Rascasse Audience Intelligence

Profit (economics) Audience in Germany

A data profile of the people who buy, follow and care about Profit (economics) in Germany — modelled from more than twelve digital signal sources. Profit (economics) has an estimated audience of 260,654 people in Germany.

#6600among Topic in Germany#1273in Business & Career

Profit (economics) fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Transfermarkt.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Transfermarkt, CHECK24, Nordsee, with strongest over-indexing on Transfermarkt (3.23× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Profit (economics) fan in Germany shows strong Individualism tendencies and a notable affinity for Transfermarkt.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Profit (economics) profile in Germany.

Audience size
261K
in Germany
Country rank
#19120
Topic in Germany
Fig. 01

Search interest · 12-month trend

+7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Profit (economics) fans

Fig. 02

Gender split

Demographic split for Profit (economics) audience in Germany
MetricValue
Estimated audience size260,654
Fig. 04

Worldwide distribution

1.8%

of the worldwide Profit (economics) audience comes from Germany.

Worldwide audience distribution share by country for Profit (economics)
CountryShare
United States16.2%
United Kingdom10.9%
Brazil4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Profit (economics) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Profit (economics) fans by region: top regions in Germany
#RegionReachAffinity×
01Niedersachsen~40K1.60×
02Thüringen~9K1.38×
03Baden-Württemberg~40K1.20×
04Hessen~20K1.15×
05Bayern~50K1.11×
06Berlin~10K1.08×
07Rheinland-Pfalz~10K1.03×
08Brandenburg~8K1.01×
09Bremen~2K0.92×
10Sachsen~10K0.90×
11Hamburg~5K0.90×
12Sachsen-Anhalt~6K0.89×
13Mecklenburg-Vorpommern~4K0.89×
14Nordrhein-Westfalen~50K0.88×
15Schleswig-Holstein~8K0.83×
16Saarland~2K0.77×
Fig. 06

Affinity by region

Affinity by region — Profit (economics), Germany
0.77×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Profit (economics) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Profit (economics) audience
#·InterestCategoryAffinity×
01FIT FOR FUNSports10.18×
02TefalHome & Garden8.90×
03HisenseTechnology & Electronics8.46×
04Frozen foodFood & Beverages7.12×
05AlltoursTravel & Leisure6.31×
06Mineral waterFood & Beverages5.68×
07NordseeFood & Beverages5.48×
08Non-alcoholic beverageFood & Beverages5.34×
09Risk managementBusiness & Career5.27×
10SweepstakesGames3.82×
11TV game showsMovies & TV3.29×
12TransfermarktSports3.23×
13Aral AGCars & Mobility3.09×
14CHECK24Business & Career3.01×
15PostbankBusiness & Career2.77×
16Garden furnitureHome & Garden2.52×
17TagesschauMovies & TV1.83×
18CommerzbankBusiness & Career1.69×
19DeichmannShopping1.67×
20Müller (company)Food & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Profit (economics) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Profit (economics) audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.69×
Convenience OrientationPREMIUM1.54×
IndulgenceJOY1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Profit (economics) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.73×
Sports ActivityPOWER0.79×
Healthy LifestyleBALANCE0.91×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Profit (economics). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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