A data profile of the people who buy, follow and care about Strasbourg in Germany — modelled from more than twelve digital signal sources. Strasbourg has an estimated audience of 1,236,016 people in Germany.
The average Strasbourg fan in Germany is 43.6 years old, balanced, and lives primarily in Baden-Württemberg.
The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen.
Top brand affinities include Barry Gibb, Tagesschau, Family, with strongest over-indexing on Barry Gibb (47.98× the country average).
Demographically, the Strasbourg audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Spirituality, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Strasbourg fan in Germany is balanced, around 43.6 years old, with strong Spirituality tendencies and a notable affinity for Barry Gibb.
The key figures that characterise the Strasbourg profile in Germany.
49.6% are female, 50.4% are male, average age 43.6.
| Metric | Value |
|---|---|
| Female | 49.6% |
| Male | 50.4% |
| Average age | 43.6 |
| Estimated audience size | 1,236,016 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 17% | |
| 30-39 | 22% | |
| 40-49 | 25% | |
| 50+ | 27% |
Where the Strasbourg audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~700K | 3.93× | |
| 02 | Rheinland-Pfalz | ~100K | 2.03× | |
| 03 | Hessen | ~200K | 1.60× | |
| 04 | Saarland | ~20K | 1.58× | |
| 05 | Bayern | ~200K | 1.17× | |
| 06 | Nordrhein-Westfalen | ~200K | 0.76× | |
| 07 | Berlin | ~40K | 0.69× | |
| 08 | Thüringen | ~20K | 0.58× | |
| 09 | Hamburg | ~20K | 0.57× | |
| 10 | Niedersachsen | ~70K | 0.56× | |
| 11 | Sachsen | ~30K | 0.54× | |
| 12 | Bremen | ~6K | 0.53× | |
| 13 | Schleswig-Holstein | ~20K | 0.45× | |
| 14 | Brandenburg | ~20K | 0.45× | |
| 15 | Sachsen-Anhalt | ~10K | 0.45× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.40× |
The strongest cross-interests of the Strasbourg audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Barry Gibb | Music & Radio | 47.98× | ||
| 02 | spicy food | Food & Beverages | 7.95× | ||
| 03 | Black Forest | Travel & Leisure | 4.45× | ||
| 04 | Political science | Business & Career | 3.57× | ||
| 05 | Tagesschau | Movies & TV | 3.28× | ||
| 06 | Der Tagesspiegel | News | 3.11× | ||
| 07 | Satire | Literature | 3.03× | ||
| 08 | VfB Stuttgart | Sports | 2.76× | ||
| 09 | Focus | News | 2.62× | ||
| 10 | Vacations | Travel & Leisure | 2.40× | ||
| 11 | Family | Kids & Family | 2.35× | ||
| 12 | Tattoos | Fashion & Accessoires | 2.23× | ||
| 13 | Deutsche Bahn | Cars & Mobility | 2.21× | ||
| 14 | Desserts | Food & Beverages | 2.15× | ||
| 15 | Technology & Electronics | 2.11× | |||
| 16 | Nature | Home & Garden | 2.09× | ||
| 17 | Müller (company) | Food & Beverages | 1.75× | ||
| 18 | Politics | Politics & Society | 1.69× | ||
| 19 | Netto Marken-Discount | Shopping | 1.57× | ||
| 20 | Germany | Travel & Leisure | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.87× | |
| Community Orientation | OPEN | 1.66× | |
| Patriotism | CONSERVATISM | 1.62× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.73× | |
| Price Sensitivity | PREMIUM | 0.75× | |
| Luxury Orientation | PREMIUM | 0.75× |
Strasbourg has an estimated audience of 1,236,016 people in Germany, concentrated in Baden-Württemberg and Bayern.
49.6% of Strasbourg fans are female, 50.4% are male, with an average age of 43.6 years.
Strasbourg fans show strongest brand affinity for Barry Gibb (47.98×), Tagesschau (3.28×), and Family (2.35×) over the country average.
Strasbourg fans in Germany are most concentrated in Baden-Württemberg (reach ~700K), Bayern (reach ~200K), and Nordrhein-Westfalen (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Strasbourg itself, the audience over-indexes on Tagesschau (3.28×), Family (2.35×), spicy food (7.95×), and VfB Stuttgart (2.76×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Strasbourg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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