Strasbourg Audience in Germany

Strasbourg has an estimated audience of 1,236,016 people in Germany. 49.6% are female, 50.4% are male, average age 43.6. Top regions: Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities: Barry Gibb, Satire, spicy food, German television comedy, Western Union.

The average Strasbourg fan in Germany is 43.6 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities include Barry Gibb, Satire, spicy food, with strongest over-indexing on Barry Gibb (26.25× the country average). Demographically, the Strasbourg audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Strasbourg fans

Demographic split for Strasbourg audience in Germany
MetricValue
Female49.6%
Male50.4%
Average age43.6
Estimated audience size1,236,016

Audience persona

The typical Strasbourg fan in Germany is balanced, around 43.6 years old, with strong Patriotism tendencies and a notable affinity for Barry Gibb.

Top regions in Germany

Top regions ranked by reach for Strasbourg in Germany
RegionReachAffinity
Baden-Württemberg601,2943.57×
Bayern246,8801.24×
Nordrhein-Westfalen206,2180.76×
Hessen163,6051.74×
Rheinland-Pfalz136,3412.2×
Niedersachsen62,8980.52×
Berlin42,4180.77×
Sachsen30,1630.5×
Saarland24,8321.64×
Schleswig-Holstein17,8480.4×
Hamburg16,0050.57×
Thüringen15,8020.5×
Brandenburg15,1610.4×
Sachsen-Anhalt12,5850.39×
Mecklenburg-Vorpommern7,7070.33×
Bremen5,0080.47×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Strasbourg audience
BrandAffinityCategory
Barry Gibb26.25×Music & Radio
Satire8.81×Literature
spicy food11.89×Food & Beverages
German television comedy7.7×Movies & TV
Western Union5.4×Business & Career
Allgäu7.27×Travel & Leisure
Tagesschau2.36×Movies & TV
Felix Baumgartner5.56×Sports
VfB Stuttgart3.24×Sports
Country rap5.97×Music & Radio
Lake Constance8.39×Travel & Leisure
Real property4.48×Home & Garden
Pets1.76×Pets & Animals
Vacations2.53×Travel & Leisure
Westdeutscher Rundfunk3.25×Movies & TV
Self care2.95×Health
Deutsche Bahn1.96×Cars & Mobility
Der Tagesspiegel3.02×News
Automobiles1.72×Cars & Mobility
Vacation rental3.51×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Strasbourg audience
TraitClusterScore
PatriotismCONSERVATISM1.54
Community OrientationOPEN1.46
TraditionCONSERVATISM1.44
IndulgenceJOY1.43
SpiritualityBALANCE1.42
Pet OwnershipJOY1.36

Worldwide distribution

Worldwide audience distribution share by country for Strasbourg
CountryShare
France15.2%
Italy12.5%
Mexico9.2%

See Strasbourg audiences in other countries

More City audiences in Germany

Frequently asked questions

How many fans does Strasbourg have in Germany?

Strasbourg has an estimated audience of 1,236,016 people in Germany, concentrated in Baden-Württemberg and Bayern.

What is the gender split and age of Strasbourg fans?

49.6% of Strasbourg fans are female, 50.4% are male, with an average age of 43.6 years.

Which brands do Strasbourg fans like most?

Strasbourg fans show strongest brand affinity for Barry Gibb (26.25×), Satire (8.81×), and spicy food (11.89×) over the country average.

Where do Strasbourg fans live in Germany?

Strasbourg fans in Germany are most concentrated in Baden-Württemberg (reach 601,294), Bayern (reach 246,880), and Nordrhein-Westfalen (reach 206,218). These three regions account for the largest share of the active audience.

What other brands do Strasbourg fans also like?

Beyond Strasbourg itself, the audience over-indexes on Satire (8.81×), spicy food (11.89×), German television comedy (7.7×), and Western Union (5.4×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Strasbourg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.