Recreational fishing Audience in Germany
Recreational fishing has an estimated audience of 2,661,291 people in Germany. 30.8% are female, 69.2% are male, average age 36.7. Top brand affinities: Gil Ofarim, Building insulation, Progressive rock, Staycation, Buddy – The Buddy Holly Story.
Top brand affinities include Gil Ofarim, Building insulation, Progressive rock, with strongest over-indexing on Gil Ofarim (2.05× the country average). Demographically, the Recreational fishing audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Patriotism, Urban Lifestyle.
Category: Sports · Type: Topic
Demographics of Recreational fishing fans
| Metric | Value |
|---|---|
| Female | 30.8% |
| Male | 69.2% |
| Average age | 36.7 |
| Estimated audience size | 2,661,291 |
Audience persona
The typical Recreational fishing fan in Germany is more male, around 36.7 years old, with strong Patriotism tendencies and a notable affinity for Gil Ofarim.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 2.05× | Music & Radio |
| Building insulation | 5.19× | Home & Garden |
| Progressive rock | 1.54× | Music & Radio |
| Staycation | 3.49× | Home & Garden |
| Buddy – The Buddy Holly Story | 4.4× | Music & Radio |
| Alaska | 3.16× | Travel & Leisure |
| Google Analytics | 2.16× | Internet & Social Media |
| Commercial mortgage | 1.58× | Business & Career |
| Icon (magazine) | 1.92× | Arts & Culture |
| Tuscany | 3.2× | Travel & Leisure |
| The Equalizer | 3.24× | Movies & TV |
| Gloria | 2.9× | Music & Radio |
| Golden Gate | 3.3× | Games |
| JDSU | 1.85× | Business & Career |
| Sailor | 2.72× | Travel & Leisure |
| Jura Mountains | 3.12× | Travel & Leisure |
| Minnesota | 3.22× | Travel & Leisure |
| Anton Hofreiter | 2.83× | Politics & Society |
| Phil Campbell (musician) | 2.39× | Music & Radio |
| Picnic | 1.68× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.04 |
| Urban Lifestyle | OPEN | 1.46 |
| Travelling | THRILL | 1.43 |
| Career Orientation | POWER | 1.38 |
| Sports Activity | POWER | 1.34 |
| Sustainability | BALANCE | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.7% |
| Japan | 10.0% |
| Italy | 4.8% |
See Recreational fishing audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Recreational fishing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.