Recreational fishing Audience in Germany
Recreational fishing has an estimated audience of 2,661,291 people in Germany. 30.8% are female, 69.2% are male, average age 36.7. Top brand affinities: Angling, Pokémon, IHF World Men's Handball Championship, Livemusic, Sportschau.
Top brand affinities include Angling, Pokémon, IHF World Men's Handball Championship, with strongest over-indexing on Angling (11.47× the country average). Demographically, the Recreational fishing audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Patriotism, Urban Lifestyle.
Category: Sports · Type: Topic
Demographics of Recreational fishing fans
| Metric | Value |
|---|---|
| Female | 30.8% |
| Male | 69.2% |
| Average age | 36.7 |
| Estimated audience size | 2,661,291 |
Audience persona
The typical Recreational fishing fan in Germany is more male, around 36.7 years old, with strong Patriotism tendencies and a notable affinity for Angling.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Angling | 11.47× | Sports |
| Pokémon | 4.63× | Games |
| IHF World Men's Handball Championship | 3.46× | Sports |
| Livemusic | 3.06× | Music & Radio |
| Sportschau | 1.98× | Sports |
| Scale model | 5.88× | Kids & Family |
| Spiegel Online | 1.56× | News |
| Fishing | 3.02× | Sports |
| Mountain biking | 2.86× | Sports |
| Non-fiction books | 3.4× | Literature |
| Solar panel | 3.01× | Home & Garden |
| Shih Tzu | 2.82× | Pets & Animals |
| Alpine skiing | 2.21× | Sports |
| Travel Blogger | 4.5× | Travel & Leisure |
| Labrador Retriever | 2.43× | Pets & Animals |
| House music | 1.88× | Music & Radio |
| Wood carving | 3.99× | Home & Garden |
| Tour de France | 3.67× | Sports |
| Car wash | 3.45× | Cars & Mobility |
| Modern architecture | 2.26× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.04 |
| Urban Lifestyle | OPEN | 1.46 |
| Travelling | THRILL | 1.43 |
| Career Orientation | POWER | 1.38 |
| Sports Activity | POWER | 1.34 |
| Sustainability | BALANCE | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.7% |
| Japan | 10.0% |
| Italy | 4.8% |
See Recreational fishing audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Recreational fishing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.