Slobodna Dalmacija Audience in Germany

Slobodna Dalmacija logo

Slobodna Dalmacija has an estimated audience of 1,653,907 people in Germany. 44.0% are female, 56.0% are male, average age 43.3. Top regions: Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities: Rossmann, Pillow, Justice, Jack White, Antoine Griezmann.

The average Slobodna Dalmacija fan in Germany is 43.3 years old, more male, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities include Rossmann, Pillow, Justice, with strongest over-indexing on Rossmann (1.63× the country average). Demographically, the Slobodna Dalmacija audience skews more male with an average age of 43.3, and over-indexes on personality traits such as Need for Security, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of Slobodna Dalmacija fans

Demographic split for Slobodna Dalmacija audience in Germany
MetricValue
Female44.0%
Male56.0%
Average age43.3
Estimated audience size1,653,907

Audience persona

The typical Slobodna Dalmacija fan in Germany is more male, around 43.3 years old, with strong Need for Security tendencies and a notable affinity for Rossmann.

Top regions in Germany

Top regions ranked by reach for Slobodna Dalmacija in Germany
RegionReachAffinity
Baden-Württemberg610,5922.71×
Bayern563,1712.12×
Nordrhein-Westfalen383,4461.06×
Hessen367,5222.92×
Berlin128,0851.73×
Rheinland-Pfalz117,5301.42×
Niedersachsen79,8470.5×
Schleswig-Holstein39,9640.67×
Hamburg35,7540.96×
Brandenburg14,9120.29×
Sachsen14,4830.18×
Mecklenburg-Vorpommern8,5940.27×
Bremen7,3960.52×
Saarland7,3080.36×
Thüringen7,0340.17×
Sachsen-Anhalt5,6620.13×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Slobodna Dalmacija audience
BrandAffinityCategory
Rossmann1.63×Shopping
Pillow1.84×Home & Garden
Justice4.06×Politics & Society
Jack White1.62×Movies & TV
Antoine Griezmann4.22×Sports
Lebanese cuisine1.61×Food & Beverages
UK garage1.68×Music & Radio
Leverage (TV series)1.88×Movies & TV
Life of Pi1.83×Movies & TV
Gulf Air1.74×Travel & Leisure
Brăila2.17×Travel & Leisure
Equinix1.92×Business & Career
Sears1.74×Shopping
Sanremo1.67×Travel & Leisure
Martha Higareda1.87×Movies & TV
iZombie1.55×Movies & TV
Quinny1.61×Kids & Family
Treviso1.63×Travel & Leisure
IPsec1.52×
Bugzy Malone1.59×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Slobodna Dalmacija audience
TraitClusterScore
Need for SecurityCONSERVATISM1.3
Price SensitivityPREMIUM1.17
Career OrientationPOWER1.07
Family OrientationCONSERVATISM1.06
SpiritualityBALANCE0.94
CreativityOPEN0.87

Worldwide distribution

Worldwide audience distribution share by country for Slobodna Dalmacija
CountryShare
Croatia54.4%
Germany11.6%
Bosnia and Herzegovina5.6%

See Slobodna Dalmacija audiences in other countries

More Newspaper audiences in Germany

Frequently asked questions

How many fans does Slobodna Dalmacija have in Germany?

Slobodna Dalmacija has an estimated audience of 1,653,907 people in Germany, concentrated in Baden-Württemberg and Bayern.

What is the gender split and age of Slobodna Dalmacija fans?

44.0% of Slobodna Dalmacija fans are female, 56.0% are male, with an average age of 43.3 years.

Which brands do Slobodna Dalmacija fans like most?

Slobodna Dalmacija fans show strongest brand affinity for Rossmann (1.63×), Pillow (1.84×), and Justice (4.06×) over the country average.

Where do Slobodna Dalmacija fans live in Germany?

Slobodna Dalmacija fans in Germany are most concentrated in Baden-Württemberg (reach 610,592), Bayern (reach 563,171), and Nordrhein-Westfalen (reach 383,446). These three regions account for the largest share of the active audience.

What other brands do Slobodna Dalmacija fans also like?

Beyond Slobodna Dalmacija itself, the audience over-indexes on Pillow (1.84×), Justice (4.06×), Jack White (1.62×), and Antoine Griezmann (4.22×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Slobodna Dalmacija. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.