Pole dance Audience in Germany

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Pole dance has an estimated audience of 490,903 people in Germany. 64.1% are female, 35.9% are male, average age 34.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Pole Dance & Fitness, Acrobatics, Artistic gymnastics, Aerial dance, H&M.

The average Pole dance fan in Germany is 34.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Pole Dance & Fitness, Acrobatics, Artistic gymnastics, with strongest over-indexing on Pole Dance & Fitness (96.92× the country average). Demographically, the Pole dance audience skews more female with an average age of 34.2, and over-indexes on personality traits such as Sports Activity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Pole dance fans

Demographic split for Pole dance audience in Germany
MetricValue
Female64.1%
Male35.9%
Average age34.2
Estimated audience size490,903

Audience persona

The typical Pole dance fan in Germany is more female, around 34.2 years old, with strong Sports Activity tendencies and a notable affinity for Pole Dance & Fitness.

Top regions in Germany

Top regions ranked by reach for Pole dance in Germany
RegionReachAffinity
Nordrhein-Westfalen119,8781.12×
Bayern87,4671.11×
Baden-Württemberg77,6171.16×
Niedersachsen48,9531.03×
Hessen39,8301.06×
Berlin27,4981.25×
Sachsen24,6661.02×
Rheinland-Pfalz24,597
Schleswig-Holstein19,0951.08×
Brandenburg14,1650.93×
Hamburg11,8251.07×
Sachsen-Anhalt11,4070.9×
Thüringen9,9790.8×
Mecklenburg-Vorpommern7,1280.76×
Saarland5,6930.94×
Bremen3,2500.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pole dance audience
BrandAffinityCategory
Pole Dance & Fitness96.92×Sports
Acrobatics13.28×Sports
Artistic gymnastics7.49×Sports
Aerial dance14.88×Music & Radio
H&M1.57×Shopping
Lingerie2.17×Fashion & Accessoires
Millie Bobby Brown2.76×Movies & TV
Bikram Yoga5.44×Health
Summer vacation2.78×Travel & Leisure
Permanent makeup2.74×Beauty & Wellness
Stretching3.66×Sports
Primark1.8×Shopping
Outdoor enthusiast2.05×Sports
Deichmann1.55×Shopping
Leggings2.56×Fashion & Accessoires
Bikini2.43×Fashion & Accessoires
Gymnastics2.05×Sports
Brassiere2.67×Food & Beverages
Karma yoga4.35×Health
Dance1.58×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pole dance audience
TraitClusterScore
Sports ActivityPOWER1.88
Pet OwnershipJOY1.53
Early Adopter MentalityPOWER1.37
ExtroversionTHRILL1.33
SustainabilityBALANCE1.32
DIY MentalityTHRILL1.29

Worldwide distribution

Worldwide audience distribution share by country for Pole dance
CountryShare
United States20.0%
Italy9.8%
Brazil7.8%

See Pole dance audiences in other countries

More Sport audiences in Germany

Frequently asked questions

How many fans does Pole dance have in Germany?

Pole dance has an estimated audience of 490,903 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Pole dance fans?

64.1% of Pole dance fans are female, 35.9% are male, with an average age of 34.2 years.

Which brands do Pole dance fans like most?

Pole dance fans show strongest brand affinity for Pole Dance & Fitness (96.92×), Acrobatics (13.28×), and Artistic gymnastics (7.49×) over the country average.

Where do Pole dance fans live in Germany?

Pole dance fans in Germany are most concentrated in Nordrhein-Westfalen (reach 119,878), Bayern (reach 87,467), and Baden-Württemberg (reach 77,617). These three regions account for the largest share of the active audience.

What other brands do Pole dance fans also like?

Beyond Pole dance itself, the audience over-indexes on Acrobatics (13.28×), Artistic gymnastics (7.49×), Aerial dance (14.88×), and H&M (1.57×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Pole dance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.