Strasbourg Audience in Germany
Strasbourg has an estimated audience of 1,236,016 people in Germany. 49.6% are female, 50.4% are male, average age 43.6. Top regions: Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities: Nuts (film), Stradivarius, Unique Gifts, KLIX (AM), Urban horticulture.
The average Strasbourg fan in Germany is 43.6 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities include Nuts (film), Stradivarius, Unique Gifts, with strongest over-indexing on Nuts (film) (6.74× the country average). Demographically, the Strasbourg audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Strasbourg fans
| Metric | Value |
|---|---|
| Female | 49.6% |
| Male | 50.4% |
| Average age | 43.6 |
| Estimated audience size | 1,236,016 |
Audience persona
The typical Strasbourg fan in Germany is balanced, around 43.6 years old, with strong Patriotism tendencies and a notable affinity for Nuts (film).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 601,294 | 3.57× |
| Bayern | 246,880 | 1.24× |
| Nordrhein-Westfalen | 206,218 | 0.76× |
| Hessen | 163,605 | 1.74× |
| Rheinland-Pfalz | 136,341 | 2.2× |
| Niedersachsen | 62,898 | 0.52× |
| Berlin | 42,418 | 0.77× |
| Sachsen | 30,163 | 0.5× |
| Saarland | 24,832 | 1.64× |
| Schleswig-Holstein | 17,848 | 0.4× |
| Hamburg | 16,005 | 0.57× |
| Thüringen | 15,802 | 0.5× |
| Brandenburg | 15,161 | 0.4× |
| Sachsen-Anhalt | 12,585 | 0.39× |
| Mecklenburg-Vorpommern | 7,707 | 0.33× |
| Bremen | 5,008 | 0.47× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nuts (film) | 6.74× | Movies & TV |
| Stradivarius | 1.97× | Shopping |
| Unique Gifts | 1.6× | Shopping |
| KLIX (AM) | 2.63× | Music & Radio |
| Urban horticulture | 1.57× | Home & Garden |
| Christmas Gift | 1.51× | Kids & Family |
| Este, Veneto | 2.16× | Travel & Leisure |
| Hakone, Kanagawa | 5.55× | Travel & Leisure |
| Snow White (Fables) | 1.76× | Literature |
| Esra Erol | 4.3× | Movies & TV |
| Corona (band) | 1.82× | Music & Radio |
| Laneige | 4.19× | Beauty & Wellness |
| Kodi (software) | 1.92× | Technology & Electronics |
| Medieval fantasy | 6.28× | Literature |
| Faun (band) | 2.49× | Music & Radio |
| Solo climbing | 2.14× | Sports |
| Hobby Lobby | 3.67× | Home & Garden |
| Samanyolu Haber | 2.36× | Movies & TV |
| Parma | 2.93× | Travel & Leisure |
| Eco Friendly Living | 1.9× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.54 |
| Community Orientation | OPEN | 1.46 |
| Tradition | CONSERVATISM | 1.44 |
| Indulgence | JOY | 1.43 |
| Spirituality | BALANCE | 1.42 |
| Pet Ownership | JOY | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 15.2% |
| Italy | 12.5% |
| Mexico | 9.2% |
See Strasbourg audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Strasbourg have in Germany?
Strasbourg has an estimated audience of 1,236,016 people in Germany, concentrated in Baden-Württemberg and Bayern.
What is the gender split and age of Strasbourg fans?
49.6% of Strasbourg fans are female, 50.4% are male, with an average age of 43.6 years.
Which brands do Strasbourg fans like most?
Strasbourg fans show strongest brand affinity for Nuts (film) (6.74×), Stradivarius (1.97×), and Unique Gifts (1.6×) over the country average.
Where do Strasbourg fans live in Germany?
Strasbourg fans in Germany are most concentrated in Baden-Württemberg (reach 601,294), Bayern (reach 246,880), and Nordrhein-Westfalen (reach 206,218). These three regions account for the largest share of the active audience.
What other brands do Strasbourg fans also like?
Beyond Strasbourg itself, the audience over-indexes on Stradivarius (1.97×), Unique Gifts (1.6×), KLIX (AM) (2.63×), and Urban horticulture (1.57×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Strasbourg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.