Rascasse Audience Intelligence

Solar thermal collector Audience in Germany

A data profile of the people who buy, follow and care about Solar thermal collector in Germany — modelled from more than twelve digital signal sources. Solar thermal collector has an estimated audience of 786,471 people in Germany.

#3630among Topic in Germany#502in Home & Garden

The average Solar thermal collector fan in Germany is 46.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tagesschau, Photovoltaic system, Photovoltaics, with strongest over-indexing on Tagesschau (4.47× the country average).

Demographically, the Solar thermal collector audience skews more male with an average age of 46.4, and over-indexes on personality traits such as Sustainability, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Solar thermal collector fan in Germany is more male, around 46.4 years old, with strong Sustainability tendencies and a notable affinity for Tagesschau.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Solar thermal collector profile in Germany.

Audience size
786K
in Germany
Gender
38.7%♀
61.3% male
Age
46.4
average years
Country rank
#8010
Topic in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Solar thermal collector fans

38.7% are female, 61.3% are male, average age 46.4.

Fig. 02

Gender split

38.7%
Female
61.3%
Male
Demographic split for Solar thermal collector audience in Germany
MetricValue
Female38.7%
Male61.3%
Average age46.4
Estimated audience size786,471
Fig. 03

Age distribution

Ø 46.4
average years
Age distribution of the Solar thermal collector audience in Germany
Age bracketShare%
16-196%
20-2911%
30-3921%
40-4928%
50+35%
Fig. 04

Worldwide distribution

4.8%

of the worldwide Solar thermal collector audience comes from Germany.

Worldwide audience distribution share by country for Solar thermal collector
CountryShare
United States30.7%
Australia7.5%
Italy6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Solar thermal collector audience in Germany is strongest.

Fig. 05

Top regions by affinity

Solar thermal collector fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~30K1.59×
02Niedersachsen~90K1.21×
03Brandenburg~30K1.10×
04Sachsen~40K1.07×
05Bayern~100K1.02×
06Bremen~7K1.02×
07Baden-Württemberg~100K1.01×
08Thüringen~20K0.98×
09Mecklenburg-Vorpommern~10K0.97×
10Saarland~9K0.97×
11Rheinland-Pfalz~40K0.96×
12Schleswig-Holstein~30K0.94×
13Nordrhein-Westfalen~200K0.93×
14Hessen~50K0.85×
15Berlin~30K0.81×
16Hamburg~10K0.81×
Fig. 06

Affinity by region

Affinity by region — Solar thermal collector, Germany
0.81×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Solar thermal collector audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Solar thermal collector audience
#·InterestCategoryAffinity×
01Solar water heatingHome & Garden17.17×
02Eric TrumpPolitics & Society15.15×
03Solar inverterHome & Garden10.64×
04Photovoltaic systemHome & Garden8.13×
05Solar cellHome & Garden7.85×
06Wind powerHome & Garden6.85×
07PhotovoltaicsHome & Garden5.73×
08Heat pumpHome & Garden5.29×
09TagesschauMovies & TV4.47×
10Solar panelHome & Garden4.18×
11Solar energyHome & Garden3.16×
12BalkonkraftwerkHome & Garden3.04×
13FRITZ!BoxTechnology & Electronics2.91×
14Solar powerHome & Garden2.85×
15Efficient energy useTechnology & Electronics2.61×
16Renewable energyBusiness & Career2.33×
17Obi (store)Shopping1.78×
18GardenHome & Garden1.74×
19CultureLiterature1.67×
20BildNews1.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Solar thermal collector audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Solar thermal collector audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.88×
Need for SecurityCONSERVATISM1.80×
PatriotismCONSERVATISM1.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Solar thermal collector audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.88×
Design AffinityPREMIUM0.96×
TraditionCONSERVATISM1.01×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Solar thermal collector have in Germany?

Solar thermal collector has an estimated audience of 786,471 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Solar thermal collector fans?

38.7% of Solar thermal collector fans are female, 61.3% are male, with an average age of 46.4 years.

03

Which brands do Solar thermal collector fans like most?

Solar thermal collector fans show strongest brand affinity for Tagesschau (4.47×), Photovoltaic system (8.13×), and Photovoltaics (5.73×) over the country average.

04

Where do Solar thermal collector fans live in Germany?

Solar thermal collector fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Solar thermal collector fans also like?

Beyond Solar thermal collector itself, the audience over-indexes on Photovoltaic system (8.13×), Photovoltaics (5.73×), Solar cell (7.85×), and Solar inverter (10.64×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in Germany

See Solar thermal collector audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Solar thermal collector. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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