Tanzania Audience in Germany
Tanzania has an estimated audience of 776,301 people in Germany. 50.1% are female, 49.9% are male, average age 39.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Zanzibar, Kitchen garden, Satire, DatPiff, ICloud.
The average Tanzania fan in Germany is 39.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Zanzibar, Kitchen garden, Satire, with strongest over-indexing on Zanzibar (27.66× the country average). Demographically, the Tanzania audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Travelling, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Country
Demographics of Tanzania fans
| Metric | Value |
|---|---|
| Female | 50.1% |
| Male | 49.9% |
| Average age | 39.3 |
| Estimated audience size | 776,301 |
Audience persona
The typical Tanzania fan in Germany is balanced, around 39.3 years old, with strong Travelling tendencies and a notable affinity for Zanzibar.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 192,020 | 1.13× |
| Bayern | 153,718 | 1.23× |
| Baden-Württemberg | 131,616 | 1.24× |
| Niedersachsen | 79,546 | 1.06× |
| Hessen | 70,712 | 1.2× |
| Rheinland-Pfalz | 40,487 | 1.04× |
| Sachsen | 37,842 | 0.99× |
| Berlin | 35,913 | 1.03× |
| Schleswig-Holstein | 29,464 | 1.06× |
| Brandenburg | 20,280 | 0.84× |
| Hamburg | 19,846 | 1.13× |
| Thüringen | 16,487 | 0.83× |
| Sachsen-Anhalt | 16,046 | 0.8× |
| Mecklenburg-Vorpommern | 11,367 | 0.77× |
| Saarland | 7,348 | 0.77× |
| Bremen | 5,814 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Zanzibar | 27.66× | Travel & Leisure |
| Kitchen garden | 22.14× | Home & Garden |
| Satire | 6.61× | Literature |
| DatPiff | 42.6× | Music & Radio |
| ICloud | 5.89× | Technology & Electronics |
| Safari lodge | 22.5× | Travel & Leisure |
| Google Maps | 2.87× | Internet & Social Media |
| Allgäu | 6.24× | Travel & Leisure |
| Ghana | 11.61× | Travel & Leisure |
| German television comedy | 5.91× | Movies & TV |
| Casino | 5.74× | Games |
| Apartment hotel | 5.67× | Travel & Leisure |
| Roblox | 6.41× | Games |
| ANSON´S | 12.44× | Fashion & Accessoires |
| Western Union | 3.48× | Business & Career |
| Country rap | 4.86× | Music & Radio |
| Pillow | 3.8× | Home & Garden |
| Kurdistan | 7.14× | Travel & Leisure |
| TRT 1 | 6.1× | Movies & TV |
| Vacations | 2.07× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.95 |
| Community Orientation | OPEN | 1.66 |
| Sustainability | BALANCE | 1.39 |
| Spirituality | BALANCE | 1.37 |
| Urban Lifestyle | OPEN | 1.37 |
| Luxury Orientation | PREMIUM | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.2% |
| Zambia | 4.8% |
| United Kingdom | 4.7% |
See Tanzania audiences in other countries
More Country audiences in Germany
- Germany (35,160,910)
- Italy (11,733,126)
- Switzerland (10,866,491)
- Turkey (9,948,276)
- Canada (8,912,959)
Frequently asked questions
How many fans does Tanzania have in Germany?
Tanzania has an estimated audience of 776,301 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Tanzania fans?
50.1% of Tanzania fans are female, 49.9% are male, with an average age of 39.3 years.
Which brands do Tanzania fans like most?
Tanzania fans show strongest brand affinity for Zanzibar (27.66×), Kitchen garden (22.14×), and Satire (6.61×) over the country average.
Where do Tanzania fans live in Germany?
Tanzania fans in Germany are most concentrated in Nordrhein-Westfalen (reach 192,020), Bayern (reach 153,718), and Baden-Württemberg (reach 131,616). These three regions account for the largest share of the active audience.
What other brands do Tanzania fans also like?
Beyond Tanzania itself, the audience over-indexes on Kitchen garden (22.14×), Satire (6.61×), DatPiff (42.6×), and ICloud (5.89×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Tanzania. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.