Rascasse Audience Intelligence

S.S. Lazio Audience in Germany

A data profile of the people who buy, follow and care about S.S. Lazio in Germany — modelled from more than twelve digital signal sources. S.S. Lazio has an estimated audience of 549,947 people in Germany.

#273among Soccer in Germany#151among Team in Germany#847in Sports

The average S.S. Lazio fan in Germany is 29.9 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include FC Nantes, Albania national football team, Bologna F.C. 1909, with strongest over-indexing on FC Nantes (56.31× the country average).

Demographically, the S.S. Lazio audience skews more male with an average age of 29.9, and over-indexes on personality traits such as Individualism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical S.S. Lazio fan in Germany is more male, around 29.9 years old, with strong Individualism tendencies and a notable affinity for FC Nantes.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the S.S. Lazio profile in Germany.

Audience size
550K
in Germany
Gender
22.3%♀
77.7% male
Age
29.9
average years
Country rank
#10872
Team in Germany
Fig. 01

Search interest · 12-month trend

-42%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of S.S. Lazio fans

22.3% are female, 77.7% are male, average age 29.9.

Fig. 02

Gender split

22.3%
Female
77.7%
Male
Demographic split for S.S. Lazio audience in Germany
MetricValue
Female22.3%
Male77.7%
Average age29.9
Estimated audience size549,947
Fig. 03

Age distribution

Ø 29.9
average years
Age distribution of the S.S. Lazio audience in Germany
Age bracketShare%
16-1947%
20-2921%
30-3914%
40-4912%
50+6%
Fig. 04

Worldwide distribution

3.2%

of the worldwide S.S. Lazio audience comes from Germany.

Worldwide audience distribution share by country for S.S. Lazio
CountryShare
Italy47.8%
Brazil5.5%
United States3.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the S.S. Lazio audience in Germany is strongest.

Fig. 05

Top regions by affinity

S.S. Lazio fans by region: top regions in Germany
#RegionReachAffinity×
01Mecklenburg-Vorpommern~20K1.91×
02Hamburg~10K1.19×
03Baden-Württemberg~90K1.16×
04Hessen~50K1.16×
05Nordrhein-Westfalen~100K1.10×
06Bayern~90K1.01×
07Saarland~7K1.01×
08Sachsen~30K0.97×
09Berlin~20K0.96×
10Bremen~4K0.94×
11Schleswig-Holstein~20K0.93×
12Rheinland-Pfalz~20K0.89×
13Niedersachsen~50K0.87×
14Brandenburg~10K0.78×
15Sachsen-Anhalt~10K0.72×
16Thüringen~10K0.67×
Fig. 06

Affinity by region

Affinity by region — S.S. Lazio, Germany
0.67×1.00×1.91×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the S.S. Lazio audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for S.S. Lazio audience
#·InterestCategoryAffinity×
01FC NantesSports56.31×
02RonaldoSports37.99×
03Bologna F.C. 1909Sports37.50×
04Albania national football teamSports27.50×
05Sunderland A.F.C.Sports25.10×
06BackyardHome & Garden11.11×
07Kayak fishingSports10.83×
081. FC MagdeburgSports9.39×
09For sale by ownerHome & Garden8.20×
10LandscapingHome & Garden7.89×
11Birthday GiftsKids & Family7.58×
12Vincent KompanySports7.25×
13Landscape designBusiness & Career7.04×
14Persian catPets & Animals6.99×
15Siamese catPets & Animals6.88×
16Maltese (dog)Pets & Animals6.26×
17Unique GiftsShopping5.81×
18Pomeranian (dog)Pets & Animals5.75×
19Der TagesspiegelNews5.00×
20TransfermarktSports4.16×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the S.S. Lazio audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by S.S. Lazio audience · What stands out
TraitClusterDeviationScore
IndividualismJOY2.31×
Convenience OrientationPREMIUM2.17×
MindfulnessBALANCE1.88×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by S.S. Lazio audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.57×
Community OrientationOPEN0.63×
CreativityOPEN0.65×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does S.S. Lazio have in Germany?

S.S. Lazio has an estimated audience of 549,947 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of S.S. Lazio fans?

22.3% of S.S. Lazio fans are female, 77.7% are male, with an average age of 29.9 years.

03

Which brands do S.S. Lazio fans like most?

S.S. Lazio fans show strongest brand affinity for FC Nantes (56.31×), Albania national football team (27.5×), and Bologna F.C. 1909 (37.5×) over the country average.

04

Where do S.S. Lazio fans live in Germany?

S.S. Lazio fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do S.S. Lazio fans also like?

Beyond S.S. Lazio itself, the audience over-indexes on Albania national football team (27.5×), Bologna F.C. 1909 (37.5×), Backyard (11.11×), and Landscaping (7.89×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Germany

See S.S. Lazio audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for S.S. Lazio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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