Rascasse Audience Intelligence

SK Brann Audience in Germany

A data profile of the people who buy, follow and care about SK Brann in Germany — modelled from more than twelve digital signal sources. SK Brann has an estimated audience of 320,478 people in Germany.

#412among Soccer in Germany#265among Team in Germany#1311in Sports

The average SK Brann fan in Germany is 45.4 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Woodwind instrument, RC Lens, Brigitte Bardot, with strongest over-indexing on Woodwind instrument (11.38× the country average).

Demographically, the SK Brann audience skews balanced with an average age of 45.4, and over-indexes on personality traits such as Risk Appetite, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical SK Brann fan in Germany is balanced, around 45.4 years old, with strong Risk Appetite tendencies and a notable affinity for Woodwind instrument.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the SK Brann profile in Germany.

Audience size
320K
in Germany
Gender
45.8%♀
54.2% male
Age
45.4
average years
Country rank
#16529
Team in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of SK Brann fans

45.8% are female, 54.2% are male, average age 45.4.

Fig. 02

Gender split

45.8%
Female
54.2%
Male
Demographic split for SK Brann audience in Germany
MetricValue
Female45.8%
Male54.2%
Average age45.4
Estimated audience size320,478
Fig. 03

Age distribution

Ø 45.4
average years
Age distribution of the SK Brann audience in Germany
Age bracketShare%
16-1910%
20-2912%
30-3918%
40-4926%
50+34%
Fig. 04

Worldwide distribution

10.1%

of the worldwide SK Brann audience comes from Germany.

Worldwide audience distribution share by country for SK Brann
CountryShare
South Africa12.7%
Norway12.3%
Germany10.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the SK Brann audience in Germany is strongest.

Fig. 05

Top regions by affinity

SK Brann fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~70K1.73×
02Hamburg~10K1.35×
03Nordrhein-Westfalen~90K1.26×
04Hessen~30K1.18×
05Berlin~20K1.17×
06Bremen~3K1.17×
07Bayern~60K1.13×
08Rheinland-Pfalz~20K0.98×
09Schleswig-Holstein~10K0.94×
10Saarland~4K0.93×
11Niedersachsen~30K0.91×
12Mecklenburg-Vorpommern~5K0.83×
13Brandenburg~8K0.79×
14Thüringen~6K0.78×
15Sachsen~10K0.75×
16Sachsen-Anhalt~6K0.75×
Fig. 06

Affinity by region

Affinity by region — SK Brann, Germany
0.75×1.00×1.73×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the SK Brann audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for SK Brann audience
#·InterestCategoryAffinity×
01RC LensSports17.20×
02Woodwind instrumentMusic & Radio11.38×
03VfL Wolfsburg (Frauen)Sports9.22×
04Brigitte BardotMovies & TV5.87×
05Bachelor's degreeBusiness & Career3.62×
06OtakuLiterature2.55×
07Shih TzuPets & Animals2.14×
08British ShorthairPets & Animals2.04×
09Deutsch lernenBusiness & Career2.01×
10CarpentryHome & Garden1.99×
11BeaglePets & Animals1.98×
12Black catPets & Animals1.98×
13Yorkshire TerrierPets & Animals1.92×
14Siberian HuskyPets & Animals1.91×
15French BulldogPets & Animals1.89×
16Border ColliePets & Animals1.88×
17Labrador RetrieverPets & Animals1.85×
18BulldogPets & Animals1.85×
19PatioHome & Garden1.71×
20High schoolBusiness & Career1.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the SK Brann audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by SK Brann audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.29×
Family OrientationCONSERVATISM0.64×
Sports ActivityPOWER0.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by SK Brann audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.27×
Family OrientationCONSERVATISM0.64×
Risk AppetiteTHRILL1.29×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does SK Brann have in Germany?

SK Brann has an estimated audience of 320,478 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of SK Brann fans?

45.8% of SK Brann fans are female, 54.2% are male, with an average age of 45.4 years.

03

Which brands do SK Brann fans like most?

SK Brann fans show strongest brand affinity for Woodwind instrument (11.38×), RC Lens (17.2×), and Brigitte Bardot (5.87×) over the country average.

04

Where do SK Brann fans live in Germany?

SK Brann fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Baden-Württemberg (reach ~70K), and Bayern (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do SK Brann fans also like?

Beyond SK Brann itself, the audience over-indexes on RC Lens (17.2×), Brigitte Bardot (5.87×), Bachelor's degree (3.62×), and VfL Wolfsburg (Frauen) (9.22×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Germany

See SK Brann audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for SK Brann. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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