
| Niedersachsen | 95,020 | 1.08× |
| Hessen | 89,335 | 1.3× |
| Rheinland-Pfalz | 48,904 | 1.08× |
| Berlin | 43,019 | 1.07× |
| Sachsen | 40,966 | 0.92× |
| Schleswig-Holstein | 31,277 | 0.96× |
| Hamburg | 24,043 | 1.18× |
| Brandenburg | 23,277 | 0.83× |
| Thüringen | 20,978 | 0.91× |
| Sachsen-Anhalt | 19,774 | 0.85× |
| Mecklenburg-Vorpommern | 14,036 | 0.81× |
| Saarland | 8,809 | 0.79× |
| Bremen | 7,507 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Burger King | 8.34× | Food & Beverages |
| Subway | 7.62× | Food & Beverages |
| Pizza Hut | 13.29× | Food & Beverages |
| Fast food | 4.39× | Food & Beverages |
| McDonald's | 4.5× | Food & Beverages |
| Hermès | 3.44× | Fashion & Accessoires |
| Organic certification | 9.19× | Food & Beverages |
| Coca-Cola | 8.09× | Food & Beverages |
| FIFA World Cup | 2.12× | Sports |
| Soft drinks | 4.01× | Food & Beverages |
| Primark | 2.62× | Shopping |
| Harry Styles | 5.89× | Music & Radio |
| Sustainable energy | 2.78× | Home & Garden |
| Millie Bobby Brown | 3.71× | Movies & TV |
| Mobile payment | 5.01× | Business & Career |
| Pepsi | 11.06× | Food & Beverages |
| Manchester City F.C. | 3.27× | Sports |
| Nike | 2.31× | Fashion & Accessoires |
| Smart device | 3.88× | Technology & Electronics |
| UEFA Champions League | 1.64× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 2.34 |
| Sustainability | BALANCE | 2.01 |
| Career Orientation | POWER | 2.01 |
| Early Adopter Mentality | POWER | 1.84 |
| Sports Activity | POWER | 1.78 |
| Quality Awareness | PREMIUM | 1.75 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.3% |
| Brazil | 17.8% |
| Germany | 12.5% |
See Patty audiences in other countries
More Dish audiences in Germany
Frequently asked questions
How many fans does Patty have in Germany?
Patty has an estimated audience of 903,019 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Patty fans?
50.1% of Patty fans are female, 49.9% are male, with an average age of 31.7 years.
Which brands do Patty fans like most?
Patty fans show strongest brand affinity for Burger King (8.34×), Subway (7.62×), and Pizza Hut (13.29×) over the country average.
Where do Patty fans live in Germany?
Patty fans in Germany are most concentrated in Nordrhein-Westfalen (reach 207,552), Bayern (reach 155,728), and Baden-Württemberg (reach 137,495). These three regions account for the largest share of the active audience.
What other brands do Patty fans also like?
Beyond Patty itself, the audience over-indexes on Subway (7.62×), Pizza Hut (13.29×), Fast food (4.39×), and McDonald's (4.5×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Patty. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.