Rascasse Audience Intelligence

Strasbourg Audience in Germany

A data profile of the people who buy, follow and care about Strasbourg in Germany — modelled from more than twelve digital signal sources. Strasbourg has an estimated audience of 1,236,016 people in Germany.

The average Strasbourg fan in Germany is 43.6 years old, balanced, and lives primarily in Baden-Württemberg.

The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen.

Top brand affinities include Barry Gibb, Tagesschau, Family, with strongest over-indexing on Barry Gibb (47.98× the country average).

Demographically, the Strasbourg audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Spirituality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Strasbourg fan in Germany is balanced, around 43.6 years old, with strong Spirituality tendencies and a notable affinity for Barry Gibb.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Strasbourg profile in Germany.

Audience size
1.2M
in Germany
Gender
49.6%
50.4% male
Age
43.6
average years
Country rank
#5356
POI in Germany
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Strasbourg fans

49.6% are female, 50.4% are male, average age 43.6.

Fig. 02

Gender split

49.6%
Female
50.4%
Male
Demographic split for Strasbourg audience in Germany
MetricValue
Female49.6%
Male50.4%
Average age43.6
Estimated audience size1,236,016
Fig. 03

Age distribution

Ø 43.6
average years
Age distribution of the Strasbourg audience in Germany
Age bracketShare%
16-198%
20-2917%
30-3922%
40-4925%
50+27%
Fig. 04

Worldwide distribution

4.6%

of the worldwide Strasbourg audience comes from Germany.

Worldwide audience distribution share by country for Strasbourg
CountryShare
France15.2%
Italy12.5%
Mexico9.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Strasbourg audience in Germany is strongest.

Fig. 05

Top regions by affinity

Strasbourg fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~700K3.93×
02Rheinland-Pfalz~100K2.03×
03Hessen~200K1.60×
04Saarland~20K1.58×
05Bayern~200K1.17×
06Nordrhein-Westfalen~200K0.76×
07Berlin~40K0.69×
08Thüringen~20K0.58×
09Hamburg~20K0.57×
10Niedersachsen~70K0.56×
11Sachsen~30K0.54×
12Bremen~6K0.53×
13Schleswig-Holstein~20K0.45×
14Brandenburg~20K0.45×
15Sachsen-Anhalt~10K0.45×
16Mecklenburg-Vorpommern~10K0.40×
Fig. 06

Affinity by region

Affinity by region — Strasbourg, Germany
0.40×1.00×3.93×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Strasbourg audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Strasbourg audience
#·InterestCategoryAffinity×
01Barry GibbMusic & Radio47.98×
02spicy foodFood & Beverages7.95×
03Black ForestTravel & Leisure4.45×
04Political scienceBusiness & Career3.57×
05TagesschauMovies & TV3.28×
06Der TagesspiegelNews3.11×
07SatireLiterature3.03×
08VfB StuttgartSports2.76×
09FocusNews2.62×
10VacationsTravel & Leisure2.40×
11FamilyKids & Family2.35×
12TattoosFashion & Accessoires2.23×
13Deutsche BahnCars & Mobility2.21×
14DessertsFood & Beverages2.15×
15EmailTechnology & Electronics2.11×
16NatureHome & Garden2.09×
17Müller (company)Food & Beverages1.75×
18PoliticsPolitics & Society1.69×
19Netto Marken-DiscountShopping1.57×
20GermanyTravel & Leisure1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Strasbourg audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Strasbourg audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.87×
Community OrientationOPEN1.66×
PatriotismCONSERVATISM1.62×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Strasbourg audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.73×
Price SensitivityPREMIUM0.75×
Luxury OrientationPREMIUM0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Strasbourg have in Germany?

Strasbourg has an estimated audience of 1,236,016 people in Germany, concentrated in Baden-Württemberg and Bayern.

02

What is the gender split and age of Strasbourg fans?

49.6% of Strasbourg fans are female, 50.4% are male, with an average age of 43.6 years.

03

Which brands do Strasbourg fans like most?

Strasbourg fans show strongest brand affinity for Barry Gibb (47.98×), Tagesschau (3.28×), and Family (2.35×) over the country average.

04

Where do Strasbourg fans live in Germany?

Strasbourg fans in Germany are most concentrated in Baden-Württemberg (reach ~700K), Bayern (reach ~200K), and Nordrhein-Westfalen (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Strasbourg fans also like?

Beyond Strasbourg itself, the audience over-indexes on Tagesschau (3.28×), Family (2.35×), spicy food (7.95×), and VfB Stuttgart (2.76×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Strasbourg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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