Rascasse Audience Intelligence

Stitch (textile arts) Audience in Germany

A data profile of the people who buy, follow and care about Stitch (textile arts) in Germany — modelled from more than twelve digital signal sources. Stitch (textile arts) has an estimated audience of 247,172 people in Germany.

#6763among Topic in Germany#898in Fashion & Accessoires

The average Stitch (textile arts) fan in Germany is 47.5 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Hessen.

Top brand affinities include Sewing machine, Knitting, Sewing, with strongest over-indexing on Sewing machine (15.59× the country average).

Demographically, the Stitch (textile arts) audience skews more female with an average age of 47.5, and over-indexes on personality traits such as Creativity, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.

The typical Stitch (textile arts) fan in Germany is more female, around 47.5 years old, with strong Creativity tendencies and a notable affinity for Sewing machine.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stitch (textile arts) profile in Germany.

Audience size
247K
in Germany
Gender
91.4%♀
8.6% male
Age
47.5
average years
Country rank
#19803
Topic in Germany
Fig. 01

Search interest · 12-month trend

-66%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stitch (textile arts) fans

91.4% are female, 8.6% are male, average age 47.5.

Fig. 02

Gender split

91.4%
Female
8.6%
Male
Demographic split for Stitch (textile arts) audience in Germany
MetricValue
Female91.4%
Male8.6%
Average age47.5
Estimated audience size247,172
Fig. 03

Age distribution

Ø 47.5
average years
Age distribution of the Stitch (textile arts) audience in Germany
Age bracketShare%
16-193%
20-2911%
30-3921%
40-4929%
50+36%
Fig. 04

Worldwide distribution

3.3%

of the worldwide Stitch (textile arts) audience comes from Germany.

Worldwide audience distribution share by country for Stitch (textile arts)
CountryShare
United States30.6%
United Kingdom9.6%
France4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stitch (textile arts) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Stitch (textile arts) fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~6K1.05×
02Niedersachsen~20K1.01×
03Hessen~20K1.01×
04Nordrhein-Westfalen~50K1.00×
05Bremen0.00×
06Sachsen0.00×
07Baden-Württemberg0.00×
08Bayern0.00×
09Schleswig-Holstein0.00×
10Brandenburg0.00×
11Rheinland-Pfalz0.00×
12Berlin0.00×
Fig. 06

Affinity by region

Affinity by region — Stitch (textile arts), Germany
1.00×1.00×1.05×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Stitch (textile arts) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Stitch (textile arts) audience
#·InterestCategoryAffinity×
01Fur clothingFashion & Accessoires24.72×
02Königreich der StoffeKids & Family19.51×
03Machine embroideryHome & Garden17.09×
04Sewing machineHome & Garden15.59×
05My Little PonyKids & Family10.91×
06KnittingHome & Garden10.06×
07SewingHome & Garden9.02×
08Michael Patrick KellyMusic & Radio6.21×
09Children's literatureLiterature4.53×
10Ulla PopkenFashion & Accessoires4.03×
11Picture bookLiterature3.83×
12TraditionPolitics & Society3.80×
13Ernsting's familyShopping3.56×
14EtsyFashion & Accessoires3.49×
15QVCMovies & TV3.27×
16TchiboShopping3.00×
17Netto Marken-DiscountShopping2.56×
18Do it yourself (DIY)Home & Garden1.99×
19TagesschauMovies & TV1.97×
20PetsPets & Animals1.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Stitch (textile arts) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Stitch (textile arts) audience · What stands out
TraitClusterDeviationScore
CreativityOPEN3.68×
TraditionCONSERVATISM1.84×
Pet OwnershipJOY1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Stitch (textile arts) audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.64×
Luxury OrientationPREMIUM0.73×
Social Media UsageJOY0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Stitch (textile arts) have in Germany?

Stitch (textile arts) has an estimated audience of 247,172 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

02

What is the gender split and age of Stitch (textile arts) fans?

91.4% of Stitch (textile arts) fans are female, 8.6% are male, with an average age of 47.5 years.

03

Which brands do Stitch (textile arts) fans like most?

Stitch (textile arts) fans show strongest brand affinity for Sewing machine (15.59×), Knitting (10.06×), and Sewing (9.02×) over the country average.

04

Where do Stitch (textile arts) fans live in Germany?

Stitch (textile arts) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Niedersachsen (reach ~20K), and Hessen (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Stitch (textile arts) fans also like?

Beyond Stitch (textile arts) itself, the audience over-indexes on Knitting (10.06×), Sewing (9.02×), Fur clothing (24.72×), and Machine embroidery (17.09×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in Germany

See Stitch (textile arts) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Stitch (textile arts). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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